Riley Surovy

Experience

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  PBS39

  May 2016 - Aug 2016

  Production Intern

  • I assisted on many projects and was able to utilize skills I have learned in the classroom. • I enjoyed logging interview footage as well as editing and accompanying producers and videographers on video shoots. • PBS39 gave me the opportunity to get involved in my community through public service television and I was able to gain hands on experience in both live and pre-taped settings.

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  PSNTV (Penn State Network Television)

  Aug 2016 - May 2018

  Production Team Member

  • Member of the production team for PSNTV’s show, A Taste of State College.• I helped write, produce, shoot, and edit package videos for our YouTube channel.• We showcased different restaurants and eateries in the State College area.

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  Penn State THON™

  Apr 2017 - May 2018

  Social Media Producer

  • Worked as a Senior Social Media Producer for 46LIVE, Penn State THON's webcast.• THON is a 46 hour dance marathon that raises money and awareness for Four Diamonds and children's pediatric cancer.• I led my social media team to produce content and let the public know about events pertaining to THON and our live webcast.

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  VALLEY Magazine (Penn State)

  Apr 2017 - May 2018

  Web Video Team

  • Worked with the entire Valley Magazine team to create original content for our website and assisted on video shoots for upcoming magazine issues.

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  Crayola

  May 2017 - Aug 2017

  Governance/IT Intern

  • Assisted in the organization and reformatting of internal documentation for security policies.• Shadowed professionals in the PR, Social Media, and International Marketing departments.• Assisted on video shoots for Crayola’s “CIY” series alongside the social media marketing team.

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  Big Ten Network

  May 2017 - May 2018

  Live Video Production Intern | Penn State Athletics

  • Interned for Penn State Athletics working as a Live Video Production Intern.• Worked with Penn State Athletics production department on live video productions and live event streaming covering 31 varsity teams here at Penn State.

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  Liquid

  May 2018 - now

  • Develop social media strategies for a variety of channels including but not limited to Facebook, Twitter, LinkedIn, Instagram and YouTube.• Manage on-going social media strategies and campaigns as well as social media advertising based on client goals and audience.• Research and copy-write for various social media channels, email platforms and landing pages based on campaign scope and goals.• Build creative campaign concepts such as contests and giveaways that span multiple tactics including social media and email marketing.• Identify opportunities for content and campaigns via social listening.• Create and present detailed reports using campaign data from social media channels and email marketing platforms, as well as Google Analytics to produce new strategic recommendations.• Assist Digital Marketing team in other campaign strategies surrounding SEO, PPC, Display and Analytics. Show less

  • Integrated Marketing Strategist

    Aug 2022 - now

  • Strategist, Social Media and Campaigns

    Nov 2019 - Aug 2022

  • Content Marketing Strategist

    Jan 2019 - Oct 2019

  • Digital Marketing Associate

    Sept 2018 - Dec 2018

  • Digital Marketing Intern

    May 2018 - Aug 2018