Kristina Vancāne

Kristina vancāne

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location of Kristina VancāneRiga, Latvia
Phone number of Kristina Vancāne+91 xxxx xxxxx
Followers of Kristina Vancāne439 followers
  • Timeline

    Apr 2010 - Jun 2010

    Recruiter; Interviewer

    TNS
    Aug 2015 - Feb 2017

    Media Planner

    Omnicom Media Group Latvia
    Mar 2017 - Mar 2018

    Data Analyst

    Helio Media (Tet subsidiary)
    Jan 2019 - Mar 2021

    Head Of TV Advertising Business Research

    Helio Media (Tet subsidiary)
    Mar 2021 - Jun 2023

    Marketing performance analyst

    Httpool
    Current Company
    Jun 2023 - now

    Jr. Category & Insights Manager

    Danone
  • About me

    Jr Category & Insights Manager

  • Education

    • Latvijas universitate

      2010 - 2013
      Bachelors’s degree social sciences
    • Latvijas universitate

      2013 - 2015
      Master's degree sociology
  • Experience

    • Tns

      Apr 2010 - Jun 2010
      Recruiter; interviewer
    • Omnicom media group latvia

      Aug 2015 - Feb 2017
      Media planner

      Planning the advertising budget and making media proposals forclients of different industries. Be responsible for the advertising campaigns on TV channels.Providing Post-by analysis for the clients. Communication with mediarepresentatives.Additionally - TV market research.

    • Helio media (tet subsidiary)

      Mar 2017 - Mar 2018
      Data analyst

      Analysing the TV market, our own local channels and the competitor'sactivities. Analysing the activities of the advertisers in multitude of TVchannels. Preparing reports for different departments - sales,programming, marketing. Predicting ratings for TV channels andexpositions for the IPTV system. Making questionnaires and analysingthe answers of the respondents. Teaching the colleagues about the data dimensions and metrics, and presenting the insights of the TV market.

    • Helio media (tet subsidiary)

      Jan 2019 - Mar 2021
      Head of tv advertising business research

      By having shown great potential and passion for research I have been promoted to a manager role at Helio Media (subsidiary of TET). With that, part of my responsibilities remained the same - to analyse data and pull insights out of them. New responsibilities - financial reports for our partners and analysis of the financial results, finding new ways to grow our revenue, business strategy shaping, presentation creation about the aforementioned things. I'm also responsible for our new advertising platform's development. Show less

    • Httpool

      Mar 2021 - Jun 2023
      Marketing performance analyst
    • Danone

      Jun 2023 - now
      Jr. category & insights manager
  • Licenses & Certifications

    • Google analytics for beginners

      Google
      Nov 2020
    • Data analysis using python

      Rīgas tehniskā universitāte (riga technical university)
      Jul 2022