
Jonathan Richard De Villiers Happe
Sales Manager

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About me
Senior Digital Marketing Manager - Paid Media | The Moorings, Sunsail & Mariner Yachts at Travelopia
Education

University of Cape Town
2019 - 2019Online digital marketing Online digital marketingSet up an effective WordPress website, construct an email newsletter and optimise your SEO, to social media marketing, online brand management, Google Analytics, PR and online copywriting. The marketing of products or services using digital channels to reach consumers. The key objective is to promote brands through various forms of digital media. Digital marketing extends beyond internet marketing to include channels that do not require the use of the internet.

University of Pretoria/Universiteit van Pretoria
2007 - 2012Bachelor of Commerce (BCom) Bcom informaticsBCom (Informatics Information Systems) studies the application and use of the computer and information systems in the organisation. The superiority of students in this field lies in their broad background in the field of economic and management sciences, which implies that the world of business is not strange to them.
Experience

Big 5 Distribution
Feb 2006 - Jan 2007Sales ManagerAt Big 5 Distribution we are the importers and distributors of a number of key products including printers and networking equipment. Depending on your requirements, whether it be Barcode Printers & Scanners, Label Printers, POS, Dot Matrix or Line printers alternatively any equipment in the networking sphere Big 5 Distribution are your one stop point of call.

The Drum Cafe
Jan 2009 - Jan 2011Marketing Event CoordinatorThe Drum Cafe has fast established itself as the authority on traditional African music. Synonymous with group drumming and interactive team building, we are also one of Southern Africa's leading entertainment agencies.The Drum Cafe also facilitates product launches, fundraisers, awards, shows & road shows. Providing a unique, fun way to bring people together. We also specialise in African traditional, modern and fusion performances and entertainment
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Royal Yachting Association (RYA)
Mar 2014 - Jun 2019Sailing InstructorAn RYA Yachtmaster™ needs a wealth of knowledge, not only to cope with plain sailing or motor cruising but also to be able to cope in demanding situations.RYA qualifications, in particular the RYA Yachtmaster™ Offshore and Yachtmaster™ Ocean Certificates of Competence, are recognised and respected around the world. Qualification as a RYA Yachtmaster™ is the ultimate aim of many skippers, both professional and recreational.The RYA has a long, distinguished history in professional and recreational boating, with more than a century of experience and knowledge. We work tirelessly at local, national and international level to ensure that your RYA qualifications are accepted and respected as the pinnacle of yacht training. Show less

VAPE CARTEL LIMITED
Feb 2018 - Aug 2020Sales And Marketing Specialist
Social Places
Jul 2019 - Oct 2024As a Manager and Senior Digital Media Coordinator, running a department within a Geo Location Tech Marketing Company, as well as being brand manager, managing most of the biggest brands in Africa. All comes with its trials and problem-solving. Being well equipped with the skills of time management, attention to detail, strategising and managing the expectations of the clients and a team, are a few of the strengths needed to be utilised daily. Being in the position to be able to change the outlook of the team while troubleshooting an issue is one of the most rewarding parts of the job. Having a brand displaying nothing but the best information for the growth of their services or product is another rewarding factor of my career. Show less
Senior Digital Media Coordinator
Aug 2020 - Oct 2024Digital Media Coordinator
Jul 2019 - Aug 2020

DISRUPT
Oct 2024 - Feb 2025Senior Account Manager at DISRUPTA dedicated professional specializing in client relationship management, internal team & external client process creation, and project oversight. With a knack for strategizing and implementing innovative digital marketing solutions, I ensure seamless project delivery while fostering strong client partnerships. Passionate about blending creativity, strategy, and data to drive impactful campaigns and achieve outstanding results.
Senior Account Manager
Oct 2024 - Feb 2025Account Manager
Oct 2024 - Nov 2024

Travelopia
Feb 2025 - nowSenior Digital Marketing Manager - Paid MediaLeading paid media strategy and performance marketing for The Moorings, Sunsail Yachts at Travelopia. Focused on driving customer acquisition, optimizing PPC campaigns across Google and Meta, and maximizing ROI through data-driven digital marketing. Passionate about leveraging AI, analytics, and innovative strategies to enhance brand visibility and growth in the luxury travel and yachting industry.
Licenses & Certifications
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International Yachtmaster Certification
Royal Yachting Association (RYA)Feb 2015
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