
Sam Samuel, PhD
Marketing Consultant

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About me
Mentor | Management Consultant | Social Entrepreneur | Speaker | Author | Listener
Education

Seventh Day Adventist High School,Kottarakkara
-Schooling
Madras University
1998 - 2000Master of Business Administration - MBA Business Administration; Marketing
LIBA
1999 - 2000Post Graduate Diploma; PGDHRM Human Resources Management; HR
SRM University
2011 - 2017Doctor of Philosophy (PhD) Entrepreneurship/ Management Studies
Indira Gandhi National Open University
2020 - 2022MA Psychology
Mahatma Gandhi University
1995 - 1998B.A. English Literature
Experience

Kaashyap Technologies Limited
Apr 2000 - Apr 2003Marketing ConsultantAn IT Consulting Service Provider offering solution for SAP projects, Software Development, SOA. Domain focus includes products for financial services, telecom services, and security systems for companies, SAP R/3 & Microsoft Dynamics and IT Project Management.* Responsible for managing the marketing of various products and services of company.* Marketing consulting for e-business solutions, ERP-CRM Implementation to our clients in India & Middle East.* Resource sourcing and end to end recruitment mapping the requirements of Indian & International clients of company.* Monitoring regular quality checks of chosen candidates.* Impart relevant and high-end training courses to meet quality requirements Show less
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CCS Technologies IT (P) Ltd.
Jan 2003 - Jan 2004Manager-Enterprise SolutionsA Software Development & Services company in South India spread across regions such as USA, Australia, Qatar, Dubai & India with its development centre in Cochin, Kerala. Core focus is on SAP R/3 & Net weaver consulting.* Responsible for marketing of ERP Solutions & Services (Includes SAP R/3 services, IT Consultancy in the areas of Oracle Enterprise DBA, Network Management, Citrix etc)* Introduced the SAP on- the-job exposure program.* Revenue growth of 35% for the Enterprise Automation Division Show less

Technowave International LLC
Jan 2004 - Nov 2006Manager - Sales & MarketingTechnowave International LLC is an IT solutions company offering a wide range of products. The company has its own branch offices in UAE, Kingdom of Bahrain, Sultanate of Oman, India, Saudi Arabia and value added resellers in Qatar and Kuwait.* Responsible for promoting Microsoft Dynamics/RFID Based Applications/Smart Card Solutions/ Barcoding solutions to Corporate & Govt Sector. * Worked closely with large fortune 500 and Government enterprises in India and the Middle East.* Developed and worked closely with partners in India and Middle East for the sales of the product.* Identified and acquired new business and managed all aspects of the project lifecycle –from scope of work through provision of deliverables, follow up and relationship management – for large scale long term projects. Show less

Al Kay's International LLC
Jan 2006 - Dec 2012Director - MarketingKay’s I.T is an IT solutions vendor based in Muscat and forms one of the primary organs of its parent company, Al-Kay’s International L.L.C., a multi-million turnover corporate with its diversified businesses rooted in the Middle East since 1958.* Responsible for heading overall Business Development activities* Established the company from its nascent stage and transformed it into a multi-million USD turnover corporate* Executed a series of business development initiatives that expanded domestic sales, opened new markets and built new distribution channels.* Leveraged strong consultative sales and strategic planning capabilities to substantially increase business and market share for Company; conducted strategic, market, competitive, and industry analysis to invigorate sales.* Managed to attain an annual growth of 120% in the last two financial years Show less

Consultant
Jan 2011 - nowTurnaround Consultant | Business Mentor | Strategic Consultant✔ Turnaround Consultancy ✔Business Mentoring & ✔ Strategic Consultancy- Offers insights, guidance, and sound turnaround management strategies to correct failing businesses, - Brings specialized skills to deal with crises and change. - Helps to trace the symptoms and define the problems. Proposes possible solutions within the context of the human and financial resources available to the client.- With a deep understanding of market dynamics backed by expertise in the world of Business Management, offers mentoring services, including insights into Business Management and Business Development and confidential one-on-one advice for businesses, particularly for start-ups and small and medium-scale enterprises.- From brainstorming to collection & review of information to strategy formulations, holistically answers the high-level strategic questions that organizations encounter and offers solutions for the critical challenges faced by them. The functional areas covered include: #Corporatestrategy #BusinessPlanning #OrganizationalStrategy #CustomerStrategy #ICTStrategy #Innovation #Growth Show less

