
Timeline
About me
Regional Sales Manager
Education

Abbey vocational school, donegal town
1981 - 1987Leaving cert
University of lincoln
1992 - 1993Ba in business administration international marketing, marketing mgmt, mgmt decision making, market research, eu studiesResult 2:1

Letterkenny institute of technology
1988 - 1989Acca
Galway-mayo institute of technology
1989 - 1992National diploma in business studies = marketing, accountancy, economics, law, statistics, sales management, german.Result 2:2

Institute of technology, sligo
1987 - 1988Acca
Experience

Ck business electronics, galway
Sept 1993 - Apr 1994Accounting software executiveSold Pegasus and Take Five accounting software and computers to SMEs in West of Ireland

Cpm ireland
Apr 1994 - May 1995Sales merchandiser for mars / masterfoodsSold in and merchandised Mars / Masterfoods range to Super Valu, Centra, Spar and Mace stores in North West Ireland.

Masterfoods
Jul 1995 - Aug 1999Territory manager and field sales manager> Held Territory Manager roles in Limerick and Dublin managing multiples, wholesale and cash & carry accounts, from July '95 to September '98.> Was Forecourt Field Sales Manager with 3 CPM personnel from September '98 to August '99.

Irish pride bakeries
Aug 1999 - Nov 2000Key account managerAccount Managed and developed Head Office relationships with Tesco, Dunnes Stores, Musgraves, Superquinn, BWG, Londis, Mangans, Barrys, Pettits and other independent grocery chains. I was also responsible for winning sole distribution within Iceland stores across Republic of Ireland.

Eircom
Nov 2000 - Jun 2009Managed and led the eircom Indirect Channel of 200+ Partners who are independent PBX resellers, ICT Solution providers, Telecoms Consultants and Web developers. I led with the Top 20 Partners personally to ensure Director level relationships were enhanced. My 5 Account Managers, 2 Solution Managers and 5 Sales Support staff, drove growth by providing excellent product training and sales support to our partners so that they could resell eircom access, broadband, data solutions and voice traffic into the SME, Enterprise and Government markets in the Republic of Ireland. I restructured this team to maximise growth in new wave areas such as data solutions +14% and voice traffic winback +200%I introduced quarterly Sales Incentives to international sporting events to motivate the Partners to achieve our topline objectives.I liaised with eircom Product, Marketing and Operations teams to ensure a suite of fit for purpose products and services were made available to our Partners.As part of the Senior Management team I reported into the Director of the Business Markets. Show less > I initially managed a team of 7 face to face Account Managers from November 2000 to September 2002. Our 3 KPIs were defending business versus competitors, maximising access and network opportunities, plus winback as many customers to eircom as possible. > Then due to my team's success at winback I took over a team of up to 12 face to face Business Development Managers from September 2002 to July 2007. In-field accompaniment, coaching and personal development plans to improve sales skills were critical to the success of this team. In 5 years we wonback over €21m in new business revenue for eircom.> These roles give me both Grow (Hunter) and Retain (Farmer) experience within the SME and Enterprise markets in the Republic of Ireland, where we helped gain market share against Other Licensed Operators and Mobile substitution. Show less
Head of Dealer Channel
Dec 2007 - Jun 2009Regional Sales Manager
Nov 2000 - Jan 2008

Magnet networks limited
Aug 2009 - Jan 2012Developing new and existing relationships within Irish Government Departments, Local Authorities and Non-commercial Public bodies to improve their telecommunications within the Government Framework for Fixed Voice and VoIP Services. Recruiting and supporting Magnet Networks' Partners in the PBX, ICT, Telecom Consultancy and Web Developer arena to provide Voice and Data Solutions to their customers, whilst building their own businesses with additional / recurring revenue streams.
Head of Public Sector Sales
Feb 2010 - Jan 2012Channel Account Manager
Aug 2009 - Feb 2010

Three ireland
Feb 2012 - Apr 2024Responsible for creating two new Indirect Sales Channels in SME Market. I launched the Partner Channel in the Three Retail stores (66 in total) to sell 3Connect Hosted VoIP solution in June 2021. This entailed building a virtual team from Three Retail, Propositions, Finance, Legal, IT and Partner Blueface to train 300+ staff online and instore; creating a commission model; building an incentive and automating the reporting function. I also manage the SME Online Sales, which includes leads from our Business Website into our sales teams. Working closely with our Digital, Propositions, Marcoms, CVM and Sales teams, has led to the development of content, and creating new relationships with Expert Markets (Comparison Website) Meta, Google and LinkedIn to grow leads online. As a member of the Business Markets SME Management team, I help formulate SME Business Strategy annually. Achievements:o Since inception in June 2021 Partner Channel has grown the number of 3Connect seats sold by 300. The Channel is ready for roll out to external B2B Partners in 2024 with a new B2B contract, Salesforce portal and Partner Training created. o Online Marketing Qualified Leads (MQLs) have grown by 10% Year on Year since 2020 and I developed an Attributional Model for MQLs to understand how advertising, website offers and Direct Mail campaigns affect leads. Show less
SME Partner Channel & Online Sales Manager
Dec 2020 - Apr 2024Regional Sales Manager, SME Acquisitions
Feb 2012 - Dec 2020

Mcnamara construction
Aug 2024 - Sept 2024Assistant to health and safety managerSupporting McNamara Construction's Health and Safety Manager, my role involved liaising with the company's staff, and a number of Contractors working on construction projects within University of Galway campus. This entailed maintaining each project's Health and Safety documentation; Inducting new personnel; providing Toolkit Talks and ensuring that all personnel were Health and Safety compliant.

Uniquely
Feb 2025 - nowRegional sales managerWorking on the Sky Ireland contract, I am responsible for a team of 10 sales agents selling Sky Broadband and Sky Streaming services within the Residential market of the BMW (Border, Midlands and West) region.
Licenses & Certifications
- View certificate

Powerpoint: creating a self-running, interactive presentation
LinkedinOct 2021 - View certificate

Cybersecurity awareness: phishing and whaling
LinkedinJan 2022 
Fundamentals of digital marketing
GoogleApr 2021- View certificate

Writing email
LinkedinJun 2020 - View certificate

Learning to be assertive
LinkedinJun 2020
Volunteer Experience
Co-founder of Westport Warriors Basketball Club
Issued by Westport Warriors Basketball Club on Jul 2016
Associated with Rory MuldoonFundraiser
Issued by Irish Cancer Society on Apr 2013
Associated with Rory MuldoonFundraiser
Issued by Aware Mental Health Charity on May 2020
Associated with Rory MuldoonUnder 10 Girls Manager
Issued by Westport Ladies Gaelic Football on Jul 2016
Associated with Rory Muldoon
Languages
- enEnglish
- geGerman
- frFrench
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