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Kristal Wong

Kristal wong

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location of Kristal WongSingapore
Phone number of Kristal WongView Mobile No.
Followers of Kristal Wong724 followers

  • Timeline

  • About me

    Regional Marketing Manager, Asia & Oceania

  • Education

    • Hai sing catholic school

      2011 - 2014
      Secondary education

      Activities and Societies: Modern Dance Club (2011-2014), Peer Support Leader, student councillor (2011-2012), Executive committee (2012-2014) I was elected to become a Peer Support Leader (PSL), as a student councillor I helped out at school to ensure discipline amongst students. I later became an executive committee in the discipline team and had a duty to instil discipline as well as act as a role model for other students. We worked with teachers and other school leaders to maintain order and peace among the student body.

    • National university of singapore

      2018 - 2022
      Bachelor of business administration - bba (hons) marketing

      NUS Management Consulting ClubVice Marketing Director NUS Business School Alumni Digital Media Manager• Organised Connexxion 2019, a flagship networking event, with a turnout of over 60 participants• Created digital contents via social media platforms to increase awareness and drive reach and traffic from students and past alumniNUS Students' Business Club (NUS Bizad Club)Jam ‘N’ Hop Female Pageant Director• Planned timeline for the whole duration of the… Show more NUS Management Consulting ClubVice Marketing Director NUS Business School Alumni Digital Media Manager• Organised Connexxion 2019, a flagship networking event, with a turnout of over 60 participants• Created digital contents via social media platforms to increase awareness and drive reach and traffic from students and past alumniNUS Students' Business Club (NUS Bizad Club)Jam ‘N’ Hop Female Pageant Director• Planned timeline for the whole duration of the pageant • Produced and supervised the entire 2-hour long pageant show’s programme for over 800 spectators• Choreographed both female and overall combined dances and trained 16 contestants for 2 monthsNUS Students' Business Club (NUS Bizad Club)NBC Marketing Subcommittee • Contacted over 50 sponsors for product and vouchers sponsorships receiving over 470 samplesand vouchers from various sponsors• Negotiated and clinched a staycation sponsorship worth $1,000 by one of the sponsors Show less

    • Temasek polytechnic

      2015 - 2018
      Diploma in business, specialising in international business & entrepreneurship cgpa 3.80/4

      Activities and Societies: Experiential Learning Facilitator Top 15% of school cohort.

  • Experience

    • Global compact network singapore

      Sept 2017 - Dec 2017
      Executive intern

    • Ipg mediabrands pt

      Nov 2020 - Jan 2021
      Media executive

    • Love, bonito

      Jan 2021 - May 2021
      International brand marketing

    • Nielseniq

      Jul 2022 - Dec 2022
      Consumer insights executive, fmcg

      - Served as a Consumer Insights Executive, contributing to desk research and project management in the FMCG sector.- Led cross-functional collaboration and developed presentation decks to effectively represent consumer insights.- Managed client projects and prepared relevant materials for data processing.

    • Imd

      Jan 2023 - now

      - Tapped on marketing automation and email marketing tools on Salesforce CRM and Pardot platform to nurture events marketing leads into sales qualified leads.- Created and implemented structured processes such as the event playbooks and standardized email templates to be incorporated into Asia events.- Developed and utilised dynamic content for EDMs to improve efficiency and increase time savings for Asia events.- Worked with digital marketing team to create dashboards to track and monitor regional events performance through dashboards and half yearly reporting.- Manage the onboarding of editors to ensure the creation of effective and localized communication content pre-event and post events such as social media postings, emailers and post-event emails.- Oversaw and spearheaded the development of event partnership documents and localised event waiver forms.- Led and oversaw all end-to-end marketing for online webinar/ masterclasses alongside 10 face-to-face C-level corporate events in 2024.- Managed budgeting, sourcing of vendors, event planning, direct mailing to managing data base. Show less - Regional Marketing Executive specializing in events management across Southeast Asia and North Asia.- Orchestrated and executed 16 C-suite level events in 2023, resulting in substantial revenue generation and a robust return on investment.- Pioneered dynamic content strategies and orchestrated successful email marketing campaigns using tools like Pardot, resulting in heightened audience engagement.- Spearheaded the development of event web pages and effectively managed internal and external stakeholders to enhance customer experiences.- Monitored and assessed the effectiveness of marketing campaigns using analytic tools to provide actionable insights for future optimizations. Show less