Knowledge Oman
Nov 2012 - Jan 2023Vice Chairman Of The BoardKnowledge Oman is an award-winning, one of its kind nonprofit initiative driven by the community and for the community.Serving as Vice-Chairman and Director of Knowledge Oman since 2020 advising in areas of Strategy, Branding, Mentoring & Social Entrepreneurship Jan 2020 to Till Date - Vice-ChairmanSep 2016 to Dec 2019 - Director of Branding/EnterpriseJan 2016 to Sep 2016 - Senior Vice PresidentNov 2014 to Dec 2015 - Vice PresidentNov 2012 to Oct 2014 - Brand Strategist Show less

Self Employed
Jan 2013 - nowKeynote speaker / Certified Career Coach / Faculty Development & Corporate TrainerA bilingual academic and educational speaker and trainer, having engaged in 200+ sessions for K-12 and College students, young graduates, educational faculty, corporate employees, entrepreneurs, and the general audience.Facilitates sessions on diverse topics like #Education, #CareerSkills, #CareerGuidance, #PositivePsychology, #Entrepreneurship, #SocialEnterprises, #CorporateLeadership, #Technology, #PersonalDevelopment, and #Empowerment.Actively conducts professional enhancement for corporate as well as faculty development programs for the teaching & non-teaching faculty of K-12 education and higher educational institutes.Has associated with reputed campuses, organizations, and events from India and the Middle East. Show less

Adventz Agency
Jan 2013 - Oct 2017Business Designer & MentorAdventz, Muscat is one of the most prominent Digital Media and Design Houses in Sultanate of Oman providing exemplary services in the areas of Advertising, Branding, E-commerce, online marketing and web development. * Responsible for the complete organizational management, setting short and long-term goals in accordance with the organization’s mission and vision * Spearheading the overall business growth and development, branding direction, P&L, Strategic alliances & Team mentoring.✔ Winner of Best Design Agency award at Oman Tech Awards 2016.✔ Winner for three consecutive years at Oman Web Award, in Advertisement, Media & Events (2013-2014); Services (2013-2014); Advertisement, Media & Event Management (2012-2013); Advertising & Media, Media, Media Services (2010-2011) and Event Management (2010-2011). Show less

InterTech LLC
Aug 2013 - Mar 2022General Manager/CEOThe role as the General Manager for the IT Company InterTech, Oman, involved complete organizational management, with key focus on General Management; Turnaround Management; Tactic & Strategic Management; and Rebranding and Business Development. Has been instrumental in bringing about a turnaround of InterTech’s finances.InterTech is an IT company established in 1994 and enjoys a legacy of more than 2 decades. The company is one of the premium IT solutions provider in Oman, offering a wide range of IT products and services including turnkey IT Solutions including Enterprise Resource Planning, HCM, Warehouse Management, Campus Management, Datacenter, Hardware & Software, Document Management Solutions, Networking equipment, Voice Solutions, RFID, Barcode, POS, Call Centre Solutions & Disaster Recovery Solutions. Show less

Anjappam Charitable Trust
Apr 2016 - nowPresidentFounding President of Anjappam Charitable Trust, a nonprofit organization and food aid project functioning in India since 2016. The Anjappam spaces are venues where fresh, wholesome, healthy food and clean water are made available to everyone, regardless of their financial status or other factors. Established and grew the project from a single outlet in 2016 to six such outlets in Kerala, India by 2021. These are at - Pathanamthitta (opened in 2016) + Ranni (2017) + Neyyanttinkara (2018) + Changanassery (2018) + Kuruvilangadu (2019) + Tiruvalla (2021).The project has so far served around 400,000 people free of cost and also has been able to offer disaster relief and aid throughout crises like multiple natural calamities and the Covid-19 pandemic.Introduced services such as - ✔Access to books, literature, and reading spaces; ✔ Talks, discourses, and webinars; ✔Community farming project; ✔Social awareness programs, Plays; ✔Children’s fellowship programs; ✔Adoption of an entire village, empowering the residents with basic necessities, education, etc.www.anjappam.com Show less

Trifoil Advertising & Publishing SAOC
Jan 2017 - Mar 2022General Manger/CEOTrifoil Advertising & Publishing SAOC, Muscat, is Oman’s fast growing communications agency that offers comprehensive solutions across diverse verticals such as Publishing, Advertising, Interactive, Events, Branding and Digital Solutions.

