SUMIT SHARMA

Experience

• 

  Bank of Maharashtra

  May 2011 - Jun 2011

  Forex analyst

  Management Trainee

• 

  EY

  Jun 2012 - Aug 2015

  Research Analyst

  My role at EY was in areas of project and stakeholder management and qualitative and quantitative analysis in the asset management industry. Within asset management, I actively tracked sectors such as mutual funds, ETFs, hedge funds and pension funds. My other capabilities included competitive benchmarking, business- and market-research, pursuit support and thought leadership writing.

• 

  MetLife

  Aug 2015 - now

  -Part of Asia strategy team, helping the team create strategies to gain market share by understanding the market better>>Handle missing data. Driver analysis basis Ridge, Lasso regression, Random Forest, SVM>>Secondary research to gain market insights>>Natural Language Processing: Sentiment analysis/Text Classification via R, to better understand the NPS comments.>>Dashboarding via Power BI>>Webscrapping to generate customer insights>> RShiny app to generate: word-clouds, sentiment analysis, topic modelling Show less Part of US Marketing Science where I generate insights by using SAS and R: -Explanatory modelling: Machine learning techniques such CART, Random Forest, multiple regression, etc. to better the understand the most important drivers of NPS and Overall Satisfaction -Natural Language Processing: Sentiment analysis/Text Classification via R, to better understand the NPS comments. -Clustering analysis to create segments using either kNN or Hierarchical. Use Multiple-logistic regression to create predictive model and use it for scoring. Analyze the scored customer data to draw insights thereby improving MetLife’s marketing communication. -Campaign measurement and mgmt.: Scenario tool to predict incremental revenue generated by marketing campaign. -Handle secondary research requests related to US insurance market-Guide/Help Marketing team develop Thought Leaderships/Report Writing-Primary research project management Show less

  • Manager

    Jul 2022 - now

  • Unit Manager

    Sept 2018 - Jun 2022

  • Assistant Manager

    Aug 2015 - Sept 2018