
Timeline
About me
CMO
Education

Appalachian state university
-Marketing
Appalachian state university
2009 - 2013Bs business administration | marketing | minor: psychologyActivities and Societies: Sigma Alpha Epsilon Fraternity, Project Management Club
Experience

Sigma alpha epsilon fraternity
May 2010 - Apr 2011Recruitment chair- Planned and administered recruitment budget. - Coordinated special events, catering, and marketing. - Increased chapter size by 37% in one semester. - Utilized social media promotion. - Managed an eight person committee through delegation of tasks.

Aftco and guy harvey
Aug 2011 - May 2012Campus representative• Utilized multiple social media platforms to create brand awareness• Sponsored campus events and distributed Guy Harvey product• Won most creative sponsored event award

The appalachain online
Sept 2011 - May 2012Social media coordinator• Managed Twitter and Facebook based communications• Assisted in expanding online influence and reaching a wider audience• Oversaw blog analytics and design

Drycase
May 2012 - Dec 2012• Assisted in social media campaigns and created bi-monthly engagement reports• Communicated with leads on various social media platforms• Oversaw contests, Youtube channel, and Twitter communications • Maintained and pushed company brand image through social media platforms• Generated Facebook, Twitter, and Blog content using various editing programs• Utilized and interpreted website analytics to pinpoint target markets
Social Media Manager
Aug 2012 - Dec 2012Marketing and Social Media Intern
May 2012 - Aug 2012

Huify
Jan 2013 - Aug 2013Content strategistOversee multi-platform content creation and distribution:• Create and develop multi-platform content for internal and external audiences • Work directly with clients on goals, reporting, and large scale projects• Utilize analytic reports to pinpoint platform success Co-developer of the Hüify Knights of the Round Table Internship program:• Create multiple modules highlighting a range of marketing topics • Team leader overseeing five interns• Evaluate and report on internship work quality, clarity, and creativity Show less

Off the hook yacht sales
Oct 2014 - May 2018Oversaw all departments within Off The Hook Yacht Sales and created processes to streamline operations with a focus on growth.-Scouted, negotiated, hired for, and established two additional offices to expand company presence in South Florida and Maryland.-Managed a team of 25+ employee's, brokers, and independent contractors across 3 states Oversee all global and national marketing strategies including:• Content creation, management, and publishing for all social media platforms• Boat show planning and brand merchandise management• Creation of successful internship program for UNCW undergrads 3+ years running• Management of company website, SEO, and online presence Create, monitor, and oversee personal leads, sales, and retention:• Cold call on boat owners and convert to sales or brokerage• National and regional marketing of client vessels• Work with clients through entire sales process Creation of Off the Hook Yacht Sales website, design, content, and management systems:• Build full site utilizing Wordpress.org, FTP, and various other development tools• Utilize Html, CSS, PHP and other coding languages to customize landing pages• Currently oversee all updates, boat listings, backups, and design updates
Chief Operating Officer
Jun 2017 - May 2018Marketing Director
Jun 2014 - Dec 2017Yacht Broker
May 2014 - Jun 2017Lead Web Designer
Oct 2014 - Jan 2017

Gig
May 2018 - Jun 2019Digital marketing consultantOffered digital marketing consulting for various companies while backpacking the world. Countries visited include: Indonesia, Singapore, Thailand, Greece, Hungary, Netherlands, Germany, France, England, Ireland, and more.

Brand fueled
Jun 2019 - nowFounderBrand Fueled is a digital marketing and web development agency targeting clients looking to experience rapid growth. With clear communication and a team of experts throughout the digital marketing suite, Brand Fueled is changing how the small to medium size businesses approach the digital age.Current/Past Clients: Azure Funding, Yachts360, SoFlo Boats, Sirena Yachts, Maverick Yacht Management, Georgetown Yacht Haven, Jon Oscar, Got Fishues, And More.

Yachts360 group, llc.
Feb 2022 - Jan 2025Marketing executiveCurrently overseeing all inbound and outbound marketing objectives for the fastest growing yacht brokerage in the industry. Our team recently won the Neptune Award for Boat Show Marketing for our marketing campaign at the 2022 Fort Lauderdale International Boat Show.Current Responsibilities Include:• Brand management across 6 offices • Overseeing full online presence including website, social media, and all paid advertising• Content creation and distribution with a data-based SEO focus• Boat show planning and on-site event execution for two of the largest boat shows in the world Show less

Current
Jan 2024 - nowFounderCurrent is a marine marketing agency specializing in web development, SEO, content distribution, and marketing consulting. We propel the marine industry’s elite, accelerating growth through real-time marketing strategies, AI solutions, and an unwavering passion for the maritime world.

Off the hook yachts
Jan 2025 - nowChief marketing officer
Licenses & Certifications

Google ads search certified
Google adsDec 2018
Hubspot inbound marketing certification
HubspotJun 2013
Inbound certified
Hubspot academy
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