Rashmi Narendra

Experience

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  Indian Designs Exports Private Limited

  Jan 2002 - Jan 2006

  Head of Design

  - Managed a diverse team of 5 designers, 3 product development specialists, and 5 prototype, fit, and product architects, providing innovative solutions and brand identity services to international clients and in-house retail brands.- Successfully launched two new product categories and set pricing strategy, contributing to increased profitability.- Oversaw multiple seasons at various stages of development, ensuring adherence to sampling budgets and merchandising plans.- Recognized as the top-selling designer within the company, known for delivering commercially successful designs amounting to almost 60% of sales. Show less

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  ARVIND MILLS, INDIA [ NSE: ARVIND ]

  Jan 2006 - Jan 2011

  Manager Design & Product Development USA + EUROPE

  Notable clientele: Gap, Brooks Brothers, Esprit, Mexx, S.Oliver, Nicole Farhi, French Connection, Zara, Benetton, Sisley, Arrow, Tommy Hilfiger, Marks & Spencer, Lucky Jeans, Wrangler, and Lee. •Season Launch: Presented macro-trend directional lines for spring/ summer and autumn/ winter under categories such as City, Casual, and Vintage in collaboration with textile design cell at the mill. •Customer Specific Line: Worked closely with C-level executives of various brands to develop product lines, while adhering to time and action calendar. Interfaced with Sourcing, Merchandising, and Production teams to ensure knowledge transfer and accurate pricing resulting in higher design/ product development quotient. •Fast Fashion Lines: Spearheaded "Fast Fashion", a speed to market line based on closer to season trends shared on web based photo sharing media. Created 12 product lines per year for European clientele. Initiated and built design resource archive along with Sourcing Team, organized mill weeks and design workshops to facilitate speed to market lines. Show less

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  C & C Como SRL

  Jan 2011 - Jan 2013

  Design Consultant + Brand Strategist
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  Jordache

  Jan 2013 - Jan 2017

  Global Sourcing-Denim + Non Denim Bottoms
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  NeueHouse

  Sept 2014 - Feb 2019

  Member
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  Maison de Malige

  Aug 2016 - Feb 2019

  Founder

  Maison de Malige ’s heritage-inspired jewelry line blends Eastern aesthetics, superlative craftsmanship, with a spirit of modernity. Our creations are brought to life by master craftsmen plying age-old and innovative techniques that are passed down through generations.Each of Maison de Malige’ s pieces has many stories to say and we hope it lives on to become an irreplaceable treasure that lives on be a testament to your legacy.

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  Cardinal Mode

  Jan 2017 - now

  Founder
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  Vital Branding

  Sept 2018 - now

  Partner

  Vital branding is a brand management and digital marketing firm based in New York. We are privileged to work with some remarkable businesses - from startups to medium-sized enterprises (> $100M). Our work spans multiple verticals including technology, travel, real estate + construction, and the healthcare industry.

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  Have A Nice Day

  May 2020 - Jan 2022

  Founder