
Jade Smithdale

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About me
Senior Product Manager at BBC
Education

University of Central Lancashire
2010 - 2013Bachelor of Science (B.Sc.) PsychologyActivities and Societies: PhD research intern Work on new research in the field of maternal loneliness, presented research findings at the national conference of undergraduate research in America, spent the summer and my final year as a research intern on PhD research.
Experience

Johnston Press
Aug 2013 - Dec 2015I worked within the Product Team at Johnston Press across multiple projects within an Agile environment. My role included understanding requirements from product owners and stakeholders to working with outsourced off-shore development teams. I have worked on the complete redesign of WOW247 which reached 1 million unique visitors in a month after it's relaunch and worked on the beta site of the Scotsman.com. During my time as a Business Analyst I have learnt a lot about SCRUM/Agile and have recently complete the Professional Scrum Master I assessment. Key Responsibilities: - Gathering requirements from product owners and stakeholders and turning the requirements into User Stories- Writing Acceptance Criteria and working closely with testing team to improve to workflow for turning acceptance criteria into test cases- Demo new functionality and features released to editorial teams working on the website- Working within an Agile environment and help teach new members of the business what it means to be Agile. - Help improve communication with off-shore development teams and work with the teams to turn the Product Owners requirements into 'Done' pieces of functionality. Show less
business analyst
Aug 2014 - Dec 2015Digital Product Analyst
Aug 2013 - Aug 2014

Which?
Jan 2016 - Mar 2017Digital Business AnalystI'm working on the free websites Which? offer. I collaborate with a number of development teams include teams in London and Sofia, Bulgaria. We work within an Agile environment running two week sprints. Most of my time is spent collecting high-level requirements from the product manager and creating backlog tickets in Jira for the teams. I'm tasked with maintaining the backlog on a day to day basis while also keeping the product manager informed on the progress. I have also started to build up the documentation store using Confluence to increase visibility not only within the team but also with the rest of the business. I'm required to test features developed to fully ensure the acceptance criteria is met. Show less

BGL Group
Mar 2017 - Dec 2021Worked across teams to design and manage a production issues process for different severity of issuesEnsuring the backlog of issues where continually prioritized by the businessTraining and coaching 2 new service delivery analysts as well as line managing themCreated a service support model to be used for new programs/projects to help ensure the service delivery team has all the information they need in order to support the new softwareLiaising with 3rd parties to ensure issues and improvements are being resolved in a timely manner.Managing the vulnerabilities backlog with our InfoSec team Show less Worked on the replatform of the entire online journey for the car and van insurance to create and utilize a new API layer as well as redesigned online offering. As part of this I was part of the following: Required working across front and back end teams and being able to easily move between the two.Was a go to for product owners to get an idea of where we were across the entire program of workEnsured we were delivery a good customer experience by working with UI/UX teams as well as dev teams to understand customer pain pointsHelped implement a production issues process that ensure teams where fixing live issues as well as delivering new featuresGave regular updates to senior stakeholders on how our production journeys were performingOnce this replatform was completed I continued to focus on working with all the teams in the department to deliver production issues as well as worked with my own team on technical improvements we were able to make to our CI pipeline. Show less
Service Delivery Manager
Jan 2021 - Dec 2021Business Analyst
Mar 2017 - Dec 2020

BBC
Jan 2022 - nowworking in a multi-disciplinary team responsible for the BBC’s identity service and user-facing account proposition. We support ~50m accounts across all platforms of the BBC.My role is responsible for gathering, documenting and communicating business requirements; helping to push forward the BBC account to delight our users through a more personal relationship with the BBC.Over the last 12 months I have * supported our scaling requirements to ensure BBC account could support large events such as the world cup and the coronation. * released a long term project around blocking suspicious activity on BBC account to help better protect user accounts * released various changes to our branding and copy to encourage more users to engage with the BBC * work with our complaints team to put in place small quick wins that relieve user frustrations * worked on MVTs to test new ways to encourage users to create a BBC account Show less
Senior Product Manager
Aug 2024 - nowProduct Manager
Feb 2024 - Jul 2024Senior Business Analyst
Jan 2022 - Jan 2024
Licenses & Certifications
- View certificate

Professional Scrum Master I
Scrum.org 
Business Analysis Practice
BCS, The Chartered Institute for ITOct 2020
Foundation Certificate in Business Analysis
BCS, The Chartered Institute for ITJul 2020
Languages
- enEnglish
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