Natalie Ellis

Experience

• 

  Boots UK

  Jan 2014 - Jan 2015

  Assistant Customer Experience Delivery Manager - boots.com

  • Created e-commerce site content for boots.com, focusing on ease of navigation and consistent branding.• Consulted on digital development projects like in-store photo kiosks and mobile app to improve customer journey.• Collaborated with cross-functional teams to ensure streamlined customer experience and brand consistency.

• 

  Walgreens Boots Alliance, Retail Pharmacy International (Excl. UK & ROI)

  Jan 2015 - Oct 2017

  • Negotiated design principles for new cosmetics unit graphics with proprietary brands to ensure promotion visibility and compliance.• Led the design and print of in-store marketing collateral for monthly campaigns, offers, and product launches in 2500+ stores. • Led cross-functional teams to rationalize supply of products for Boots and Walgreens, resulting in multimillion-dollar savings.• Managed product introductions into USA, Mexico, & Chile, balancing legal needs, logistics, and timelines.

  • Creative Manager

    Apr 2016 - Oct 2017

  • Project Manager

    Jan 2015 - Apr 2016
• 

  Storydriven Inc.

  May 2018 - May 2020

  Marketing Project Manager

  • Managed a portfolio of projects for multiple clients, ensuring strategic objectives were met through print and digital solutions.• Developed cost proposals, controlled budgets, timelines, and workloads for projects with annual revenue exceeding $1m.

• 

  PNI Digital Media Ltd

  Jun 2020 - Jul 2022

  Senior Marketing Specialist

  • Managed Photo ecommerce sites for major retail brands, overseeing strategic planning, content creation, and implementation.• Collaborated with cross-functional teams on design and development projects, creating new print and digital assets.• Acted as ScrumMaster during quarterly and sprint planning, improving processes and efficiency.

• 

  Amaze

  Jul 2022 - now

  • Developing marketing strategies to support creators' product launches, driving over $1m in GMV to date.• Creation of sales enablement tools to acquire new brand partners and creators. • Managed all marketing activities for Photo & Customized products ecommerce site for major retailer.• Implemented site UX, content, and marketing improvements to drive triple digit YoY revenue growth.

  • Senior Manager - Product Marketing & Sales Enablement

    May 2024 - now

  • Senior Marketing Manager

    Jul 2022 - Apr 2024