
Timeline
About me
Social Marketing Project Officer at NSW Health
Education

University of technology sydney
2018 - 2023Bachelor of business administration - bba lawI am completing a Bachelor of Business with the double majors of: Business Marketing and Business Law.

Loreto kirribilli
2004 - 2017High school diploma
Experience

The mosman daily
Oct 2013 - Mar 2014Newspaper deliveryMy first job was as a newspaper delivery girl around my suburb. This job taught me the importance of keeping myself accountable to a job as I had to make time to deliver the papers. It also taught me the importance of making my own money and working toward a goal.

Juggle street
Jan 2014 - May 2021NannyI have worked as a babysitter since I was 14 and then spent 3 years full-time nannying whilst I was completing my uni degree. This job honed various skills that are incredibly valuable, these include:• Patience and Adaptability: Ability to remain calm in challenging situations and adapt to various children's personalities and behaviours.• Effective Communication: Clear communication with both children and parents, ensuring understanding and addressing concerns effectively.• Organisation and Time Management: Juggling multiple tasks efficiently, including meal schedules, activities, and homework, while managing time effectively.• Problem-Solving Skills: Quick thinking to handle unexpected situations, such as a child getting sick or behavioural issues.• Creativity and Resourcefulness: Creating engaging and educational activities to entertain and stimulate children's development.• Conflict Resolution: Managing disputes among children or diffusing potential conflicts with tact and patience.These skills are incredibly transferable and can be applied in various other roles, showcasing my adaptability and capability in different work environments. Show less

Mcdonald's
Mar 2014 - Mar 2015CashierI worked for a year at McDonalds. This was my first 'real' job and taught me how to operate in a workplace, interact with coworkers, developed my customer service skills and taught me how to deal with unsatisfied customers.

Ooh!
Jul 2015 - Jul 2015Marketing internIn the school holidays of 2015 I did work experience with Ooh Media. This was a great experience as I got to sit in on meetings with clients, assist in creating proposals and overall I just was able to see first hand how an advertising organisation works. I absolutely loved this experience as it allowed me to explore my interest in marketing.

Junkee media
Jul 2016 - Aug 2016Marketing internI completed work experience with Junkee Media in 2016. This role helped me find my passion for marketing which I have since pursued at university.

Voom management pty ltd
Jan 2017 - May 2021Background artistI work as a background artist/extra in sydney based TV shows such as Home and Away, Doctor Doctor and more. This Job has taught me how to work under direction and how to work coherently, as a team, with people you've only just met. The job has been a fantastic way for me to channel my love for the performing arts whilst at university.

King & wood mallesons
Jul 2017 - Jul 2017Civil law work experienceIn the school holidays of 2017 I did work experience with King & Wood Mallesons. This was a fantastic experience as I was able to explore my interest in law in a much more hands-on way doing things like sitting in and taking the minutes on a pro-bono consultation as well as helping to construct an M&A proposal for a client. This work experience was fantastic and heightened my interest in law, solidifying my desire to work in law one day.

Sc&t
Jan 2018 - Jan 2022Business ownerFor four years I ran my own small business which was met with great success. Running your own small business is a hands-on learning experience that equips you with a diverse skill set, please see below for some of the skills I aquired this role.• Business Management: Proficiency in handling day-to-day operations, including scheduling, logistics, and problem solving.• Marketing and Social Media Management: Expertise in leveraging social media platforms to market products/services effectively, engaging with audiences, and analysing analytics to refine strategies. I very quickly amassed over 60k followers on TikTok and 3000 follows on Instagram. I similarly had great success in reaching out to influencers with my greatest success being Abbie Chatfield, an Australian influencer with 371k followers on Instagram, promoting my brand.• Data Analysis and Adaptation: Analysing business analytics to understand customer behavior and making data-driven decisions to adapt and improve marketing strategies. I was even interviewed on 2ser Radio in 2022 and Mamamia in 2024 to discuss my success as a small business with a particular focus on my digital marketing success and going 'viral' on TikTok.• Graphic Design and Content Creation: Developing skills in creating visually appealing and engaging content for my social media marketing.• Customer Relationship Management: Nurturing client relationships, addressing customer inquiries, feedback, and ensuring customer satisfaction.• Financial Management: Handling budgets, expenses, revenue tracking, and basic accounting tasks related to my business operations.• Time Management and Prioritisation: Juggling multiple tasks effectively, prioritising critical aspects of business operations whilst meeting deadlines.These skills gained from running my own business demonstrate a broad range of abilities applicable not only in the business world but also in various other professional settings. Show less

Three beans coffee
Jan 2018 - Jul 2018BaristaI worked as a cashier/waitress/barista at Three Beans Coffee for 6 months. This taught me some fantastic customer service skills and taught me how to work in a high pressure environment.

