Manuel Alejandro Manzano Moreno

Experience

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  Freelance

  Jan 2015 - Aug 2023

  SEO Consultant, Translator and Digital Marketer

  • Managed SEO accounts and campaigns for various businesses.• Created optimized content for the clients' categories and landing pages.• Translated, transcribed and temporized scripts for videos in English and Spanish.• Implemented Google marketing tools like Business Pronle/My Business, Search Console, Analytics, and Trends.• Delivered monthly reports with metrics and new ideas.• Provide branding mentorship and digital marketing and business plans.

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  Megapractical SA de CV

  Oct 2016 - Jan 2019

  English-Spanish-English Translator

  • Translated content related to inbound marketing, digital business, business intelligence, technology solutions, software-oriented architecture, and software development.• Conceptualized glossaries of the nelds related to the business.• Handled SEO and inbound marketing strategies to translate and develop content related to the business, with the main goal of reaching the target audience.• Optimized an English version of Megapractical's webpage.

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  Pronto Mowers

  Sept 2019 - Nov 2024

  SEO Analyst

  • Identified keywords to create and duplicate products on the e-commerce stores' catalogs.• Created and posted optimized products in BigCommerce with their respective meta-data and descriptions.• Provided optimized content and data of products in need of a ranking boost.• Evaluated metrics to adapt and create SEO strategies and improve KPIs.• Collected additional information and content (spec charts, manuals, diagrams, where used lists, illustrated parts lists) to deliver users more, better content.• Generated .csv nles to import, export, and edit products in bulk.• Developed an HTML content generator tool on Microsoft Excel with templates to create products descriptions in bulk Show less

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  The Digital Jungle

  Oct 2020 - Feb 2021

  LinkedIn Lead Prospecting Virtual Assistant

  • Assisted LinkedIn leads on an automate messaging tool.• Provided leads information about the clients' products and services, as well as setting appointments through Calendly.• Gathered data like pronle, email, phone number, and address to enter it on Go High Level.• Emailed weekly reports detailing successful conversations and data gathered.

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  Shawn The SEO Geek

  Feb 2021 - Nov 2021

  SEO Virtual Assistant

  • Performed reverse competitive engineering to clients' websites to discover new opportunities for improvement.• Developed new content and keyword ideas for the clients' sites.• Optimized metadata, content, and information within the clients' pages.• Analyzed the target keywords of the clients' sites on Agency Analytics and SEMrush.• Researched and analyzed backlinks opportunities from The Hoth and by comparing data from the keywords of clients and their competitors.• Designed basic brochures with basic information from the clients' sites to reach backlinks prospects to do linkbuilding. Show less

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  Reibar Marketing

  May 2023 - now

  SEO Analyst

  • Increase organic search traffic for clients in the real estate industry.• Improve search engine rankings for clients.• Develop and implemented a successful SEO strategy for a cash homebuyers business in the United States.• Conduct in-depth keyword research to identify high-potential keywords and phrases, ensuring content optimization aligned with the target audience's search intent.• Conduct competitor analysis to identify gaps and opportunities, allowing strategic adjustments to improve clients' online visibility and market positioning.• Audit clients' links profiles to improve their internal linking and analyze possible backlink opportunities.• Assess clients' sites and SEO projects to analyze their quarterly performance.• Create top-of-the-funnel blog outlines that connect with target audiences and drive up their conversions, implementing KW research and internal linking opportunities.• Post blog articles related to house selling, real estate laws, and house fixing and improvements.• Use SEO tools like Google Analytics and Search Console, SEMrush, Ahrefs, and Screaming Frog to get precise insights about the clients’ performances.• Niche: Real estate (cash homebuyers) Show less