      • Regional Marketing Manager, Asia & Oceania

        Apr 2024 - now

      • Regional Marketing Executive, Asia & Oceania (field specialist)

        Jan 2023 - Apr 2024

  • Licenses & Certifications

    • Edusave certificate of academic achievement 2017

      Ministry of education, singapore (moe)
      Oct 2017

    • Gce 'o'​ levels

      University of cambridge
      Jan 2015

    • Edusave certificate of academic achievement 2018

      Ministry of education, singapore (moe)
      Oct 2018

    • Diploma plus programme in psychology

      Temasek polytechnic
      May 2018

    • Certificate of accomplishment (silver) - modern dance

      Ministry of education, singapore (moe)
      Jan 2013

  • Honors & Awards

    • Awarded to Kristal Wong
      Edusave Merit Bursary Ministry of Education Aug 2017 It is awarded to recipients who are in the top 25% of their cohort/course in terms of academic performance and have demonstrated good conduct.
    • Awarded to Kristal Wong
      Diploma Plus Programme Temasek Polytehnic Sep 2015 This is an academic award given to me as I was ranked the top 15% of my Business cohort in my first year of Polytechnic. My diploma cohort was the biggest in the whole of Temasek Polytechnic with about 500 over students. This programme will allow me to graduate with a Diploma In Merit (an additional certificate in another field of study, Psychology).
    • Awarded to Kristal Wong
      Edusave Awards for Achievement, Good Leadership and Service Award Ministry of Education Jan 2015 Being an active senior member in my dance club in secondary school, I had to lead my junior dancers. During preparation for school performances, I had to help my juniors practise their steps and correct their mistakes. Thus, it gave me the opportunity to hone up my leadership skills.I was also a Peer Support Leader and was responsible for the discipline of the entire student body. We had to work with teachers to help out in Secondary 1 orientations and many other school events like the… Show more Being an active senior member in my dance club in secondary school, I had to lead my junior dancers. During preparation for school performances, I had to help my juniors practise their steps and correct their mistakes. Thus, it gave me the opportunity to hone up my leadership skills.I was also a Peer Support Leader and was responsible for the discipline of the entire student body. We had to work with teachers to help out in Secondary 1 orientations and many other school events like the parent-teacher dialogue. Show less
    • Awarded to Kristal Wong
      CCA Service Award Hai Sing Catholic School 2014 As I became a senior in my modern dance club, I was responsible for my junior dancers well-being as well as performance. Thus, it was awarded to me for fulfilling my role as a senior and leading my junior dancers.
    • Awarded to Kristal Wong
      CCA Achievement Award Hai Sing Catholic School 2013 Since our modern dance club had received a certificate of accomplishment (silver) during Singapore Youth Festival (SYF), we were awarded it by our school to congratulate our performance

  • Volunteer Experience

    • Fundraiser

      Issued by Diabetes Society of Singapore on Jan 2014
      Diabetes Society of SingaporeAssociated with Kristal Wong

    • Participant

      Issued by Temasek Polytechnic on Jan 2015
      Temasek PolytechnicAssociated with Kristal Wong

    • Participant

      Issued by Hai Sing Catholic School on Jan 2012
      Hai Sing Catholic SchoolAssociated with Kristal Wong

    • Participant

      Issued by Hai Sing Catholic School on Jan 2012
      Hai Sing Catholic SchoolAssociated with Kristal Wong

    • Participant

      Issued by 3M on Jan 2011
      3MAssociated with Kristal Wong