Silvia Yu

Silvia Yu

Associate Product Manager

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  • Timeline

  • About me

    Sr. Project Manager @Konpo Studio

  • Education

    • Queen's University

      -
      Bachelor of Commerce (B.Com.)
    • 复旦大学

      -
      Estudios chinos
    • IE Business School

      -
      Sales & Marketing

      IE University is for students who approach learning as a way of life, and who are open to the world and to the transformative role of higher education. IE provides a supportive community where students and faculty interact together in the learning process.With a humanistic approach, entrepreneurial spirit, innovative vision, and focus on academic rigor, IE University is committed to educating professionals and experts who will make a difference in society. Our practice-based approach to… Show more IE University is for students who approach learning as a way of life, and who are open to the world and to the transformative role of higher education. IE provides a supportive community where students and faculty interact together in the learning process.With a humanistic approach, entrepreneurial spirit, innovative vision, and focus on academic rigor, IE University is committed to educating professionals and experts who will make a difference in society. Our practice-based approach to learning starts in the classroom and continues in different parts of the world to fully prepare IE University students to become international professionals. Show less

    • 上海交通大学

      -
    • Product School

      2021 - 2022
      Product Leader Certificate Product Management
  • Experience

    • E-nlaza

      Jul 2014 - May 2016
      Associate Product Manager

      • Customer development• Communication management (Social media and web content developer)• Led a market research to complete E-nlaza’s database • B2B promotion of E-nlaza in The South Summit to get more investors and partners

    • Colliers International

      Aug 2015 - Sept 2017

      Colliers International is a leading global real estate services and investment management company. With operations in 68 countries, our 14,000 enterprising people work collaboratively to provide expert advice and services to maximize the value of property for real estate occupiers, owners and investors. For more than 20 years, our experienced leadership team, owning more than 40% of our equity, have delivered industry-leading investment returns for shareholders.• Generated new retail development deals for a Project Management company. Our team focuses on retail and commercial projects (retail fit-outs, retail roll-outs, shopping malls, etc.).• Assisted BDM to develop business plans, do market research analysis, strategies and BD materials in line with customer requirements. Show less • Identified and develop potential clients and client relationships by attracting, retaining and enhancing the relationship through proactive CRM to form a base of committed clients for the retail team.• Generated qualified leads to meet BDE KPIs and to support BDM in meeting Retail BU budgets. Follow up leads to submit proposals and win projects.• Established and develop BD channels;• Assisted BDM to develop business plans, strategies and BD materials in line with customer requirements.• Coordinated with BDM and BDA in the updating and management of the database to ensure accurate information at all times. Show less

      • Business Development Manager (Project Management - Retail Team)

        May 2016 - Sept 2017
      • Business Development Executive (Project Management - Retail Team)

        Aug 2015 - May 2016
    • Inditex

      Sept 2017 - Jan 2020

      • Responsible for South East Asian market sales results and growth.• Reviewed and adjust inventory levels to optimize availability of products as to maximize sales.• Assessed market competition and positioning by comparing our products to competitors' products.• Created along the Product Management team a special product line based on Asian market necessities to cover product gaps.• Followed up with cross-sectional departments on work results and ensure the accomplishment of tasks. Show less

      • China Omnichannel Product Manager

        Aug 2018 - Jan 2020
      • Junior Product Manager

        Sept 2017 - Aug 2018
    • Konpo Studio

      Jan 2020 - now

      • Setting product requirements by understanding stakeholders’ standards and customers’ needs.• Drove close collaboration between engineers and designers, resulting in the timely delivery of high-quality products that consistently exceeded customer expectations.• Launched products across Asia, Europe and the US, driving revenue growth, and customer acquisition.• Built strong relationships with customers, and incorporated customer insights into product enhancements, resulting in improved customer loyalty and retention. Show less

      • Sr. Project Manager

        Apr 2023 - now
      • Project Manager

        Jan 2020 - Mar 2023
  • Licenses & Certifications

  • Volunteer Experience

    • Community Volunteer

      Issued by SOS Pelines on Aug 2018
      SOS PelinesAssociated with Silvia Yu
    • Local Partnership and Event Management Volunteer

      Issued by Ocean Mimic on Feb 2020
      Ocean MimicAssociated with Silvia Yu