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Brolyn Matthews

Brolyn Matthews

Marketing Research Associate

Followers of Brolyn Matthews175 followers
location of Brolyn MatthewsCity of Johannesburg, Gauteng, South Africa

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  • Timeline

  • About me

    Senior Commercial Analytics Manager/Business Partner at | Analytics Business Partner | Data Driven Strategist

  • Education

    • MANCOSA

      2013 - 2016
      Bachelor of Commerce (BCom) Marketing Management, Economics Statistics Completed

  • Experience

    • Ornico

      Apr 2017 - Feb 2019
      Marketing Research Associate

      • Analysing campaign performance and research results using a variety of numerical and IT tools. • Selecting research methods appropriate to pre-defined client criteria • Collect and evaluate information available publicly via news organizations, government reports, online forms, blogs, news sites, and other sources. • The use of public information to create reports for businesses, government institutions, schools, and other organizations for research, marketing, and planning. • Reputational risk analysis. • Provides clients with copies of media content, which is of specific interest to them. Show less

    • Philips

      Mar 2019 - Mar 2021
      Marketing Intelligence Analyst

    • Standard Bank Group

      Mar 2021 - Feb 2023
      Analytics Segment Manager, Consumer and High Net Worth

    • Avon Justine

      Feb 2023 - Mar 2025
      Senior Commercial Analytics Manager

    • Avon

      Mar 2025 - now
      Group Lead: Commercial Analytics (Omni-channel/Digital Insights & Analytics)

  • Licenses & Certifications