Experience

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  Unilever indonesia

  Jan 2007 - Jan 2007

  Internship

  Reporting to PR Manager. Placed in the Corporate Relations Department, responsible to help the PR manager on administrating documents, mailings, media compilations, journalist information list, sending thank you letters to journalist and helping the team on any PR events.

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  R&r communications

  Apr 2008 - Feb 2011

  Sr. client service executive

  Report to Account Manager, responsible to develop and execute PR activities for the clients Main responsibilites are to develop and execute any necessary documents for PR activites to the clients that include: key messages, press release, talking points, standby statements, possible Q&As, media invitations and MC script. Throughout the service, also ensuring the media relations are built and maintained with every journalists, photographers and editors. Also coordinate with other related agencies for the client (brand, media, activation agencies).In the years serviced in R&R, handled total of 8 clients with total of 19 campaigns. Key achievement, won the Most Powerful Social Campaign from Marketing Mix for Kimberly-Clark Indonesia, Kotex brand, campaign: Kotex I Know in 2009. Show less

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  1atap - creative activation channel

  Mar 2011 - Nov 2013

  Public relations manager

  Report to General Manager, responsible to set up the PR division in the companyThe objective is to complete the company’s business structure and giving a full 360 degree service to clients. Established a long-term business plan on how the PR division will benefit to the company.Set up the PR team and cooperated with the strategic planner to develop a PR concept to clients being handled and ensuring the plan are executed. During executions, supervised all the media relations and media monitoring with the team. Coordinate closely to media specialist, brand agencies and other agencies needed for the client.Additional responsibility as a corporate communication to publicise Satu Atap Group as 360 solution to clients. Show less

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  Pt. universal aesthetics asia pacific

  Dec 2013 - Nov 2016

  Public relations manager

  Report directly to General Manager, responsible to oversee the overall Marketing and Public Relations strategy and activities in the company for the brand Pevonia Botanica. Marketing responsibilities include setting up yearly strategy and implementation that include managing B2B partners, digital marketing plan (website, social media and regular e-newsletters), promotional activities with the partners and other marketing supports in media including other necessary promotional collaterals. Recently started to set up an e-commerce platform for online purchases to mass consumers.Public Relations responsibilities include maintaining media relations and ensuring publications in targeted media through several activities (coverage, visits, gathering, endorsements).Coordinate with sales team to ensure the strategy and plan are put into sales activities to build relationship with the B2B partners and maintained accordingly.Coordinate with the headquarters in Australia and other affiliates to report and present best practices that are applicable to other affiliates. Show less

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  Pt. vivo mobile indonesia

  Nov 2016 - Feb 2021

  Team Manager in PT. Vivo Mobile Indonesia, leading vivo's PR team which divided into 4 sub divisions which are : Brand PR, Corporate PR, KOL Relations specialised in tech reviewers & media relations. Specialties in brand PR, Corporate PR, Crisis Management, CSR & Media & Influencer Relations (Specialised in Tech Reviewers)

  • Sr. Public Relations Manager

    Apr 2019 - Feb 2021

  • Public Relations Manager

    Nov 2016 - Apr 2020
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  Griya denta - family dental clinic (buaran branch)

  Mar 2021 - now

  Co-owner

  As a newly ventured entrepreneur, this opportunity challenges my leadership and strong organisation skills that can generate a productive working environment, and also increasing hospitality skills in interacting with demanding clients with a positive attitude. Also, this has given the opportunity to demonstrate the ability to supervise and coach a team of skilled workers to achieve high-quality service.As an experienced strategic communications practitioner, my additional responsibilities are to protect, enhance reputations through all channels of communications, including hospitality, consumer services, website development, social media endorsement, social media and/or self-produced communications, analysing organisation strategy, developing key messages, and translate those messages into positive stories both through online and offline communications.Responsibilities include continuously find opportunities to scale up, identifying market opportunities, smart marketing, managing product development, and promotion tasks. Show less

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  Tiptip

  Nov 2022 - Jan 2023

  Public relations lead
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  Pt komunika pratama reksa

  Feb 2023 - now

  Senior consultant