Aditya Dugar

Experience

• 

  Ishan Infosys Pvt. Ltd.

  Jan 2005 - Jan 2012

  Sales Representative

  Worked as sales representative for Ishan Infosys Pvt. Ltd. at the annual IT fairs - CAN Infotech & ICT Info Trade.

• 

  TRF Ltd. TATA Enterprise

  Jun 2015 - Jul 2015

  Manufacturing Intern
• 

  PickJi

  Jun 2016 - Jun 2016

  Operations & Business Development Intern

  Primarily responsibilities included:• Recruiting and managing delivery executives a.k.a. PickJi Eagles• Introducing the brand & on-boarding of local FnB & Retail businesses• Developing various trackers for HR & asset management

• 

  EXL

  Nov 2016 - Dec 2024

  •• Leading UK insurer (Commercial) ••Spearheading a dual-shore data & analytics centre of excellence valued at £2M+ annually:• Directing two teams of BAs, developers & testers, delivering a portfolio management tool & tactical data solutions• Engaged with business leads to assess business state, determining & prioritising analytics interventions to boost process efficiency & profitability• Designed tactical solutions amidst an ongoing core data platform migration ensuring timely project delivery• Rationalised and reduced 500+ reports by 33% - identifying redundancies & overlaps for consolidation or decommissioning through ML & GenAI algorithms•• A leading UK Insurance Marketplace ••Conducted an in-depth evaluation of operations, analysing internal and external processes across diverse global teams:• Interviewed leaders from 25+ departments across London, Belgium, Italy, Canada, China, & Japan, mapping 320+ processes, FTE involvement, technology, and data/analytics usage.• Evaluated data flow, document handling, and technology integration, identifying interdepartmental handovers, stakeholder involvement, costs, importance, and process redundancies.• Developed comprehensive process automation and cost reduction strategies, integrating both internal and external data sources.• Devised a detailed cost reduction roadmap, differentiating outsourcing and automation opportunities to optimize resource allocation, and improve process efficiency. Show less •• A leading UK P&C Insurer (Commercial Lines) ••Leading a dual shore 7-member client engagement to support and enhance D&A activities by:• Collaborating with function leads to identify business logics & constructing new semantic layer data models to serve as the foundation for all reporting & to unlock self-service capabilities• Establishing data development, definition and design and metadata management standards• Managing offshore team by means of identifying and assigning projects between developers to ensure efficient deliveries• Ensuring best-in-class coding & reporting practices using preferred tools e.g. SQL, Tableau, etc.• Designing, implementing & maintaining end-to-end documentation framework (comprising data mappings, lineage and SOPs) for strategic systems & databases, reports and other processes•• P&C Insurance Division (Personal Lines) of one of UK’s largest charity ••Performed a diagnostic assessment of marketing functions’ maturity and BI capabilities, and devised an overhaul roadmap:• Interviewed marketing leads on current business processes as well as data handling and BI practices• Designed an end-to-end framework to build a robust data strategy for advanced analytics projects • Benchmarked the current state of statistical model w.r.t. the wider industry and prioritized the order for D&A projects Show less •• A leading UK P&C Insurer (Personal Lines) ••Augmented Marketing functions’ D&A activities and delivered bottom line benefits of ~£2.4M:• Developed and monitored over 30 predictive models for acquisition, cross-sell, up-sell, etc• Recognized & paused campaigns for least responding & converting acquisition segments; improved overall costs (17%)• Devised and deployed personalized as well as targeted campaigns whilst adhering to FCA regulations; optimized marketing activities for warm customers and increased acquisition (+23%), up-sell (+39% sales & +45% commission) and retention (+2.6%)• Identified and stitched leakages in online purchase journey; increased add-on sales (+8%) and reduced service calls (12%) which led to reduction in operational costs• Liaised with and integrated data from other departments to create a database of higher information value; helped enhance performance of entire suite of marketing models, create personalized campaigns and increase customer awareness through personalized brand engagement activities Show less •• A leading UK P&C Insurer (Commercial Lines) ••• Developed a Submission Triage tool using results from logistic regression-based model and some logic based non-model parameters, to prioritize submissions having the highest probability of being written and retained while also being profitable. This process not only helped save time spent by underwriting team on prioritizing and assigning submissions, but also allowed management to make trade-offs in ways that were unavailable before•• A US based Fortune 500 freight forwarder ••Strengthened BI and BA activities as a key member of the Inside Sales analytics team:• Daily interaction with stakeholders to understand business requirements and to ensure efficient and error free deliveries• Developed and monitored predictive models for account prioritization & customer attrition management; resulted in increase of shipments (+38%) and revenue (+20%)• Performed sensitivity analysis on client portfolio to understand key levers affecting productivity• Automation - migrated Excel/VBA based reports to python and coded VBA macros to ease data extraction from various sources such as CRM and SAP BO; brought down manual efforts by 100+ hours/month• Developed processes to track and monitor sales through efficient reporting tools to support business decision making• Improved existing dashboards and reports to help track agent and site level productivity• Responsible for mentoring new members of the team in both business domain and data handling Show less

  • Senior Manager

    Jan 2023 - Dec 2024

  • Sr. Consultant

    Jul 2021 - Dec 2022

  • Consultant II

    Oct 2019 - Jun 2021

  • Sr. Business Analyst

    Aug 2018 - Oct 2019

  • Sr. Business Analyst (Apr ’18 onward)/Business Analyst

    Nov 2016 - Jul 2018
• 

  Synpulse

  Jan 2025 - now

  Manager