Mike Lloyd

Experience

• 

  Mosaic Technology

  Aug 2001 - Dec 2002

  Tactical Field Representative

  Represented pre-determined clients in field activity, specialising in I.T, demonstrating and selling products in selected stores for brands including Microsoft, Apple and HP.

• 

  Avery Associates

  Aug 2003 - Aug 2004

  Retail Support Representative

  Canon in selected retail accounts, carrying out product demonstrations to increase sales of products and improve brand awareness.

• 

  Canon (UK)

  Sept 2004 - Sept 2012

  o Management of sell-in of all Canon consumer products to leading Photo Specialist Retailers WEX Photographic & Park Cameraso Building a strategic relationship with MD/Commercial Directors o Sales responsibility for Dixons Retail on hardware categories in: Printers, Laser, Calculators and Accessories and In-direct sales of Ink and Media.o Managing all on-line activities across the DSG fascias.o Improving Canon in-store availability and execution. Selling Canon consumer product portfolio directly to the owner of a large Independent retailer. o Managing 6x sales representatives and 45x demonstrators in Scotland/Northern England.o Working with Category & Ops Managers of major national retailers (Jessops, DSGi, Comet) to maximise their sales of Canon products. o Working with regional/store managers of major national retailers (Jessops, Dixons, Comet) to maximise their sales of Canon products in the NW territory.o Execute product sales training, events, incentives and cascading of key Canon product/promotional messaging and coordinating a team of 8x in-store demonstrators.

  • Snr National Account Manager - Ecommerce & Retail

    Sept 2011 - Sept 2012

  • National Account Manager (Dixons Retail)

    Aug 2010 - Sept 2011

  • Account Manager

    Aug 2009 - Jul 2010

  • Channel Development Team Leader

    Apr 2006 - Jul 2010

  • Channel Development Consultant

    Sept 2004 - Apr 2006
• 

  Bluechipworld

  Oct 2012 - Oct 2015

  Leading the Sales Team and setting the sales strategy to ensure alignment with customer requirements to maximise business opportunities. Working as a Account Director for Bluechipworld managing the Tesco Account (Mobile Phones & Accessories) and supervising the development of other key National Accounts.

  • Sales Director

    May 2014 - Oct 2015

  • Account Director - Retail & Ecommerce

    Oct 2012 - Apr 2014
• 

  High Street TV

  Nov 2015 - Apr 2018

  General Manager - B2B Retail & Ecommerce

  Managing the Retail/B2B Account Management team to deliver sales growth with our retail customer base.

• 

  Brightstar UK

  May 2018 - Oct 2019

  Head Of Retail & Ecommerce

  Leading the Retail and eCommerce Strategy and Sales Team to supply Mobile Phones and related Products and Services (Trade-In, Insurance) across the UK Retail/E-tail market. Supply brands include Apple, Samsung, Harmon Kardon, Sony, and Motorola.

• 

  Propel Your Product

  Oct 2019 - now

  CEO & Founder

  Amazon Growth Specialists for Innovative Consumer Brands. Offering a Simple, Fast, and Effective Outsource Solution to Market, Sell, and Fulfil products across Europe and North America.

• 

  HomeFit

  Feb 2021 - now

  Founder

  HomeFit https://homefit.store are on a mission to help everyone achieve their Fitness Goals.We offer you a range of Fitness Equipment tailored for the home, all designed to Look Great, Use Less Space, Protect Your Home and Store Easily.With equipment For All Workouts and All Fitness Levels, you can get the equipment that is right for you.Now is your time to get HomeFit - The Fast, Fun and Convenient way to Get Fit!https://homefit.store