Mackenzie Burniche

Experience

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  Long Island Jet Ski Rentals

  May 2014 - now

  Co-Owner/Operations Manager

  Co-Owner September 2019-Present-Develop and operationalize the programmatic direction of various marketing initiatives through the implementation of a multi-channel marketing platform used to raise brand awareness-Strategize ways to increase web traffic through SEO optimization resulting in increased volume and profits-Analyze market trends, conditions, and activities to remain competitive in marketplace and implement ad hoc changes resulting in a 40% increase of group bookings and overall rentalsOperations Manager May 2014 - September 2019-Oversee and manage the maintenance and daily operations of 2 motorboats, 10 wave runners, and 30-40 rentals per day-Responsible for managing employees; oversee hiring, training, performance evaluations, and provide mentorship-Support the daily operations of the organization through answering incoming calls and arranging rentals for customers-Cultivate relationships with various stakeholders including but not limited to leadership and external organizations Show less

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  Beaver Dam Boat Basin

  May 2014 - now

  USCG 100 Ton Captain/Property Manager

  Property Manager May 2014 - Present-Manage and maintain the operations of a 65-slip marina with 10 apartments by organizing regular maintenance, major repairs, and capital improvement projects-Monitor timely receipt and reconciliation of rent collections in accordance with landlord and tenants-Prepare and maintain appropriate tenant lease files, records, correspondence, and all associated paperwork-Provide superior customer service and communication to tenants and prospective clients to enhance customer satisfaction and increase renewals, revenue, reputation, and profitability-Responsible for the efficient and effective employment of the yard workforce, with particular emphasis on scheduling, time and materials tracking, recording, invoicing and billing-Manage the daily operations of the organization, including but not limited to, customer service, filing, creating spreadsheets, mailings, and data entry Show less

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  RentABoat

  Sept 2014 - now

  Operations Manager

  RentABoat.com is an online marketplace for boat owners and boat renters. We are often described as the “Airbnb” of boating. Potential renters can search boats listed by private boat owners, boat rental facilities, and charter companies from around the world. Operations Manager October 2014 - Present-Promote clients’ inventory through advertisements, trade shows, and listing services-Proactively communicate and foster positive relationships with potential clients to buy, sell, or rent their boating inventory-Provide project management support in efforts to redesign company website and other marketing material-Create and present marketing collateral for trade shows throughout the United States Show less

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  IHeartMedia

  Feb 2019 - Dec 2020

  Promotions and Events

  -Set up and break down audio and other types of equipment.-Coordinate and oversee on-site appearances, remotes, and events.-Conducted on-site promotions, handles clients and listeners.-Captured and recapped events via social media, video, audio, etc

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  Keller Williams NYC

  Nov 2021 - now

  Licensed Real Estate Salesperson

  -Extensive experience as both a listing agent and tenant agent in the competitive New York City real estate market-Strong negotiation skills to secure favorable terms for both landlords and tenants-Ability to effectively communicate with clients, understand their needs, and tailor solutions accordingly-Utilization of innovative marketing strategies, including digital platforms and social media, to attract potential tenants and maximize property exposure-Comprehensive knowledge of rental application processes, lease agreements, and rental laws to ensure compliance and protect clients' interests Show less