Olajide Ajayi

Experience

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  Uac Foods Limited

  Jul 2008 - May 2012

  ABM- Beverage

  Participated in the preparation, implementation and review of brand's short- term and long -term strategies, research/innovative scheme marketing plan in line with the strategic thrusts of the brand.Development of brand communication strategy mediate with creative agencies and communication agency

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  Uac Foods Nigeria Limited

  Aug 2010 - May 2011

  Asst. Brand Manager - Beverage

  Projects - SWAN 2008 - 2009DutiesTo participate in the preparation, implementation and review of brand's short- term and long -term strategies, research/innovative scheme marketing plan in line with the strategic thrusts of the brand. Develop, execute and evaluate all product launches activities Monitors, collects, compiles and evaluates relevant marketing data and information that affect performance of the brand in the market and propose.To take proactive lead responsibility for monitoring, reporting and evaluating portfolio.Closely monitor and report and continuous review market trends and competitors' vis - a - vis brand performance on a regular basis and pursue and recommend innovative scheme strategies.Effectively interface, Interact and follow up with advertising. Research, Media buying / planning agencies and other agencies and any activities the brand get involved with. Embark on periodic market visits to monitor and assess new product introduction to assess the market so as to take advantage of emerging market opportunities. Ensuring that all statutory regulations in respect of the brands are fulfilled and adhered to. To develop improvement/innovative schemes by applying the findings from project evaluation and research both from desk research and commissioned research projects. Show less

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  JOF INDUSTRIES LTD

  Jul 2012 - Sept 2015

  AREA SALES MANAGER

  Responsible for the development and performance of all sales activities in assigned market, Staffs and directs sales team and provides leadership towards the achievement of maximum profitability and growth in line with company vision and values. Establishes plans and strategies to expand the customer base in the marketing area and contributes to the development of training and educational programs for clients and Sales Executives.

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  Skretting Nigeria Ltd

  Sept 2015 - Feb 2016

  Sales Representative Northern Region
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  MandV Cosult

  Mar 2016 - Feb 2023

  Senior Managing Partner

  Determining and clarifying strategic and operational problems via consultation. Identifying problems and seeking solutions. Reviewing current STRATEGY. Undertaking research into the industry sector, markets and competitors collecting, analysing and interpreting data and statistics compiling and presenting. information verbally, visually and in editing identifying and assessing the pros and cons of possible strategies. objectives developing, advising about and implementing agreed solutions. Show less

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  Olam Grains- Crown Flour Mill Ltd, Animal Feed & Protein

  Aug 2016 - now

  Area Sales
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  Olam Grains

  Oct 2016 - May 2023

  Regional Sales Manager
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  Olam Agri

  Sept 2017 - May 2023

  Regional Sales Manager

  To over see all the activities in the region. Responsible for the development of new markets in the region and performance of all sales activities, Staffs and directs sales team. Provides leadership towards the achievement of volume targets and growth in line with company vision and values. Establishes plans and strategies to expand the customer base in the region and contributes to the development of training and educational programs for clients and ASM.Managing a CF of about 350m across the region. Show less