
Carmen Paredes
Management Intern

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About me
Marketer & Entrepreneur | Cabo Expert & VIVO Co-Founder
Education

Universidad del Valle de México
2007 - 2011Bachelor's degree Hospitality BusinessActivities and Societies: Graduation Committee

Cushing High School
2006 - 2007Senior, High School English as a Second LanguageActivities and Societies: Ambassador for Rotary International Exchange year (Rotary International)
Experience

Pueblo Bonito
Jul 2008 - Jan 2009Management Intern• Front Office and Concierge Experience • Assisting Food and Beverage Manager in an administrative role• Performing supervising duties for the Housekeeping Department• Assisting in HR department in the recruitment procedures

The Walt Disney Company
Jul 2010 - Dec 2010Front Desk Agent• International College Program at one of the world’s most innovative entertainment companies. • Chosen to work at one of the few luxury properties at Walt Disney World• Connected with people from across the globe immersed in an English-speaking environment• Gained valuable leadership, presentation and customer service skills • The Academic Exchange Program enabled me to take a Marketing Course as I gained academic training • Checking guests in and out of the resort and processing payments. Assisting guests with itinerary planning and ticket sales. Operating computer-based reservation and ticketing systems Show less

Comité Organizador de los Juegos Panamericanos Guadalajara 2011
Aug 2011 - Dec 2011Front Desk Manager• Responsible for reservations of the U.S. Delegation. Review room block and supervising group reservations• Allocating daily tasks to Reservations and Front Office Staff• Review arrivals report and responsible for preparation of occupancy forecast • Assisting with Training and implementation of policies and procedures • Handling guest’s complaints and ensure special handling of VIP guests

One&Only Resorts
Feb 2012 - Dec 2017Executive Assistant to Managing Director / Villas Reservations Coordinator• Primary point of contact for all notable guests traveling with an official assignment to the property• Responsible for creating agenda with all the programmed activities that need to be covered by such visit assuring all details of the agenda are successfully accomplished, after the visit an immediate follow up to guarantee the success and capture future business• Creating new initiatives and projects that will lead in promotion for the hotel. Participation in Social Media Campaigns• Ambassador for potential clients, responsible of showcasing the property by participating and engaging with the guests as much as possible to ensure they leave with beautiful memories to share with others• Review weekly TripAdvisor responses and provide feedback• Review and update all collateral materials• Liaison to the Planning Committee Meeting and senior management teams; organizing and coordinating executive outreach and external relations efforts; and overseeing special projects• Administrative tasks including: elaboration of reports and presentations for Corporate Offices, managing an extremely active calendar of appointments; completing expense reports; composing and preparing correspondence; working with databases and mail merge, arranging detailed travel plans, itineraries and compiling documents for travel-related meetings• Ability to work independently on projects, from conception to completion• Able to work under pressure at times to handle a wide variety of activities and confidential matters with discretion• Building relationships for the benefit of the organization• Demonstrated ability to achieve high-performance goals and meet deadlines in a fast-paced environment Show less

Montage International
Jan 2018 - Dec 2021Marketing ManagerA 5-star hotel and 5-star spa by Forbes Travel Guide and part of the Travel + Leisure World's Best Resorts in Mexico.• Responsible to manage the development, implementation, and oversight of marketing strategies.• Responsible for hiring, managing and collaborating with creative vendors including web development, graphic design, photographers, videographers, copywriters, content creators and PR consultants, overseeing budget and project deliverables.• Responsible for managing website content and distribute monthly marketing analytics reports to ownership.• Awarded as Best Hotel Instagram in the World by Forbes Travel Guide, with compelling social media assets, storytelling, and tone of voice for the brand• Responsible for email campaigns and email metrics including traffic, behavior, and engagement to refine future marketing initiatives.• Responsible for print collateral and other supporting marketing channels and materials.• Managing a central library of visual assets and work on an annual development calendar for new assets• Brand guardian, maintaining up-to-date brand guidelines and monitoring hotels' brand assets to ensure all communications have been adhered to for consistency.• Supervising Graphic Design Team and ensuring that brand standards and timelines for printing are met. • Entertaining and maintaining relationships with existing marketing partners, media, vendors, and OTA Account Executives as well as analyzing and securing new relationships to generate revenue for the hotel.• Monitoring activities of competitor hotel chains and trends within the industry.• Management of marketing budget.• Understanding of critical path for pre-opening hotels, develop pre-opening photography and videography visual library.• Creation of displays and signage in hotel public areas.• Collaborate with brand's magazine for content creation • Manage branded corporate gift program and develop new gift items as appropriate. Show less

Twin Dolphin Los Cabos
Dec 2021 - Nov 2023An intimate community framed by two of Baja's best swimmable beaches. Maravilla is Cabo's premier private community and Twin Dolphin Club is a private golf and outdoor adventures club — exclusive to Maravilla and Montage Los Cabos.
Director of Communications & Membership
Feb 2023 - Nov 2023Communications and PR Manager
Dec 2021 - Feb 2023

VIVO Luxury Services
Nov 2023 - nowCo-FounderVIVO is a destination management company offering comprehensive concierge services and ultra-luxury itinerary planning. Through strategic partnerships and cutting-edge technology, we garnered a reputation for our punctuality, discretion, and safety ensuring an effortless travel experience tailored to our client’s desires.
Licenses & Certifications

Sales Training
Dynamic Solution- View certificate

Learning Mailchimp
LinkedInSept 2020 - View certificate

Creating Great First Impressions
LinkedInMar 2020 - View certificate

LinkedIn Video Marketing for Personal and Brand Pages
LinkedInSept 2020 - View certificate

Learning Personal Branding
LinkedInMar 2020 - View certificate

Advanced Branding
LinkedInApr 2020 - View certificate

Increasing Collaboration on Your Team
LinkedInOct 2020 - View certificate

Improving Your Listening Skills
LinkedInFeb 2020 - View certificate

Marketing Your Event
LinkedInMar 2020 - View certificate

Learning Canva
LinkedInApr 2020
Honors & Awards
- Awarded to Carmen ParedesBest Virtuoso Newcomer Virtuoso Aug 2019 MONTAGE LOS CABOS NAMED VIRTUOSO® BEST NEWCOMERGlobal luxury travel network Virtuoso® revealed the winners of its celebrated 2019 Best of the Best awards at the 31st annual Virtuoso Travel Week conference, naming Montage Los Cabos as the Best Virtuoso Newcomer
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