
Amy Koehler
Office Manager

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About me
Regional lead trainer/Master Stylist at Amazing Lash Studio
Education

National Academy of Beauty Arts-St Louis
-Aesthetician/Esthetician and Skin Care Specialist
National Academy of Beauty and Arts
2006 - 2007Licensed Aesthetics
National Academy of Beauty and Arts
2005 - 2006Esthetics
Experience

Master Craftsman Services, LLC
Jan 2000 - Jan 2007Office ManagerManaged daily office needs, payroll, accounts payable,

Amy Koehler Makeup Artist
Jan 2002 - nowFreelance Make-up Artist/OwnerI do airbrush, traditional, and special Fx makeup and I am currently work with brides, photographers, hair stylists, editors, magazines and my work includes magazine covers, up to 10 page spreads and music videos, weddings, costume makeup, and etc. I also am certified to do eyelash extensions.

Bare Escentuals
Aug 2006 - Jun 2007Business Manager
Nordstrom
Jan 2007 - Jan 2010Business Manager
Glow2Go.com
Jan 2010 - nowSpray Tan Expert/OwnerMobile spray tan that are customized to your specific color and skin type. I also can contour the body to add a more sculpted look including abs.

Christian Dior
Jan 2010 - nowFreelance Makeup ArtistryI help teach the client how to apply their makeup in the way they want it. I also am the only person in the STL region who is certified to do the exclusive Gold and Silver method facial techniques. I also travel to locations outside of St. Louis including Columbia, MO, Springfield, MO, Little Rock Ar, and Evansville, IN. I have been recently promoted to managing the artistry team in my region.

Bobbi Brown Cosmetics
Jan 2011 - Jan 2012Freelance Makeup Artistry
Dillard's
Apr 2013 - Jun 2016Dior Beauty DirectorManage cosmetic and fragrance business for 5 locations, train and develop business managers and sales associates on products, luxury service and sales. Exceed sales goals, Customer Acquisitions, Event planning and management.

Ladue News
Aug 2015 - Jun 2016Cosmetic and Beauty Column WriterI write a small, bi-monthly article about anything and everything related to beauty.

Parfums Christian Dior
Jun 2016 - Sept 2018DiorShow Artist•Exceed sales goals •Develop artistry training strategies for North Market •Create, plan and execute innovative in-store events to drive retail sales•Instill concepts and latest makeup trends of the brand•Create a professional and organized environment•Assist teams with sales forms, sample tracking and out of stock lists •Cultivate relationships with necessary field •Midwest point of contact for any and all PR and/or audience related speaking events •Responsible for the training and development of regional field team (Midwest Territory)•Foster, mentor and elevate the teams in focus doors •Teach and demonstrate new selling techniques by working with staff on the floor and phone.•Demonstrate and initiate pulling techniques with the staff•Effectively communicate new trends events and products•Stay abreast of competition and forward findings to management•Communication with all brand partners and associates in order to ensure all needs are met.•Knowledge of latest trends•In depth knowledge of skin and skincare products and procedures•Excellent verbal communication skills•Ability to command and engage an audience•Team Player•Must be a top producer with high energy •Must understand ingredient functionality in regards to skincare and beauty•Training•intrapersonal communication•sales operationsStrategic Partnerships•in-Store marketing •coaching•Sales Performance Show less

GAZELLE Magazine
Jan 2017 - Aug 2019Beauty Contributer/Multi-Media Account Executive• Content development• Strategic Planning • Effectively meets deadlines• Event Management• Strategic Communications• Networking with new potential brands and industry leaders and the ability to hunt down new business opportunities. • Knowledge of microsoft systems and photoshop/tech-savvy • Excellent written communication skills• Creative writing• Sales operations • Media Relations• Non profit connections/relationships• Proofreading• Storytelling• Presentations• Education• Strong Negotiation Sills • Relationship building/trusting relationships • Responsible for growing/maintaining the STL client base network • Problem Solving/Reasoning/ • Customer Service • Sales/Upselling/consultive selling/sales process • Team Ambassador/Role Model • Discover needs of changing market and help implement new ideas• Meets and consistently exceeds sales goals/responsible for sales operations • Qualified prospecting/Cold Calling/call routing•CRM•Market Planning •National Accounts Show less

Amazing Lash Studio
Oct 2020 - nowRegional lead trainer/Master stylist
Licenses & Certifications

Certified Fragrance Sales Specialist
The Fragrance FoundationOct 2012
Licensed Esthetician
State Of MissouriJun 2006
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