Juri Van Zyl

Experience

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  Midrand Graduate Institute

  Aug 2010 - Mar 2011

  Student Advisor

  I recruited new business to the Campus via direct marketing & sales. This included doing trade shows and activations on behalf of the campus

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  Brand inc

  Mar 2011 - Apr 2012

  Junior Communications and Account Executive

  Plan, research and produce non-traditional lifestyle orientated multimedia content in support of mayor sport-focussed campaigns at the agency. My tasks also included liaising with various clients and representatives of the media to attain our strategic PR objectives. Furthermore, I was responsible for the tracking of coverage earned and the reporting back to my superiors and to our clients.

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  Brandfluent

  Mar 2012 - Aug 2012

  PR Account Executive

  Implementation & follow through of allbriefs relating to PR, Social Media Optimization & Digital campaigns for the local subsidiary of an international full service advertising agency.

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  The Creative Counsel

  May 2012 - Aug 2013

  Copywriter | Strategist

  Strategic and creative through-the-line conceptualisation and copywriting for a leading consumer experience agency within the largest activations agency in South Africa. I formulated and presented creative work to various Fast Moving Consumer Goods clients and brands. I was also involved in key new business pitches for the agency.

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  OgilvyOne Worldwide

  Aug 2013 - Dec 2014

  Copywriter - Digital

  Conceptual copywriter for OgilvyOne Johannesburg. I was responsible for making intrusive, online advertising a little less annoying and a lot more compelling for customers to click on. In doing so, I was part of a team that created numerous web experiences, combining top notch advertising craft with powerful UX insights and customer-centric thinking. As an agency, OgilvyOne grew brands through tailored, direct, digital and interactive solutions; increasing brand and consumer value while uncovering actionable market insights. We also threw the greatest parties. Show less

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  None

  Dec 2014 - Aug 2015

  Vagabonding

  Long-term, extended travel throughout Asia. Inspired by Rolf Pott's classic book by the same name. Ask me about it next time we chat.

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  Schneider Electric

  Oct 2016 - now

  The world needs sustainable energy, and quickly. In the coming years, humanity will need more energy than ever before, at a prices we can afford, and generated in a manner that preserves natural biodiversity, lessens waste and pollutants, and fosters positive social progress. Schneider Electric enables this through digital energy and automation solutions that help people and companies do more, with less energy. My role is to translate our intricate engineer-speak into powerful advertising and communication messages. As part of our global creative studio, I work on conceptual, brand and digital campaigns and initiatives. Show less

  • Senior Copywriter (Global)

    Dec 2020 - now

  • Creative Copywriter (Global)

    Oct 2016 - Nov 2020