Nicholas Barden

Experience

• 

  Ace Hardware

  Jun 2011 - Aug 2015

  Sales Associate

  Established relationships with frequent customers to better understand individual situations. Streamlined and enhanced sales process by implementing knowledge gained from relationships. Obtained versatility in responsibilities and utilized multitasking skills to complete duties efficiently. Eager to learn new skills to better assist customers and to more evenly distribute workload among employees.Trained and mentored new hires.

• 

  University of Michigan Ross School of Business: Master of Management

  Sept 2014 - Dec 2014

  Marketing and Advertising Team Member

  Core team member on project to create marketing plan to raise awareness and interest in the recently founded Master of Management postgraduate program.Designed slogan and flyer for distribution which targeted our designated market and unified the market’s view of the program and our intended orientation based on self-conducted surveys of the market.Coordinated efforts with multiple people from different backgrounds and responsibilities within the business school.

• 

  SupplyHouse.com

  Jun 2016 - Sept 2018

  Marketing Associate

  Copywriter-Wrote informative and fun copy in a voice dependent Content Producer-Planned, scheduled, and ran operations to create multimedia content for the website-Videographer-PhotographerBlog Manager-Wrote, edited, and scheduled two blog posts per weekEmail Promotions Manager-Planned, designed, built, and scheduled weekly promotional emails using Bronto

• 

  Advanced Egress Solutions,Inc.

  Oct 2018 - Jun 2019

  Freelance Marketing Consultant

  Write and strategize email and marketing campaigns

• 

  Effective Spend

  Jun 2019 - Jun 2023

  As the content creator for my agency's clients, my role primarily revolves around prioritizing, project managing, and creating around 50 static, GIF, and video assets a month. I utilize the Adobe Creative Suite, photography, videography, and Motion Array to build these assets along with Airtable, Slack, and regularly scheduled meetings to drive our team to complete these projects. Driving the internal marketing efforts for the agency, I manage and create content for the company website, social, blog, SEO/PR efforts, and culture-building activities. I utilize WordPress, Google Analytics, Ahrefs, HARO, Cision, Moz, the Adobe Creative Suite, photography, and videography to complete these responsibilities.

  • Creative Designer - Producer

    Nov 2021 - Jun 2023

  • Marketing Strategist

    Jun 2019 - Jun 2023
• 

  LaunchPad Home Group

  Jul 2023 - now

  Content Manager

  Strategizing and producing marketing content at scale for a home inspection and services startup with nationwide branches.