Usama Masood

Experience

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  Z media technology

  Mar 2020 - Dec 2020

  Search Engine Optimizer

  * Website Audit* On-Page Optimization (All Types comes in it)* Off-Page Search Engine Optimization (All Types comes in It)* Using Social Media to Promote Your Business (Facebook, Pinterest, Twitter, Instagram, and others)* Google Adwords, Google Trends, Google Analytics, and Google My Business.* WordPress Website Designing* Amazon Account handling

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  IZOC Solutions Pvt Ltd

  Dec 2020 - Oct 2022

  Search Engine Optimization Expert

  I have worked with the SEO team to implement on-page and off-page SEO techniques, including Keyword Research, Rewrite SEO Content, Bookmarking, Social Media Optimization, Classified Ads, Blog Submission, Forum Posting & Submission, Guest Posting, Web 2.0 or Web 3.0, RSS, Press Release, Competitor Analysis, Site & Profile Backlinking, Commenting, Focus On Local SEO, Site Optimization, XML sitemaps, Robot.txt, and Mobile Friendly.* Monitoring website traffic, search results, and developing strategies.* Implementation of search engine tools (Google: Keyword Planner, Analytics, Search Console, Page Speed Insights, Market Samurai, SERP-Robot, SEMrush, Ahrefs, Rank Math, Yoast SEO).Conduct keyword research using various tools (like Keyword Planner and Moz) • Perform competitive analysis and identify gaps in our content or areas of improvement in our web design.• Track important SEO metrics including organic traffic, conversion rates, and time spent on page.• Update older content and add effective. calls to action (CTAS) to improve user engagement.• Report on performance metrics comparing them to our SEO goals and benchmarking data.• Optimize pages for mobile.• Implement link building strategies and manage backlinks to build online authority.• Monitor paid search campaigns.• Follow SEO trends and stay up-to-date with new tools and practices.• Local SEO• HARO• Link OutReach• Handling YouTube Channels• YouTube SEO Show less

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  Genesis IT Lab

  Oct 2022 - Nov 2023

  Search Engine Optimization Specialist

  I'm responsible for planning, implementing and managing company overall SEO strategy. They usually cover a wide variety of duties such as web marketing, web analytics, content planning strategy, link building, Link outreach, and keyword strategy.- Conducting Keyword research, On-Page, and Off-Page activities thoroughly.- Competitor Analysis- Content Research and Ideation- Coordinate with the design team.- Business Directories Listings.- Search Engine Business Account Handling(GMB and BING) - Monitoring Google Analytics, Bing Analytics and Webmaster. Show less

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  Techception Official

  Nov 2023 - Mar 2024

  Search Engine Optimization Specialist
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  WebAffinity

  Mar 2024 - Jun 2024

  Senior SEO Executive
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  Gaditek

  Mar 2024 - Jun 2024

  Senior SEO Executive
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  DigiTroan

  May 2024 - now

  SEO Specialist and Content Strategist