Jimi Rantanen

Experience

• 

  Sony Music Entertainment Finland

  Mar 2014 - Sept 2015

  Producer / Sony Live

  - Live event production at Sony Live- Gig/tour production (Isac Elliot, Redrama, Nopsajalka, Softengine, Blues Pills...)- Digital marketing- Tour Manager @ Redrama

• 

  Yousician

  Jun 2016 - Sept 2016

  Marketing Intern (User Acquisition)

  - Designing, running and evaluating online marketing campaigns and experiments (AdWords)- Identifying and prioritizing new opportunities for faster growth, higher LTV and lower CAC- Reporting directly to User Acquisition Lead and the User Acquisition team about the status and performance of the campaigns

• 

  Lippupiste Oy

  Mar 2017 - Apr 2024

  - Marketing technology development (automated reporting & analytics, marketing tools, tracking)- Process & product development (digital agency strategy, processes and services)- Responsible for Lippu.fi paid media campaigns (Facebook BM, Programmatic advertising, Google Ads, Spotify ad studio)- Developing effective marketing tactics and searching for new growth opportunities that bring more ticket sales for event organizers- Helping biggest event organizers in Finland to succeed in event marketing Show less

  • Marketing manager, Live

    Sept 2021 - Apr 2024

  • Digital Marketing Specialist / Markkinoinnin asiantuntija

    Aug 2017 - Sept 2021

  • Digital Planner

    Mar 2017 - Aug 2017
• 

  Warner Music Finland

  Apr 2024 - now

  Marketing Manager, Warner Music Live

  - Marketing team lead / Warner Music Live- Marketing for large-scale event productions (arena & stadium concerts)- Process development and management- Marketing development and project management