Julie Arnold

Julie Arnold

Followers of Julie Arnold789 followers
location of Julie ArnoldMünchen, Bayern, Deutschland

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  • Timeline

  • About me

    Co-Marketing Manager @ zooplus

  • Education

    • Munich University of Applied Sciences

      -
      Bachelor of Arts (B.A.) International Business Administration
    • University of Southern Denmark

      -
      Master's degree International Business & Marketing
    • Edinburgh Napier University

      -
      BA (Hons) Business Management, Double Degree Student

      Activities and Societies: Napier University Kayak Society, Napier University International Society

  • Experience

    • Auto Europe

      Sept 2010 - Aug 2013

      Responsible for the Scandinavian customer service inquiries.Tasks included:- Classifying customer queries and billing issues- Communicate with customers- Communicate and coordinate service files with suppliers and other Auto Europe offices Main responsibilities:- Counselling on and selling the Auto Europe products- Making bookings for car hire worldwide and contacting local suppliers for confirmations and problem solving- SEO, Search Engine Optimization, with focus on landing page development and maintenance- Completion of Newsletters, including pricing analysis and comparison for the Scandinavian source countries

      • Customer Service Representative

        Jan 2011 - Aug 2013
      • Trainee

        Sept 2010 - Sept 2011
    • ATIX AG

      Sept 2013 - Feb 2016
      Marketing Manager

      Main responsibilities:- Strategic development of online marketing activities- Coordination of website development and maintenance - planned and organized a complete website relaunch in January 2014- Determining the corporate identity including logo facelift and making of various marketing materials- Planning and organizing of conferences and trade fairs (e.g. CeBIT)

    • Google

      Jan 2016 - Aug 2016
      Business Intern

      Part of Google Marketing Solutions in the department Global Customer Experience for the Nordic market. Mainly supporting clients with the products: Google Ads and Google Analytics. Main repsonsibilities:- Handling inquiries from Google’s advertisers via phone, email, and chat- Providing strategic and consultative advice to businesses on how to improve performance and help solving technical issues- Promoting Google Business Solutions through education of customers- Carrying out business cases as an integrated part of the internship Weniger anzeigen

    • Coop Danmark

      Jan 2017 - Jun 2018
      Digital Marketing Assistant

      Coop is Denmark's largest retailer with a combined net sale of € 6,71 billion and a market share of 42%.My main responsibility was the coordination of 3 newsletters send outweekly to more than 200,000 subscribers each, for the retail chain Fakta. In addition, I was assisting with executing various digital campaigns across channels (E-mail,homepage, Facebook, SEO) working closely with agencies and internal teams.

    • Trade Council of Denmark in Oceania

      Sept 2018 - Feb 2019
      Trade Advisor Trainee

      The Danish Trade Council assist Danish SMEs with their export activities on foreign markets. In a traineeship during my master studies, I got valuable insights into developing go-to-market strategies and the Australian market.My main tasks included:- Carrying out market analysis in different sectors to determine business- and growth opportunities for Danish SMEs- Identification of relevant distributors and channel partners- Lead generation, meeting booking and business trip coordination for senior staff- Event management of cultural and networking events with 30-120 guests Weniger anzeigen

    • Bay City Textilhandel

      Jan 2019 - Sept 2019
      Research Project

      Bay City Textilehandel a leading textile sourcing company in Europe and part of the Schmidt Group GmbH. As part of my master's thesis, I was working on a project at a textile company focusing on a new b2b segment. The project included competitor analysis, identification of markettendencies, segmentation and evaluation of growth strategies

    • THG

      Nov 2019 - Jan 2021
      ECommerce Country Manager

      THG is a global digital commerce group, build own industry-leading and award-winning technology, THG Ingenuity. It powers THG’s own brands, including lookfantastic, MyProtein, ESPA and Glossybox, as well as such international giants as Nintendo, Honda, and Nèstle. As a Country Manager I was responsible for lookfantastic.dk, a beauty and personal care retailer. Main responsibilities included:- Site P&L, growth strategy and local brand identity- Driving sustainable growth for key brand partners inline with profit targets- Ensuring trading plans and campaigns are well planned and executed inline with daily phased targets across the channels ECRM, affiliates, influencers, Organic, Social and PPC- Driving continuous site improvements to maximise conversions and average order values - Pushing brands and discount levels to maximise gross profit Weniger anzeigen

    • Zooplus

      Feb 2021 - now
      • Co-Marketing Manager

        Apr 2023 - now
      • Direct Marketing & Campaign Manager

        Feb 2021 - Jan 2023
  • Licenses & Certifications