Monyangi Jabesh

Monyangi Jabesh

Customer Insights and Data Analyst Trainee

Followers of Monyangi Jabesh2000 followers
location of Monyangi JabeshNairobi County, Kenya

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  • Timeline

  • About me

    Product Marketer | MSc Marketing

  • Education

    • Loughborough University School of Business and Economics

      2016 - 2017
      MSc Marketing BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES TBC

      Activities and Societies: Modules include- digital marketing & Social media, Accounting & Financial Management, Strategic Marketing Solutions, Business Market Review and Brand Management.• Identifying target market and applying relevant marketing communication strategies• Working in teams to research and present integrated marketing communication strategies

    • Loughborough University

      2016 - 2017
      Master's degree Marketing
    • University of Sussex

      2013 - 2016
      BA(Hons) Media and Communications Communication and Media Studies Upper Second Class

      Activities and Societies: Globalisation & Communication, Politics of representation (Dissertation). • UniTv • Christian Union • East African Society • Kick boxing Modules include- Advertising and Social Change, Digital Environment, Globalisation & Communication, Politics of representation (Dissertation).• Extensive use of creative software (Adobe Photoshop, Audition, Premier Pro) and Microsoft Office (Word, Excel and PowerPoint).• Planning and producing creative and written pieces for documentaries in high pressure environments

  • Experience

    • Burson-Marsteller

      Aug 2017 - Dec 2017
      Customer Insights and Data Analyst Trainee

      • Trained in Mintel, Netbase, Global Web Index and Google Trends to big data and present successful recommendations.• Worked in a fast-paced team that delivered relevant insights to create innovative marketing communications. • Researched, formed and presented content creation proposals for international clients.• Used social media listening notice patterns in customer behaviour and emerging industry trends.

    • WPP-Scangroup

      Feb 2018 - May 2019

      -Controlled day to day client relationships through campaign management and reporting. This resulted in an 89% client satisfaction score.-Trained team members on social media listening tools and enhanced campaign analysis.-Proposed unique innovations and strategies to drive business objectives such as ROI and behavioral change.-Optimized programmatic and social media platforms causing a decrease in advertising costs.

      • Account Manager

        Mar 2018 - May 2019
      • Digital Media Trainee

        Feb 2018 - May 2018
    • UBA Group

      Jun 2019 - May 2021
      Marketing Officer

      -Daily management of all internal and external digital communication channels.-Planned and executed internal and external events through supplier management.-Researched and implemented digital solutions to enhance customer journey.-Strategically lead art direction and optimised the look and feel of all communication platforms.-Formed and maintained positive relationships with stakeholders such as media agencies, government, corporate partners and the public.-Accurately reported and analysed ROI for all marketing activities.-Preparing press releases, keynote speeches and promotional material. Show less

    • LG Electronics

      Jun 2021 - now
      Product Marketer
  • Licenses & Certifications

    • Search Ads 360 Certification Exam

      LG Electronics
      Aug 2022
      View certificate certificate
    • Google Mobile Advertising

      Google
      May 2018
    • Google Analytics

      Google
      May 2018
    • Google AdWords Display Certification

      Google
      May 2018
    • Business Analytics: Marketing Data

      LinkedIn
      Nov 2022
      View certificate certificate
    • International Teacher's Certificate in Communication (LTCC)

      LAMDA (London Academy of Music & Dramatic Art)
      Feb 2013
    • CIM Diploma in Proffesional Marketing

      CIM | The Chartered Institute of Marketing
      Dec 2016