Ozlem Ozdemir

Experience

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  Philip Morris International

  Mar 2008 - Jun 2008

  Marketing Trainee

  - Reported to Field Marketing Manager.- Researching and reporting the services, organizations and news of the competitors.- Processing and reporting the youth focus group.

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  Youth Republic

  Jul 2008 - Feb 2009

  Brand Executive

  Managing and reporting integrated event activities of Vodafone and supporting increase in market share and brand performance. Worked in coordination with strategic planning and creative team throughout the whole process brief-debrief.

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  Saatchi & Saatchi

  Feb 2009 - Nov 2012

  Senior Account Supervisor

  Responsible for the market leader Telco and 3rd most valuable local brand of the region of all TV+ TV- as OOH, Radio Spots, and Print campaigns. Included all segment communications such as retention, acquisition campaigns account management. Over 30+ TVC campaigns’ leading briefing, strategy, creative and production execution & budget processes. Plus, managing the client team.

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  BeIN MEDIA GROUP

  Dec 2012 - Dec 2016

  Marketing Communication Manager

  Define and execute the region’s biggest PAY TV brand as executing all product launches such as VAS&VOD, Cinema, Sport, Exclusive channels integrated marketing plans; Online, Offline, BTL, conventional and digital media management. Plus, implementing the corporate identity through all printed and digital media works related to production processes to be carried out.

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  Domino's

  Dec 2016 - Dec 2018

  Brand Manager

  Developing and executing annual trade and marketing activity plans, including branches of local media strategy/plans for a given brand within a category. Leading for driving existing and new technology projects and launching ATL/BTL campaigns. Plus, responsible for achieving financial & market share targets for one of the biggest QSR brands in the food category.

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  ID Brand Consultancy

  Jan 2019 - Aug 2024

  Marketing Communications Project Manager

  Providing and developing integrated marketing communication strategy and executions of the brand and leading social media and digital services with the team. The portfolio covers retail, building, and technology companies across various countries with defined strategies for growth marketing, resulting in accelerated profit and market share.Project Results :- Achieved growth in the first year by targeting start-ups; till the market plateaued after 12months. I served as the firm's marketing lead and brand consultant on client engagements.- Perform SWOT analyses of the leading competitors and clients in the global food marketbased on demographics. Show less

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  Hercules Site Services PLC

  Apr 2024 - now

  Marketing Manager

  • Crafted engaging marketing materials for social media and email, driving increased engagement and lead generation.• Led successful campaigns that grew social media followers by 20% and contributed to consistent rebranding efforts.• Identified trends to optimize content creation strategies, including graphics, posts, and social media updates.