Experience

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  Tns

  Apr 2010 - Jun 2010

  Recruiter; interviewer
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  Omnicom media group latvia

  Aug 2015 - Feb 2017

  Media planner

  Planning the advertising budget and making media proposals forclients of different industries. Be responsible for the advertising campaigns on TV channels.Providing Post-by analysis for the clients. Communication with mediarepresentatives.Additionally - TV market research.

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  Helio media (tet subsidiary)

  Mar 2017 - Mar 2018

  Data analyst

  Analysing the TV market, our own local channels and the competitor'sactivities. Analysing the activities of the advertisers in multitude of TVchannels. Preparing reports for different departments - sales,programming, marketing. Predicting ratings for TV channels andexpositions for the IPTV system. Making questionnaires and analysingthe answers of the respondents. Teaching the colleagues about the data dimensions and metrics, and presenting the insights of the TV market.

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  Helio media (tet subsidiary)

  Jan 2019 - Mar 2021

  Head of tv advertising business research

  By having shown great potential and passion for research I have been promoted to a manager role at Helio Media (subsidiary of TET). With that, part of my responsibilities remained the same - to analyse data and pull insights out of them. New responsibilities - financial reports for our partners and analysis of the financial results, finding new ways to grow our revenue, business strategy shaping, presentation creation about the aforementioned things. I'm also responsible for our new advertising platform's development. Show less

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  Httpool

  Mar 2021 - Jun 2023

  Marketing performance analyst
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  Danone

  Jun 2023 - now

  Jr. category & insights manager