
Timeline
About me
Marketing Manager at Ecolab
Education

College of engineering, guindy
2010 - 2014Bachelor of engineering (beng) mechanical engineering gpa 7.3 / 10
Christ university, bangalore
2008 - 2010Higher secondary 90%
University of minnesota - carlson school of management
2019 - 2021Master of business administration - mba gpa 3.8 / 4Scholarship RecipientCarlson Consulting Club - Board MemberMBA AmbassadorGraduate Assistant - Admissions and Recruiting

Bethany high school
1997 - 2008Secondary school - i.c.s.e 92%
Experience

Pepsico
Jul 2014 - Aug 2014Intern• Worked on global 'Power-Of-One' (PO1) Initiative, by identifying supply chain synergies existing between the foods and the beverage businesses

Ey
Sept 2014 - Apr 2018• Developed portfolio evaluation strategy for Sri Lanka’s largest homegrown FMCG player, culminating in the pruning of ~21% of a 350+ SKU portfolio and a business case benefit of ~$1.2M• Benchmarked FMCG client’s portfolio (Turnover $83M) to identify pricing and feature based gaps for use in new product development• Redesigned terms-of-trade (TOTs) for FMCG client’s modern retail channel, resulting in a 4% reduction in unconditional trade inputs, and enhanced both visibility-spends deployment and data visibility• Designed and implemented processes for FMCG client on redeploying trade spends, through evaluation of past performance, current market realities, and future aspirations, resulting in a 25% increase in ROI of spends• Global Winner of ‘EY Better Begins with You’ award for ‘Exceptional Client Service’ category – 2017 Show less • Revamped route-to-market (RTM) strategy for a leading Indian consumer durables major by transitioning client from a traditionally wholesale oriented push-based model to a pull-based strategy resulting in top-line growth of ~19% and a bottom-line impact of $9.5 million• Collaborated in the design, pilot, and set-up an award-winning rural distribution channel, comprising of a network of over 150 distributors, servicing 20,000+ retail outlets, and achieving an annual turnover of ~$29M• Designed/Implemented tools for monitoring and rating performance of channel-partners, culminating in a reward and recognition program that helped improve engagement levels by 45% and retention by 33%• Redesigned salesforce incentive structure by aligning goals along secondary sales and execution, resulting in ~12% increase in sales throughput and ~15% enhancement in sales force productivity Show less • Championed development of SQL tools, now used practice-wide to perform rapid supply chain diagnostics, resulting in a 30% reduction in diagnostic lead time and 10X increase in the volume of data that could be processed• Led cross-functional after-sales transformation efforts for consumer durables client, resulting in a 13% decrease in service costs, a 15% increase in service TATs, and a 35% increase in customer satisfaction• Winner of ‘EY Excellerator’ award for exemplary performance in engagement delivery – Q4 2014 Show less
Senior Consultant
Oct 2017 - Apr 2018Consultant
Oct 2015 - Sept 2017Associate Consultant
Sept 2014 - Sept 2015

Indusuno.com
May 2018 - May 2019Manager - strategic initiatives• Collaborated with senior leadership to develop strategy around profitability improvement, by shifting focus from small/medium scale to large scale industries; strategy was projected to enhance bottom-line by 16%• Spearheaded efforts to design and pilot a hyper-local distribution model that significantly reduced credit exposure, fulfillment lead-time (~30%), and logistics cost (~55%) during the pilot phase

University of minnesota - carlson school of management
Jan 2020 - May 2021• Led a team of student consultants to help a fortune 500 industrial supplies company to develop a balanced scorecard that is aligned with the strategic priorities of the organization
Principal - Carlson Consulting Enterprise
Jan 2021 - May 2021Graduate Assistant - Carlson Consulting Enterprise
Sept 2020 - May 2021Graduate Assistant - Admissions & Recruitment
Aug 2020 - May 2021MBA Candidate
Aug 2019 - May 2021Team Lead - Carlson Consulting Enterprise
Jan 2020 - May 2020

Ecolab
Jun 2020 - Aug 2020Mba marketing intern• Evaluated, designed, and proposed a revamped go-to-market strategy for Ecolab’s Pest Elimination division to achieve profitable growth in the Food Retail segment

Ecolab
May 2021 - now• Partnered with Corporate Accounts to build customer value propositions for key prospect customers enabling the realization of 11% topline growth and 180 basis points improvement in profitability• Collected and synthesized competitive insights for the Pest Elimination Division that informed long term strategy• Led the pricing strategy for Non-Contract Solutions that resulted in a business case benefit of over $750K• Championed the conceptualization, testing, and commercialization of innovations such as ‘Intelligent Rodent Monitoring Systems’ that is expected to deliver a ~30% increase in operational productivity, improve pest pressure visibility, and drive better pest elimination outcomes Show less
Marketing Manager - NA Institutional & Specialty Segments
Oct 2022 - nowAssistant Marketing Manager - Global Retail Segments
May 2021 - Oct 2022
Licenses & Certifications
- View certificate

Google analytics individual qualification
GoogleJan 2020 - View certificate

Business strategy
Mckinsey & companyJan 2023 - View certificate

Tableau author
Tableau softwareJan 2020 
B2b marketing foundations: positioning
LinkedinJan 2020- View certificate

Learning webex meetings
LinkedinJan 2020 - View certificate

Problem solving
Mckinsey & companyJan 2023 - View certificate

Tableau consumer
Tableau softwareJan 2020 
B2b marketing foundations: pricing strategies
LinkedinJan 2020- View certificate

The power of macroeconomics: economic principles in the real world
CourseraJan 2020 - View certificate

Tableau executive sponsor
Tableau softwareJan 2020
Honors & Awards
- Awarded to Harsha ReddyGlobal Winner - Better Begins With You Award - Diving Exceptional Client Service -Team Category EY LLP oct. 2017
- Awarded to Harsha ReddyEY Excellerator EY LLP mars 2015 Award for exemplary performance in engagement delivery
Languages
- enEnglish
- hiHindi
- teTelugu
- taTamil
- kaKannada
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