Hilmi Abriniado

Experience

• 

  The House of Representatives, Republic of Indonesia (DPR RI)

  Feb 2018 - Feb 2019

  Staff

  • Assigned to provide assistance to the Board Member, Ir. H. Mulyadi – an Indonesian politician from the Democratic Party• Conducted research about the socio-political issues in West Sumatra, Indonesia to support theSocialization of Indonesia’s 4 Pillars and as an input to establish laws

• 

  Regional People's Representatives Council of DKI Jakarta (DPRD DKI Jakarta)

  Sept 2018 - Sept 2018

  Research Assistant

  • Assigned to provide assistance to the Board Member, Mrs. Nuraina – an Indonesian politician from The Great Indonesia Movement Party• Designed campaign strategy for Mrs. Nuraina which covered potential areas mapping and collecting data regarding voter desire from 250+ respondents• Gathered and analyzed socio-political data by interviewing 30+ selected respondents

• 

  Ruangguru

  Sept 2019 - Dec 2019

  Government Relations & Project Sustainability

  • Build and managed relationships with 30+ stakeholders from Indonesian governments, including education agencies at the provincial and district level, Ministry of Education & Culture, Ministry of Manpower, etc.• Acquired 10 partnership deals with education agencies to implement Indonesia Teaching Fellowship (ITF) and Indonesia Learning Fellowship (ILF) Programs• Oversaw 10+ regional field officers to manage logistics distribution for both ITF and ILF

• 

  Vidio

  Jan 2020 - Jun 2020

  Marketing Communication

  • Coordinated 10+ promotion channels, covering OOH, TVC, Social Media, and House Ads• Managed the end-to-end process of 150+ offline and online events for marketing campaigns. Campaign: Video Bebas Nonton, Opening Liga 1 2020, 2020 BWF World Tour.• Launched “Nonton Bareng El Clasico 2020” (an event for soccer fans) with over 2000 audiences

• 

  Arista Group Indonesia

  May 2021 - Aug 2022

  Digital Advertising Specialist

  • Running digital ads for Meta, Google ads, & E-Commerce platforms for all Arista Group branches (100+) across Indonesia.• Tracked, analyzed, optimized, and reported data on digital marketing campaign performance to Board Members.• Achievements: Successfully reduce cost per lead by 70% within 6 months.

• 

  ON-SITE studio

  Dec 2021 - now

  Handled 15+ clients from various brands such as housing, retail, and services. Help them run their ads campaign, tracked, analyzed, optimized, and reported data on digital marketing campaign performance to achieve their business goals.Achievements: Successfully reduce average cost per lead by 42% within 3 months.

  • Digital Marketing Consultant

    Jan 2023 - now

  • Digital Marketing Specialist

    Dec 2021 - Dec 2022
• 

  BHUMI Skincare

  Jan 2023 - now

  Digital Marketing Manager