Indian schools in Oman
Apr 2018 - Mar 2021Chairman Of The BoardIndian Schools in Oman is a consortium of 21 non-profit community schools and two Special education facilities. The schools are founded & run by the Indian community in Oman with the singular aim of providing access to quality education for the expatriate Indian community.Led the schooling network as Chairman of the Board, regulating the functioning of all the Indian Schools in Oman, with a total strength of approximately 50,000 students & 3000 staff and an annual budget of around 50mn USD. Responsible for developing and implementing 45+ new projects, while overseeing the financials and overall operations. Successfully spearheaded and managed the educational & financial crisis as a result of Covid19 & resultant school closures in Oman. Show less

Self-Employed
Jan 2020 - nowAuthor & ResearcherAuthor of the Malayalam books “Kanamethumillathe”, a memoir published by DC Books in 2020 and “Gandhi,” a part of the series, DC Quiz, published by DC Books in 2022.A researcher contributing to academic research papers & is a part of multiple research projects funded by the Sultanate of Oman. Approved reviewer, Ministry of Higher Education, Research and Innovation, Oman (Earlier named as The Research Council).

MiND Trust (Mobility in Dystrophy Trust)
Aug 2021 - nowAdvisory Board Member & MentorMinD (Mobility in Dystrophy) Trust is a non-profit founded in Kerala in 2017. It functions as a fellowship of patients having Muscular Dystrophy (MD) and Spinal Muscular Atrophy (SMA), disorders causing severe mobility challenges. Serving as Advisory Board Member & Mentor for the core management of the Trust.

TCI Consulting Inc
Feb 2022 - Feb 2023Mentor & Director - Business & OperationsTCI is a start-up consultancy offering Business and Management Consulting, IT Consulting, Educational Consulting, and Coaching and Mentoring, with headquarters in New York, USA

Tau Trust
May 2022 - nowPresidentTau Trust is a non-profit organization based in Kerala, India. The two Tau centers are hubs for community interaction and are also spaces for emotional wellbeing, offering various services such as community gardening, engagement sessions, and counseling services, while short–term shelter services are under development. Tau Kavu is a crowd-funded project under Tau Trust, inspired by Miyawaki forest and modeled on the traditional Kaavu & is creating and nurturing a natural habitat and ecological system within Kochi city. Serving as President of the Trust, driving its initiatives. Show less

Infra Tech Engineering, LLC (ITE)
Feb 2023 - Jul 2023Director of OperationsInfra Tech Engineering, LLC (ITE) is a firm providing comprehensive engineering and consulting services to the government and private sector.The major technical fields include -· Civil Engineering/Pavement Design· Traffic/Transportation/ITS Engineering· Structural Design· Rail Transit Engineering· Signal and Lighting Design· Construction Inspection/ManagementHandling the day to day operations as well as Marketing initiatives. Show less

Abbott House
Feb 2023 - nowDirectorAbbott House is a non-profit established in 1963, offering Foster care programs, Residential support, community school services, and training programs, serving foster children, foster families, adults and children with disabilities, and immigrant children.Serving as the Director of the Board of Abbott House.Member of sub-committees such as Strategy Committee, Development Committee, and Finance Committee

NYC Citywide Administrative Services
Jul 2023 - nowExaminerDCAS is the Government of New York’s division responsible for providing the various city agencies with the resources and support they need. This includes support in recruiting, hiring, and training city employees; managing 55 public buildings; acquiring, selling, and leasing city property; purchasing over $1 billion in goods and services for city agencies; overseeing the greenest municipal vehicle fleet in the country; and leading the city’s efforts to reduce carbon emissions from government operations.#Develop, administer, and rate tests for employment and promotion in a variety of NYC government agencies under DCAS jurisdiction, and other City agencies including Health + Hospitals and CUNY. Show less

New York Council of Nonprofits
Jan 2024 - nowDirector
Licenses & Certifications
- View certificate

Positive Psychology: Martin E. P. Seligman’s Visionary Science - Coursera
University of Pennsylvania - View certificate
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Social Entrepreneurship
The London School of Economics and Political Science (LSE)May 2022 
International Certified Career Coach – Advanced
Career Development AllianceJan 2021- View certificate

Positive Psychology: Applications and Interventions: Coursera
University of Pennsylvania 
Educational Leadership
Dallas Baptist UniversityJun 2019- View certificate

Positive Psychology Specialization Project: Design Your Life for Well-being: Coursera
University of Pennsylvania 
Performance Measurement For Effective Management of Non-profit Organizations
Harvard Business SchoolMay 2019- View certificate

