Taylor Griffith

Experience

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  Entercom

  Jan 2009 - May 2009

  Promotions Intern

  Directly assisted the Director of Promotions with Entercom Communications of Buffalo, NY.

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  Citadel Broadcasting

  Sept 2009 - Jun 2010

  Marketing Consultant

  Responsible for prospecting/cold calling. setting appointments with prospects. Developed creative client presentations for both online and on-air advertising. Appreciation for performance measurement and a results-oriented sales approach. Responsible for achieving a sales quota. The position requires an outgoing, self-motivated, resourceful, organized, entrepreneurial spirit with strong communication skills. Comfortable and successful at initiating and cultivating long-term relationships.

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  My Gym Children's Fitness Center

  Jun 2010 - Oct 2011

  Marketing Director

  Executed marketing tasks including SEO, Facebook and online advertising. Set up and executed multiple community events and class demos on an extremely strict advertising budget. Created Syracuse location's Facebook and Twitter page as well as began a weekly blog with current news and updates for families. Proficient in Exact Target CMS email.Implemented and tracked sales conversion program. Managed team of employees to track successes and reach monthly sales goals for both class enrollment and birthday party bookings.Provided outstanding customer service and childrens' fitness classes to customer base of over 150 families. Experience working with children ages 3 months through 10 years in a physical fitness focused environment. Experience working with special needs children. Extensive knowledge of best practices for childrens' class programming and birthday parties. Show less

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  Language Stars

  Nov 2011 - Aug 2013

  Center Director

  Language Stars seeks to revolutionize how and when children learn a foreign language to foster a future generation of multi-linugal Americans.Duties include (but are not limited to):Manage a multi-cultural team of teachers from across the globe. Over 20 countries are represented by our teaching staff and that number continues to grow. Work to provide professional development, and encourage professional growth through multiple training and management assignments.Manage and implement all marketing for the center. Marketing the center includes both traditional advertising as well as coordinating and executing community events, interactive storytimes, multi-cultural fairs, trade shows, pre-school fairs, creating engaging in-center events to draw enrollments and generate revenue.Provide front-line response for all family and business communications. Language Stars was voted Best Customer Service by DC Metro area families in Washington Family Magazine's "Best of 2012". Language Stars also voted Best Foreign Language Classes in the aforementioned survey in 2011 and 2012. Responsible for all financial transactions including maintaining a strict marketing budget, coordinating tuition payments, taking internal materials inventory and finalizing inventory ordering.As Center Director I meet and exceed regional marketing and sales conversion goals on a consistent basis. Show less

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  Self-Employed

  Apr 2013 - Sept 2022

  Social Media Management, Live Events Focus, Freelance

  Freelance social media manager accepting clients. Marketing professional with 13+ years' experience in integrated marketing solutions, social media management, social media marketing strategy, tradeshow and live event social media coverage including pre and post-event content creation, social media management, on-site coverage, and analytical reporting, digital marketing, content marketing, content creator, content calendar creation and management, copy writing, event planning and coordination, sales, team management, administration, market research, and lead generation. Full portfolio available upon request.30 Under 30 Honoree, 2015 Buffalo Business First. Hubspot Inbound Certified (2015-present). Specialties: Integrated marketing, social media marketing, digital and new media marketing, content marketing, business-to-business marketing, social media event coverage, live event coverage: social media, event coordination, business to consumer marketing, market and demographic research, special events management, client stewardship, social media reporting, and database management.Proficient in: Social media platforms including, but not limited to, Facebook, Twitter, Instagram, Snapchat, LinkedIn, Google+, Wordpress, Blogger, Squarespace, Tumblr, Pinterest, Klout, and YouTube. Email services including ExactTarget, MailChimp, and Constant Contact. Microsoft Word, Microsoft Excel, and Microsoft PowerPoint. Show less

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  Social Media Club Buffalo

  Dec 2013 - Jan 2017

  Board Member: Membership Chair

  Social Media Club enables you explore your personal and professional passions by helping you connect with a community of your peers based on both geography and areas of interest. We exist to ensure that the world of Social Media does not become an echo chamber of self-reinforcing thoughts, but is instead fueled by diversity of opinion and perspective. As Membership Chair I cultivate new membership and coordinate annual events for the Social Media Club Buffalo chapter. 2014 Board Member.

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  B Team Buffalo, Inc.

  Jan 2014 - Jul 2015

  Board Member: Social Media Manager

  The B Team will inspire the residents of the Greater Buffalo area to work collaboratively and play an active role in our community. We will be the catalyst for change, enhancing the quality of life in Western New York through partnerships and exemplary leadership. The B Team will create a movement driven by civic engagement to instill a greater sense of pride in Buffalo’s future generations. 2014-2016 Board Member.

