Renaud BLONS

Experience

• 

  Groupe Caisse des Dépôts

  Apr 2013 - Jul 2013

  Project Manager

  Département Planification et Pilotage Stratégique- Alimentation d’un dossier permanent sur un outil stratégique « iStrat »- Test fonctionnel de l’outil et rapport des anomalies- Mise à jour de base de données et saisie de la comptabilité des filiales

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  Printemps

  Dec 2013 - Feb 2014

  Conseiller clientèle

  Printemps Vélizy 2 – Conseiller Clientèle Etude satisfaction client Optimisation du point de vente

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  GoCar Barcelona

  Apr 2015 - Sept 2015

  Marketing assistant

  Assistant marketing manager: - Promotion of the business to the local press - Prospecting and setting up strategic partnerships with tourism professionalsCommunity manager: social network and website managementAssistant events manager: group planning, organization and follow-upInternational customer sales advisor

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  Peugeot

  Jan 2016 - Jul 2016

  Business development project manager

  Analysis of key success factors for Premium brandsStrategic studies to promote the Group's international development: - Detailed studies of potential for the Citroën, DS and Peugeot/Citroën LCV brands, worldwide scope - Summary reports on 45 countries in 7 geographical zones - Comparison of results with the competition - Provided guidelines and recommendations to help make decisionsValidated and used by client departments (brands, products and regions)

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  Groupement des Mousquetaires

  Dec 2016 - May 2017

  Category Manager Assistant

  - Drafting and follow-up of product tenders and supplier contracts- Follow-up of sales analyses and sales operations- Production of product sheets, proofs, visuals, book base- Product benchmarking and price monitoring - Price updates in item files- Product range definition and segmentation

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  DS Automobiles España

  Jun 2017 - May 2019

  Product Manager

  - Animation of the current life of the product: Creation of range, technical specifications and product sheets- Launch of two models: DS 7 Crossback & DS 3 Crossback- Preparation and distribution of prices for versions and options- Management of the DS range in the Range/Price IS system- Contribution to monthly marketing action plan- Drafting of network notes (150 showrooms)- Follow-up of events and partnerships (Promotion at the French Embassy, etc.)- Market research, sales tracking, mix and competitor analysis- Newcomer training Show less

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  Renault retail Group

  Sept 2019 - Sept 2021

  CRM & Digital Manager (Graduate Program)

  o Digital marketing- Implementation of local digital strategy- Updating of RRG, RENAULT and DACIA websites.- Monitor dealers' e-reputation.o CRM- Assign leads to business salesmen (120 salesmen on the RRG North division)- Daily sales committee meetings to discuss lead processing and ongoing sales actions.- Ensure that leads are handled with the right quality.- Reports and statistics on lead processing (3000 / month)- Sales targeting

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  Renault Group

  Oct 2021 - now

  New generation Renault D-SUV (Espace & Rafale):- Steering and 360° monitoring of the business lines and operational activities required prior to launch (communication, training, distribution, quality, commercial offers, etc.).- Monitor and validate deliverables to ensure compliance with launch milestones- Construction of version/engine mixes and reporting- Drawing up marketing and sales schedules for vehicle launches- Leading weekly launch committees with business units/subsidiaries- Participation in launch events: press test drive, business days, pricing test, etc. Show less

  • International Key Account Manager

    Mar 2024 - now

  • New product launching Manager

    Oct 2021 - Feb 2024