The Science of Well-Being: Coursera
Yale University 
Strategies for Sustainable Business
MIT Sloan Executive EducationOct 2016
101: Mindfulness Foundations
Mindful Schools
Honors & Awards
- Awarded to Sam Samuel, PhDNFED Lifetime Achievement Award - Mar 2025
- Awarded to Sam Samuel, PhDSt Xavier's College Diamond Jubilee Honor - Mar 2025
- Awarded to Sam Samuel, PhDJyothi Nilayam Socio Literary Award Jyothi Nilayam Jun 2022
- Awarded to Sam Samuel, PhDCommunity Leadership Award Knowledge Oman Mar 2022
- Awarded to Sam Samuel, PhDEntrepreneurial Excellence Award National Foundation for Entrepreneurship Development (NFED) Nov 2021 Honored with Entrepreneurial Excellence Award during the 8th National Entrepreneurs' Day Awards 2021 by the Foundation for Entrepreneurship Development (NFED) for contribution to Social Justice, Food Services, and Sustainable Development.
- Awarded to Sam Samuel, PhDFeatured by all prominent publications in Oman - Times of Oman, Oman Observer, Muscat Daily, Arabian Stories and more Times of Oman, Oman Observer, Muscat Daily, Arabian Stories and more 2021 Have been interviewed & featured multiple times by prominent print & online publications in Oman & few in India. Featured in "Cover Story: Leading through grassroots" A cover story on educational leadership as Chairman, Board of Directors, Indian Schools in Oman, featured in September 2020 edition of Mentor Magazine. Featured in “Oman’s Inspiring CEOs”, special focus on jobs creation and entrepreneurship, published by Oman Observer for 48th Glorious National Day National… Show more Have been interviewed & featured multiple times by prominent print & online publications in Oman & few in India. Featured in "Cover Story: Leading through grassroots" A cover story on educational leadership as Chairman, Board of Directors, Indian Schools in Oman, featured in September 2020 edition of Mentor Magazine. Featured in “Oman’s Inspiring CEOs”, special focus on jobs creation and entrepreneurship, published by Oman Observer for 48th Glorious National Day National Day, 2018 Featured in "Top Business Leaders - a tribute to HM's Leadership", a special edition book published by Oman Observer on the occasion of the 46th National Day, 2016 Featured in "Towards a Social Innovation" - As covered by Weekend Magazine, April 28, 2016 Featured in "Oman in the Digital Age", Oman Observer (2015)Recent Interviews: "Future of schools depend on community support, says Dr. Baby Sam, the outgoing Chairman of Indian schools in Oman" - March 2021 Interview with The Arabian Stories, on the achievements during his term including fulfilling the Vision 2020, the challenges during the pandemic, and the future of schooling in the Sultanate. ‘The Classrooms of the Future’ as published in the Oman Economic Review (OER) Dossier, Digital Transformation 2021: Rise of the Digital Ecosystem, 2021 "Holistic Development of students to continue" - March 2021Interview with Muscat Daily on the initiatives of the Board of Indian Schools in Oman to ensure holistic development Times of Oman: Enabling pupils to continue education top achievement - March 2021Interview with Times of Oman, on ensuring academic continuity during Covid-19 and other achievements as Chairman of the Indian School Board Show less
- Awarded to Sam Samuel, PhDTAS Icon 2020 The Arabian Stories Nov 2020 Recognized as one of the 2020 TAS Icons, by the media, The Arabian Stories, Oman (2020)https://www.thearabianstories.com/2020/11/20/tas-icons-holistic-education-is-the-future-says-dr-baby-sam-saamuel/
- Awarded to Sam Samuel, PhDSpecial “Judges’ commendation award”, GESS Education Awards 2020 GESS Education Awards 2020 Feb 2020 Won special “Judges’ commendation award”, GESS Education Awards 2020, in recognition of the various community initiatives rolled out by the Indian Schools in Oman under the aegis of the Board.
- Awarded to Sam Samuel, PhDInternational Educator Award for Leadership in “Education & Empowerment”, International Conference and Awards, Dubai (2019) - 2019 International Educator Award for Leadership in “Education & Empowerment”, International Conference and Awards, Dubai (2019)
- Awarded to Sam Samuel, PhDMahatma Gandhi Samman Award (2019) NRI Welfare Society (London) 2019 Mahatma Gandhi Samman Award, NRI Welfare Society (London), House of Commons, London UK, 2019.