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  Pyramid Brokerage Company

  Feb 2014 - Oct 2022

  Licensed Real Estate Salesperson. Content marketing and social media management. Marketing support and research including but not limited to: Location mapping, internet research, creation of demographic reports, and traffic count research. Create marketing presentations for use in client meetings and property site tours. Assist in maintenance of research library to keep current, including zoning maps. Assist in researching computer software to upgrade research capabilities and assist office staff and/or sales associates in compiling client presentations. Show less

  • Marketing Support & Research. Social Media and Content Marketing.

    Apr 2014 - Oct 2022

  • Receptionist

    Feb 2014 - Mar 2014
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  Just Wing It Productions, Inc.

  Mar 2014 - Sept 2020

  Social Media Marketing Director

  As Social Media Manager I am responsible for creating, posting, selling, and cross-promoting unique content as it relates to Just Wing It Productions, Inc. managed events. Keystone events include the National Buffalo Wing Festival and the National Hamburger Festival. Social media platforms currently used include Facebook, Twitter, Instagram, and Snapchat. Responsible for providing customer service via social media channels to both interested and participating businesses and restaurants, press contacts, print and online media representatives, and event attendees. Show less

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  Shea's Performing Arts Center

  Mar 2014 - Jan 2018

  Box Office Associate

  Shea's Mission Statement: To restore and maintain Shea's Buffalo Theatre for present and future generations to enjoy as a working historic theatre providing a wide variety of live performing arts experiences for our patrons and innovative and effective educational experiences fostering an appreciation of live theatre by area youth.

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  HomeRun Creative Services

  Mar 2014 - Mar 2020

  Social Media Director

  As Social Media Director, I am contracted by HomeRun Creative Service's to service their clients to create, maintain, and grow successful social media marketing campaigns utilizing Facebook, Twitter, LinkedIn, Instagram, Snapchat, YouTube and more. I'm your one-stop social media shop! Responsible for the management of a growing client list with an emphasis on five-star client communication and prompt implementation of ideas. Responsible for creating client-facing content calendars, content writing, copy for all social media posts and advertisements, scheduling of posts, community management, general social media page management across all platforms, live event coverage, SEO, reputation management, and advertisement management.Platforms currently used include: Facebook, Twitter, Instagram, Snapchat, Pinterest, & YouTube. Show less

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  Malgre Pictures

  May 2015 - Sept 2015

  Associate Producer & Social Media Manager

  Associate Producer for documentary film. Direct responsibilities include: researching, editing, archiving, scheduling interviews, updating and managing online content. Responsible for creation and management of film's social media channels including Facebook and Twitter, launching film's Indigogo campaign, and managing social media marketing.

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  Socialite_Agency

  Jun 2017 - Jun 2018

  Account Manager

  We're social media event professionals helping sales, marketing and events teams harness the power of social media to amplify their message effectively in a busy online arena.In our 24/7 digitally connected world, people crave in-person experiences more than ever and the relationship between face-to-face business experiences and social media is rapidly evolving. We are social media pros committed to helping corporate conferences, B2B trade shows, and their exhibitors expand their approach to effective event communication. Our perfect clients are trade shows and their exhibitors' sales and marketing teams! Whether you are looking for extra resources to complement your existing social media team, or need to build from the ground up, Socialite can help you. If your sales team needs social media training, or if you're ready to power your event towards the attendee of the future, we're here to guide you into the next generation of experiential marketing! Contact us: http://www.socialite.agency/#contact Show less

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  Northland Workforce Training Center

  Oct 2022 - Dec 2024

  Marketing & Communications Coordinator

  As New York State's signature workforce initiative under the Buffalo Billion initiative, Northland Workforce Training Center is an industry-driven, public-private partnership between employers, educational institutions, community and faith-based organizations and state and local government focused on closing the skills gap of the local labor pool and creating economic on-ramps to training, co-ops, internships, apprenticeships, and permanent employment for Western New Yorkers seeking high-paying advanced manufacturing and energy careers.As Marketing & Communications Specialist, I oversee and implement NWTC’s marketing campaigns including paid and in-kind advertising, all organizational social media platforms, all digital and printed collateral, brand management, website management, and more. I work collaboratively with NWTC staff to proactively write annual reports, articles, editorials, student success stories and employer testimonials to increase organizational visibility while enhancing NWTC’s brand. Learn more about the Northland Workforce Training Center: https://northlandwtc.org. Show less

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  Launch NY

  Dec 2024 - now

  Marketing & Events Manager

  Launch NY operates the most active seed fund in New York State and one of the most active seed funds in the entire country. The mission of Launch NY is to identify, support, and invest in high-growth, high-impact companies to create jobs and wealth and catalyze the entrepreneurial ecosystem in Upstate New York. Built on nationally-recognized best practices, Launch NY achieves this mission by providing their startup client companies with pro bono mentoring services and access to seed capital. As the Marketing & Events Manager, I am responsible for leading and project managing marketing communications, promotions, and events for existing and new programs, services, and products, as well as special project assignments. I also support additional organizational functions related to strategic planning, fundraising, grants administration, finance and investment programs, mentoring services, partner and vendor engagement and management, and related projects.Learn more at www.launchny.org. Show less