
Luana Martins Da Costa Borzino
Trainee / Monitor, Social Communication Department of PUC Rio

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About me
Infrastructure Portfolio at IBM Brazil and Mexico - Storage & Power
Education

EmbassyCes - Los Angeles
2011 - 2012English course
Fundação Getulio Vargas
2012 - 2014Post-Graduation Business Administration
Fundação Getulio Vargas
2018 - 2019Master of Business Administration - MBA People Management and Leadership
Pontifícia Universidade Católica do Rio de Janeiro
2009 - 2012Graduation in Social Communication Advertising and Marketing
Experience

Pontifícia Universidade Católica do Rio de Janeiro
May 2010 - Aug 2010Trainee / Monitor, Social Communication Department of PUC RioMonitoring the media rooms of the Social Communication Department of PUC Rio. It was necessary the support to the students and teachers who attended them, thus guaranteeing the operation of technologies in the place.

JC2 ESPORTES
Dec 2010 - Jul 2012Trainee Marketing, JC2 EsportesThe main task was simply introduce the company, which was starting in the events segment, to Sports Marketing. With the responsibility of administering social networks, the internship also provided contact with the Press Office, direct work in market research, coordination of the image dissemination team, etc.

Rio Beleza
May 2011 - Apr 2012Freelancer WriterDrafting of ExallaBelleza, quarterly magazine with the focus on propagating the company to professionals in the area of beauty.

BFFC
Jul 2012 - Oct 2014Franchise Administration, Bob'sResponsible for the inventory control of six points of sales; relating directly to franchisees and the franchisor. Guarantee the sale and purchase of the products, organizing payments and accounting. The job required the coordination and training of employees, as well as the definition of franchise marketing goals and strategies.

Athenas OffShore
Oct 2012 - Jan 2013Import and export agent, Athenas OffshoreAgent of purchases of items and machinery for resale in the Petrobrás bidding process. Direct contact with supplier companies in several countries and guarantee the lowest price and highest product quality.

IBM
Nov 2014 - nowResponsible for progressing, validating, and qualifying inbound prospects. Focus on validating and progressing Marketing Qualified Leads (MQLs) originating from digital inbound and marketing campaigns and passing as Sales Accepted Leads (SALs) to “selling pods” and channel partners. Responsible for maintaining up-to-date offering knowledge; coordinating with technical sellers and offering management to bring the right technical resources to client conversations; nurturing leads and optimizing campaigns; ensuring MQLs are passed in CRM as SALs to appropriate Opportunity Owner (Inside, Field, or Channel Partner); and engaging in outbound prospecting on targeted offerings for select accounts. Show less Reconciliation of IBM’s main accounts ($1B+); ensure checkbook balance matches with bank statements by collecting account data like invoices, providing forecasts and breakdowns, correcting these balances, finding discrepancies and controlling policy to prevent discrepancies. Analysis of disputes; verify statements and reports for accuracy and investigate discrepancies when identified. Take action to correct these identified discrepancies. Guarantee the payment of invoices on time and apply them in the system according to payments. Customer relationship management (CRM); analyze customer interactions and data to improve business relationships with customers, assisting in customer retention and driving sales growth. Show less Sales team support, offering assistance to customers located in the USA. Responsible for the biggest account of IBM Credit LLC, by processing over than $3 billion in lease and loan deals. This position requires sense of urgency and accuracy, due the level of responsibility by creating contracts and pricing quotations, suggesting leasing alternatives for clients and stakeholders. The function requires leadership and management skills. It also needs direct work with many teams, including Credit, Accounts Receivable and Control teams. Show less
IBM Digital Sales Development - Infrastructure (IBM Storage and Power) portfolio - Brazil & Mexico
Apr 2024 - nowSenior Billing Analyst - IBM Financing Accounts Receivable
Oct 2020 - Mar 2024Customer Relationship Representative
Feb 2016 - Sept 2020Business Support Professional
May 2015 - Feb 2016Customer Account Manager
Nov 2014 - May 2015
Licenses & Certifications
- View certificate

Global Sales School - Sales Activation
IBMAug 2024 - View certificate

IBM Agile Explorer
IBM - View certificate

IBM Blockchain Essentials
IBMAug 2019 - View certificate

IBM Agile Champion
IBMMay 2019 
Toastmasters International
Toastmasters InternationalFeb 2020- View certificate

IBM Volunteers - Bronze
IBMApr 2018 - View certificate

Enterprise Design Thinking Practitioner
IBMJun 2018
Languages
- poPortuguês
- inInglês
- esEspanhol
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