- Awarded to Sam Samuel, PhDOutstanding Leadership Award, International School Awards, India (2019) - 2019
- Awarded to Sam Samuel, PhDWorld Malayalee Council - Token of appreciation 2016 World Malayalee Council Sep 2016 A token of appreciation awarded by World Malayalee Council in Sep 2016. for Social Entrepreneurship & Social Commitment.
- Awarded to Sam Samuel, PhDOman Tech Awards 2016 - Golden Awards for Personal Website & Facebook Page Information Technology Authority May 2016 The awards, won for the personal website www.babysam.biz that was launched earlier in the year 2016 and for the personal Facebook page www.facebook.com/babysam.samuel, were presented at the first edition of Oman Tech Awards in May 2016. Oman Tech Awards, billed as Oman’s Technology Event of the Year, is an annual event launched in 2016 under the aegis of the ITA-Information Technology Authority (e-Oman), in line with the grand vision of His Majesty Sultan Qaboos Bin Said of transforming… Show more The awards, won for the personal website www.babysam.biz that was launched earlier in the year 2016 and for the personal Facebook page www.facebook.com/babysam.samuel, were presented at the first edition of Oman Tech Awards in May 2016. Oman Tech Awards, billed as Oman’s Technology Event of the Year, is an annual event launched in 2016 under the aegis of the ITA-Information Technology Authority (e-Oman), in line with the grand vision of His Majesty Sultan Qaboos Bin Said of transforming Oman into a digital economy. Show less
- Awarded to Sam Samuel, PhDThe 2015 Golden Achievement Award Global Media Events, Dubai in association with Kerala Chamber of Commerce & Industry Jan 2016 Winner of "The 2015 Golden Achievement Award" in the category “Business consulting” for outstanding performance and social commitment.The award was presented in the 3rd edition of Golden Achievement Awards Dubai - an annual event conducted by Global Media Events, Dubai in association with Kerala Chamber of Commerce & Industry.
- Awarded to Sam Samuel, PhDMost Valuable Member Award 2013 Knowledge Oman Feb 2014 One of the winners of Most Valuable Member Award 2013 by Knowledge Oman - the largest volunteer based organisation in Oman, for the contributions made.
Volunteer Experience
Volunteer Mentor
Issued by SCORE Mentors Queens on Jan 2023
Associated with Sam Samuel, PhDAdvisory Board Member & Mentor, MinD Trust
Issued by MinD (Mobility in Dystrophy) Trust on Aug 2021
Associated with Sam Samuel, PhDPresident
Issued by Tau Trust on Jan 2021
Associated with Sam Samuel, PhDPresident
Issued by Anjappam Charitable Trust on May 2016
Associated with Sam Samuel, PhDVice Chairman Of The Board
Issued by Knowledge Oman on Nov 2012
Associated with Sam Samuel, PhDKeynote Speaker & Trainer
Issued by Public Speaker & Trainer on Jan 2013
Associated with Sam Samuel, PhDMember, Standing Committee (Academics)
Issued by National Council of Teacher Education (NCTE) on Apr 2019
Associated with Sam Samuel, PhDMember, Industrial Advisory Board, Department of Computing, Muscat College,
Issued by Muscat College on Sept 2018
Associated with Sam Samuel, PhDMember, Industrial Advisers Board, Arab Open University, Oman
Issued by Arab Open University - Headquarters on Apr 2018
Associated with Sam Samuel, PhDMember, Advisory Committee
Issued by Care and Special Education (CSE), Oman on Feb 2022
Associated with Sam Samuel, PhDApproved Reviewer
Issued by Ministry of Higher Education, Research and Innovation on Jan 2018
Associated with Sam Samuel, PhDChairman -The Board of Directors
Issued by Indian Schools in Oman on Apr 2018
Associated with Sam Samuel, PhDDirector of Indian Schools in Oman
Issued by Indian Schools in Oman on Apr 2016
Associated with Sam Samuel, PhDDirector In Charge, CSE
Issued by Care & Special Education on Apr 2016
Associated with Sam Samuel, PhDCoordinator, Academic Task Force
Issued by Board Of Directors,Indian Schools in Oman on Jan 2015
Associated with Sam Samuel, PhDMember, IT Task Force
Issued by Board Of Directors, Indian Schools in Oman on Oct 2015
Associated with Sam Samuel, PhD
Languages
- enEnglish
- maMalayalam
- taTamil
- hiHindi
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