Nsw courts
Jan 2018 - Dec 2018Criminal law work experience with margaret cunneenThroughout 2019 I did some work experience with Margaret Cunneen during her time as Senior Crown Prosecutor. This was an incredible experience as Margret is fantastic at her job and watching her in action was such a great learning experience, it allowed me to see first hand what the criminal court is actually like and how to handle yourself in it as a prosecutor. Margaret also gave me fantastic advice on how to make it in law as a woman as her journey was far from easy, in this regard it was great to see such a powerful woman in such a sought-after position. Show less

Husk
Jul 2018 - Dec 2018Sales assistantI worked as a sales assistant at a local boutique store called 'husk'. This allowed me to exercise my customer service skills and develop a better understanding of how businesses operate.

Kitx
Aug 2020 - Oct 2020Marketing and design internI interned with high-end sustainable fashion company 'KITX' for 3 months. This role allowed me to develop various skills relevant to the fashion and design industry, as well as general workplace competencies, some skills I gained in this role include:• Graphic Design Proficiency: Enhancing skills in Adobe Illustrator or similar software, digitising fashion sketches, and creating digital assets for marketing or design purposes.• E-commerce and Fulfillment: Experience in handling online orders, packing, and shipping, ensuring accurate and timely delivery to customers.• Attention to Detail: Ensuring precision and accuracy while handling fashion sketches and pattern pieces.• Adaptability and Flexibility: Being able to adapt to changing tasks and responsibilities within a dynamic work environment.• Organisation and Inventory Management: Handling and organising materials, fabrics, and pattern pieces in an efficient manner.These skills acquired during my internship at KitX demonstrate a mix of creative, technical, and organisational abilities essential for a career in a creative industry. Show less

Cordony designs
Sept 2020 - Oct 2021FloristI worked part-time as a floral assistant at interior design company 'Cordony Designs'. Working as a florist provided me with a unique set of skills that blended creativity with practicality, these skills include:• Creativity and Artistry: Using innovative and imaginative approaches to create unique and visually appealing floral arrangements.• Attention to Detail: A keen eye for detail, ensuring precision and perfection in every arrangement.• Customer Service Skills: Interacting with clients to understand their preferences, providing recommendations, and ensuring customer satisfaction.• Time Management and Organisation: Managing workflow efficiently, coordinating deliveries, and ensuring timely completion of floral arrangements.• Adaptability and Flexibility: Being able to work under pressure, adjusting designs based on last-minute changes or client preferences.• Attention to Client Preferences: Remembering and accommodating individual client preferences for future orders, building rapport and loyalty.These skills acquired from my role as a florist demonstrate a blend of artistic creativity, customer service, and logistical abilities that can be applicable across various industries. Show less

Industrie clothing
Oct 2021 - Apr 2022Retail assistant
Dentsu creative public relations
Apr 2022 - May 2024My two years at Dentsu Creative Public Relations has given me real world experience in the PR landscape working across our Government/NFP team, Consumer team and even our Agriculture team, working on everything from events, pitching, media matrixs and also doing graphic design for our clients.Some notable projects / successes I have had whilst working at Dentsu include:Department of Health – Careers in Mental Health Initiative.I coordinated and implemented a streamlined process for attending 16 nationwide career expos in Australia, for a high-impact public relations initiative. Developed 32 engaging social media tiles and compelling copy for the mental health careers public relations initiative. Contributed to the planning, coordination, implementation, and execution of the mental health careers initiative. Designed a diverse array of communication materials, including social media tiles and posters. Demonstrated cost-efficiency by using my graphic design skills to keep graphic design jobs in-house. Tailored my communication style to match diverse client preferences and communication materials. Ran the budget, processed invoices and tracked finances for the campaign to ensure all expenses were accounted for. The Royal Agricultural Society of NSW - The Sydney Royal Easter ShowI pitched to media and liaised with talent to execute media ops. Brainstormed new pitch angles/packages to pitch to the media each day to ensure fresh coverage daily. Exercised extreme time-management and juggling skills through working on the ground, taking journalists to each media op and ensuring talent was ready and prepared for each. The Department of Health - COVID-19 CampaignDeveloped 15 engaging social media tiles and compelling copy for the Department. Pitched to influencers and media to do un-paid promotions for the campaign. Event management for information booth pop-ups in approximately 30 shopping centres all around Australia. Show less
Account Executive
Mar 2023 - May 2024Account Coordinator and Graphic Designer
Apr 2022 - Mar 2023

Nsw health
May 2024 - nowProject officer - social marketing
Licenses & Certifications
- View certificate

Critical thinking
LinkedinFeb 2023 - View certificate

Digital marketing foundations
LinkedinFeb 2023 - View certificate

Learning graphic design: techniques
LinkedinJan 2023 - View certificate

Communication foundations
LinkedinFeb 2023 - View certificate

Introduction to graphic design: xd
LinkedinFeb 2023 - View certificate

Ideation for marketers
LinkedinJan 2023
Volunteer Experience
Student Mentor
Issued by UTS Business School on Jan 2019
Associated with Grace DorneyStudent Volunteer
Issued by Mission Australia on Jan 2015
Associated with Grace DorneyStudent Volunteer
Issued by House Of Welcome on Jan 2016
Associated with Grace Dorney
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