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Timeline
About me
Marketing Officer - B2B at The Manchester Metropolitan University
Education

University of north texas
2014 - 2015Hospitality and tourism managementActivities and Societies: Rock climbing I took part in a yearlong study abroad program at the University of North Texas. I was able to embrace a new culture, new learning style and communicate with people from around the world.

Coppice performing arts school
2010 - 2012A-levels history, ocr national ict, btec travel and tourism and as-level applied business
Coppice performing arts school
2005 - 2010Gcses 12 gcse's including english language and mathematics a-b
University of chester
2012 - 2016Ba hons tourism management first classThrough a series of individual as well as group assignments and examinations I have enhanced as well as developed my communication, problem-solving, project and time management skills.

Cim | the chartered institute of marketing
2022 - 2023Level 6 diploma in professional marketing meritMarketing and Digital Strategy | Innovation in Marketing | The Digital Customer Experience
Experience

Marston's plc
Nov 2016 - Nov 2017Provide first line recruitment and marketing support for new builds and major refurbished pub restaurants across the UK. I pro-actively updated Marston’s Career’s social media channels and website to promote vacancies and write news stories to increase brand awareness. Using Abode InDesign and Spark to innovatively design recruitment marketing material - vacancy E-shots and new brand promotion.Supporting the resourcing team I wrote and edited recruitment adverts uploaded to job boards to ensure vacancies were advertised effectively and widely. I would organise all the recruitment collateral and support in facilitating assessment centres across the UK as well as provide feedback on candidate performance to senior management. Utilising my analytical skills I complied monthly recruitment statistics and reported back to senior management. Show less Support the Resourcing team in the end-to-end recruiting process of pub and head office roles. I was responsible for uploading and editing vacancy adverts to the relevant recruitment systems and job boards. Organise as well as facilitating in assessment centres and interviews. To support the on-boarding process of new starters and role transfers I managed the administration of employee records onto SAP and organised their inductions. In achieving this I provided outstanding customer service to candidates by answering calls and handle HR enquiries Plan and post on social media channels with relevant content including new vacancies and news stories. Conducted research for all new build and major capex sites to understand competitors, area and challenges which may affect the recruitment process. Show less
Resourcing & Marketing Assistant
May 2017 - Nov 2017Human Resources Assistant
Nov 2016 - Apr 2017

Msc industrial supply co. uk
Nov 2017 - Jan 2019Marketing assistantIn this role I supported the team in delivering the UK marketing strategy by managing social media channels – planning campaigns, writing and scheduling posts as well as reporting on performance. My social media marketing skills resulted in a 50% increase in followers across social platforms. To support marketing activity I creatively designed content for social media channels, direct marketing campaigns and internal communications. Supported the Digital Specialist in web enrichment through writing engaging press releases and editing email campaigns. I attended and supported in organising exhibitions, networking with visitors, maintaining stock levels and collecting leads to drive sales.I managed and edited the catalogue database when we produced a new product catalogue and monthly promotional magazine. The additional production support I provided included proofreading, design layout and copywriting of printed marketing collateral.Responsible for communicating with advertising design agencies and suppliers for branded merchandise for different departments and exhibitions as well as monitoring stock levels and look for cost efficiencies where possible. In collaboration with Associate Bodies, I promoted our product and service offering effectively maintaining brand image and messaging. Show less

Marketing manchester
Aug 2019 - Nov 2020Marketing executiveMy role was to provide digital and offline marketing support to promote the services of Manchester’s Inward Investment Agency (MIDAS) and the city region’s sector strengths in key international and local markets.I was responsible for managing social media channels - planning content and posting sponsored and organic campaigns to promote Manchester’s key sector expertise as well as our local and international event activity. I managed the editing and copywriting of website content including press releases, events and web pages on the MIDAS website using the content management system. I collated, wrote and designed the MIDAS newsletters via a customer relationship management system which was delivered to key government and business stakeholders on a monthly basis. Successfully managed the logistics of a yearly networking event for local government, investors and businesses, which saw the Mayor of Greater Manchester in attendance. Managing the budget, invite design and administration, guest list and venue research as well as liaised with venues, sponsors, speakers and caterers to effectively organise a successful event.I worked collaboratively with the design team to creatively design marketing collateral to support the team at international events, including delegate brochures, emails and social media assets. To measure our marketing performance, on a monthly basis I used Google Analytics to compile website, social, and press statistics using my analytical skills, and reported back to senior management and improve campaign effectiveness. Show less

The manchester metropolitan university
Nov 2020 - nowWorking in degree apprenticeship and the Faculty of Science and Engineering undergraduate marketing teams, I supported in the operational and campaign planning, management, and delivery of recruitment marketing activities.Plan, co-ordinate and create inspiring and engaging content for online and offline marketing channels.Responsible for collating, writing and designing email marketing, promotional material and collateral for different targeted audiences.Collaborate with multiple departments and teams to effectively deliver Faculty of Science and Engineering and degree apprenticeship recruitment events, campaigns and wider University projects. Show less
Marketing Officer
Jan 2023 - nowMarketing Executive
Nov 2020 - Jan 2023
Licenses & Certifications
- View certificate

Innovation in marketing
Cim | the chartered institute of marketingJul 2023 - View certificate

The digital customer experience
Cim | the chartered institute of marketingOct 2023 - View certificate

Diploma in professional marketing
Cim | the chartered institute of marketingOct 2023 - View certificate

Marketing and digital strategy
Cim | the chartered institute of marketingDec 2022 - View certificate

Adobe certified associate in visual design using adobe photoshop
Adobe digital learningJun 2024
Honors & Awards
- Awarded to Sophie Suddick (Clarke)The Chester Difference Award University of Chester 2016 This award recognises my achievements and the extra-curricular activities I have been involved in whilst at university. This includes; my study abroad experience, attended working shadowing, volunteering and careers fairs as well as employability workshops to enhance my presentation skills.
Volunteer Experience
Marketing and Social Media Intern
Issued by Marketing Cheshire on Nov 2015
Associated with Sophie Suddick (Clarke)Tourism Marketing Intern
Issued by Destination Staffordshire on May 2014
Associated with Sophie Suddick (Clarke)
Languages
- enEnglish
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