Umer Shakoor

Experience

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  LiveAdmins LLC

  May 2009 - Oct 2010

  Product Support / Email Marketing Executive

  Worked as a Live Internet Support Executive and CRM specialist. Was the first person to be involved in invitational projects with US based contractors. Chatting with international customers of various automobile dealershipsRepresenting various US based brands such as Chevrolet, General Motors and UWOD and interacting with the end user of their productsSelling, up-selling and informing, the customers' of various international brands in one timeMaking schedule for weekend shifts and collaborating with three international teamsWas the only person to be involved in a project with GM Motors Show less

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  PASBAN Group

  Oct 2010 - Sept 2011

  Assistant Manager Product Support

  Was responsible for handling high value customers through live chat and email. Trained and collaborated with various teams. Other job duties included, writing content, quality control, and training new hires. A summary for my duties in Pasban is as follows:Trained the SEO team in search optimized content.Trained the support team in web content and Support activities for company's websitesCreated Marketing material for the company's websites on regular basisCreated, designed and conceptualized a comprehensive user referral system for a top tier website (Testking.com)Collaborating with the SEO managers in proof reading, training and development, scheduling of content requirements and quality assurance of SEO and Support teams Show less

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  Virtism

  Jan 2012 - Jun 2012

  Blogger

  Managed a technology blog by proof reading and creating new content, and then optimizing it for search engines by using SEO techniques and Social Media Marketing. Performing online marketing research, brand insights and consumer insights research of international technology blogs on digital media platforms.Communicating with the CEO and the management about better marketing opportunities availableWorking alongside content writers and SEO teams to improve the reach of the blog

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  Rozee.pk

  Jul 2012 - Jan 2014

  Manager Product Support

  Managing the support teams for a multitude of products and services. Here is a brief overview of my responsibilities at Naseeb Online Services:Managing Support teams for ROZEE.PK, Mihnati.com, Garee.pk. Job duties include handling the Customer Support and Sales team in the areas of hiring, training, quality assurance and appraisals. Working with the data entry team for the project for Gates FoundationCreating and implementing better processes for all of the teams by discussing and brainstorming with teams on from time to time, as per the 'Kaizen' principleRespond to customer inquiries, complains, questions, and suggestions as per the defined process guidelines.Training and development of the team in the areas of customer interaction, targeting different markets to meet sales targets, up-selling, cross selling, content creation, email and phone responses to the customers, policies and guidelines. Coordinating with the Sales and Development team to make sure that the product is running smoothly and timely resolution of customer queries Interacting with the CEO to form and manage policies for Support and Sales of various productsPart of the organizing team for the Job Fair 2013, ROZEE Employer Awards Show less

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  ODesk

  Jan 2014 - Apr 2014

  Marketplace Quality Representative

  Responsible for maintaining a check on the jobs and profiles of users of oDesk. Some of the duties that I perform for oDesk are:• Checking for violation of oDesk policies in job posts and user/company profiles• Use the in-house tools to review job posts and profiles and approve/disapprove them• Report/tag policy violations• Communicate with the customers regarding their policy violation• Block /remove or suspend a user for policy violation and send the appropriate message• Collaborate with various oDesk teams to ensure only quality users and content on marketplace• Forward various types of fraud cases to respective teams and department Show less

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  Makesbridge

  Jan 2014 - Apr 2014

  Digital Marketing Coordinator

  Responsible for creating awareness, trial, and loyalty and brand advocacy of the company, brands, and service platforms among the target audience.• Assist in developing long-term messaging strategies including various nurture and engagement campaigns. • Build and manage a calendar/matrix of marketing programs (that may include all types of inbound and outbound marketing like but not limited to: emails, landing pages, websites, ads, white papers, webinars, events, videos, social media, infographics, AdWords, blogs, and any other emerging methods of marketing) • Utilize our marketing automation platform to launch and analyze email campaigns, as well as help develop and improve product features and long-term messaging strategy • Conducting surveys and customer feedback sessions and feeding back recommendations to the company • Improve campaign performance down the sales funnel• To communicate to sales and the company• Work closely with all stakeholders to drive campaign execution and operations• Create program briefs that overview programs to share with sales• Report on program performance and KPIs• Project management: Brief and manage internal or external resources and team members to produce desired work to execute campaigns• Organize images and content files from in house or external creative resources• Identify and document email communications best practices Show less

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  Foren Technologies

  Apr 2018 - May 2020

  Marketing Consultant

  • Study company profile and operations (limited to marketing) in order to understand its marketing needs • Conduct marketing research to identify industry trends and commercial opportunities• Develop and implement a marketing strategy according to objectives and budget • Prepare detailed proposals and marketing plans if required • Advise on branding, positioning, communications and other marketing issues • Give direction to marketing efforts with the most effective methods and tools • Monitor marketing projects and analyze results • Assist in writing reports with suggestions for improvements and new ideas • Analyze each step in the marketing strategy and map according to the results • Perform UI & UX of the Product along with other team members • Review every marketing step • Input in terms of development for whatsoever related to the success of the overall product interaction with the users • Tracks sales and feedback and adjusts marketing strategies as necessary • Establishes marketing tracking methods to help each client evaluate performance over time• Analyze details of competitor offerings, including specifications, market share, pricing, and promotional materials Show less