
Timeline
About me
Product owner - XR lab
Education

Белорусский национальный технический университет
2011 - 2016Бакалавр computer software engineering
Experience

Ип короленок
Feb 2012 - Nov 2016Project managerDevelopment and marketing of sites on the CIS marketManaged of 5 employees PPC and SMMSEO-optimizationLead generation

Вебхаус
Jul 2012 - Jul 2013Seo-специалистwebsite promotion on the CIS market

Вебвики
Aug 2013 - Dec 2015Seo team leaderSeo team lead

Impa
Oct 2016 - Jun 2019Project delivery manager• Took charge of a new marketing system systems integration in Yelp which was successfully rolled out across 15 states of USA• Managed of 40 employees (two teams) across 3 locations• Developed more than 40 real projects• Developed a unique marketing product in YELP• Worked closely with Chief Financial Officer to manage the project’s budget on all projects• Development and maintenance of web resources in the USA• Creation / promotion of companies in YELP• Communication with clients from the USA• Drafting and approval of development plans• Market and competitive environment analytics• Creating, testing and implementation of ideas for development and promotion• Distribution of financial flows• Distribution of tasks among employees• Control of tasks execution• Creating reports for clients• Recruitment of employees• Our team created such projects as: calstatemoving.com, airpromaster.com, kitchensacramento.com, shumanev.com, which at this time are the leaders of the US market in its segment Show less

Zorachka inc.
Jun 2019 - Aug 2022Product managerZorachka is a bright hardware startup with a stunning product — Homam 64GB (https://zorachka.com/homam). I joined Zorachka as the web team project manager at the stage of rapid team growth on the way to launch Homam 64 GB.Key Job Responsibilities:Leadership of a team of 5 people using the kanban methodologyParticipated in the development of the product concept.Creating and clarifying business / technical requirementsCreating product release roadmaps, backlog managementSeveral products i work with: Zorachka.comHomam mobile appCastcast.comResponsibilities:Customer developmentUnit EconomicsProduct backlogUX interface A/B testing Release planing and MVP Metrics I work with:Retention и Churn RateDAU and MAUCACARPUInstruments and tools: Google analiticsYandex MetrikaFirebase MiroConfluenceSlackJiraMain achievements:RedDot winner 2022https://www.red-dot.org/project/homam-64gb-59063Good reviews of TIER 1 media:HomekitNewshttps://homekitnews.com/2021/12/17/zorachka-homam-64gb-smart-camera-review/Bradley Chambers from 9to5machttps://9to5mac.com/2021/12/10/homam-takes-the-crown-for-high-end-homekit-secure-video-cameras/Participated in the creation of video content:https://youtu.be/2qOQd0BPIM0 Show less

Banuba
May 2022 - Nov 2024Product ownerProduct owner of: Video Editor SDK Face AR SDKVirtual Try OnOverview:In my role as a Product Owner at Banuba, I actively participated in shaping and advancing Banuba Video Editor SDK, Banuba Photo Editor SDK, Face AR SDK and Virtual Try OnLaunch and Product Management:Initiative: Took responsibility for the entire product life cycle, from ideation to a successful market launch.Outcome: My efforts led to the successful launch of Banuba Photo Editor SDK and Virtual try On, ensuring product competitiveness and alignment with customer expectations.KPI and Metrics Management:Strategy: Defined, tracked, and improved key performance indicators (KPIs) such as user activity, customer satisfaction, and conversion rates.Impact: Regularly analyzed metrics, identifying areas for optimization and enhancing user satisfaction.Stakeholder Interaction:Client Engagement: Actively engaged with clients, conducted personalized sessions and interviews to better understand their needs.Developer Collaboration: Worked closely with the development team, ensuring a high level of product quality and functionality.Partnership Relations: Established and maintained effective partnerships, leading to market expansion and new opportunities.Roadmap Development with an ROI Focus:Strategic Roadmap: Developed and continually updated the strategic roadmap, guided by expected return on investment (ROI).Resource Allocation: Maintained a results-oriented approach, efficiently distributing resources based on priorities to achieve maximum business goals. Show less

Xr lab
Nov 2024 - nowProduct ownerProduct owner of Infinity Football XR-Define and manage the vision, strategy, and roadmap for Infinuty Football XR.-Own and prioritize the product backlog, develop user stories, requirements, and acceptance criteria.-Collaborate with cross-functional teams (developers, designers, analysts, marketing) to ensure efficient product delivery.-Conduct market analysis, competitive research, and user experience evaluations to make data-driven product decisions.-Gather, analyze, and incorporate user feedback to continuously improve the product.-Optimize development processes, implement and enhance Agile (Scrum/Kanban) practices, and ensure workflow transparency.-Track key product metrics, drive data-informed decisions, and enhance the user experience.-Communicate with stakeholders, present product strategies, and advocate for product initiatives to business leaders and investors. Show less
Licenses & Certifications

Cust dev courses
Ivan zamesin coursesJun 2022
Icagile
Agile fun-da-mentalsFeb 2021
Managing an agile team
CourseraOct 2020- View certificate

Analytics-based product management
Gopractice, incApr 2021
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