
Ravi Shahi
Visual Designer

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About me
Product / UX / UI Design Consultant
Education

Gujarat University
2005 - 2011Bachelor's Degree English Language and Literature, General
Experience

Idesire communications
Jan 2013 - Nov 2016Visual Designer- Communicating with clients, understanding their vision and develop graphics, brand guides and marketing collaterals for both digital and print mediums in various domains such as health care, infrastructure, e-commerce and fintechs.

Ecomnation
Dec 2016 - Jun 2019UI/UX Designer- Optimised the checkout flow which resulted in decrease of cart abandonment for store owners.- Designed various e-commerce themes for the theme store for providing users with more options for conversion friendly stores.

Nimblechapps Pvt. Ltd.
Jul 2019 - Nov 2020Product Designer- Collaborated with developers and project manager and delivered wide variety of cross-domain and platform (mobile & web) projects involving fitness, social media, LMS and ERP’s.

Tatvic ®
Mar 2021 - May 2022Product Designer & CRO Specialist- Redesigned onboarding for a WooCommerce plugin (www.conversios.io) which resulted in reduced bounce rate from 85% to 60% in 20 days time.- Designed a tag management automation tool - web app and chrome extension (www.tagmate.app) which reduced company’s efforts by 40% thereby increasing the revenue.- Managed various clients for CRO (Conversion Rate Optimisation) activities some of which increased conversion growth of almost 200% in a month.

Optily
May 2022 - Jan 2023Product Design Consultant- As a lead product designer, I was charged with the task to rebuild and rethink the app for Shopify environment from ground up, utilising its design system (Polaris).- The simplicity and clarity of the app led to increase in retention rate of the customers.

Nium
Jan 2023 - Oct 2023Senior Product Designer- Leading design for the global payment solution for digital merchants, simplifying complex payment integrations and addressing local compliance and taxation challenges.- Defining the design vision and setting product direction.- Collaborating closely with stakeholders and conducting user interactions to delivervaluable design insights to the team.- Contributing to the enhancement of the existing design system.
Licenses & Certifications
- View certificate
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User Experience: The Beginner's Guide
Interaction Design Foundation (IxDF)Feb 2021
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