Experience

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  Kraft foods

  Jan 1988 - Aug 2001

  Growing responsibility and leadership roles as noted below:Vision, innovation, leadership, customer relationships, and drive resulted in 6 promotions over 14 years rated an "exceeds job requirement" performer in all assignments. Contributed aggregate revenue growth of close to $400 million dollars. Grew Alternate Channels sales by 42% over two years handling every category from dry to refrigerated Jell-O, Breyers Yogurt, Bakers Chocolate and Del Monte Pudding and Handi Snacks. Won two ABCD award for exceeding quotas and one for category management. Contributions to the successful Jell-O merchandiser reported in Phillip Morris Globe. Rolled out category management unit for $2 billion Kraft Frozen Companies including Lenders, Breyers Ice Cream, Cool Whip, and Budget Gourmet.Grew Kraft and customer sales by 19% to 45% in managed stores in 12 months.Won Category Captain Position in 19 of top 20 Division targets.Garnered industry wide recognition as visionary leaders in maturing discipline. Promoted to Eastern Zone Manager after 2 years of outstanding corporate leadership.Reversed share position on Sara Lee, recapturing 70% share in Northeast Region.Grew volumes by 35% in 2 years. Managed NY to Market of the Year in 1990.Initiated inter-company sales planning for Eastern US exceeding corporate objectives.Won two Frozen Product Group leadership awards and national sales contest.

  • VP Sales

    Jan 1988 - Aug 2001

  • National Sales Planning Manager

    Jan 1994 - Jan 1996

  • Field Sales Director

    Jan 1993 - Jan 1994

  • Eastern Region/ Eastern Zone Manager

    Jan 1988 - Jan 1991
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  Kraft cb2 division

  Feb 1996 - Jan 2001

  Director of sales

  Callard & Bowser/Balance Bar Director of SalesLed the single fastest growing division in the entire Kraft Foods portfolio.

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  Adams usa

  Aug 2001 - Apr 2003

  Director of national account team

  Led National Accounts team's superior performance making Trident White and Dentyne Fire the fastest gum launches in industry history.Restructured 25 person sales team to key customer alignment. Redefined roles and responsibilities, while fostering teamwork with 10 person customer marketing adjunct.Stemmed the Food Channel business decline in 4 months resulting in promotion to Director National Accounts in 7 months. Brought innovative ideas such as customer co-marketing. Directed 30/30 co-op radio programs with grocery advertising departments selling 12,000 shippers for two consecutive quarters, an increase of 6 times average.Immediately restructured teams and processes to make Adams Food Channel Team a more aggressive, swift and strategic unit hitting ACV targets in 30 days, including introduction of Listerine Pocket Packs, replacing Altoids as the #1 brand in the category.Instituted ongoing performance evaluation and measurement system to strategically realign sales organization. Show less

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  Chungs gourmet foods

  May 2003 - May 2005

  President

  Managed National network of direct sales and broker teams for the country's second largest manufacturer of frozen Egg Rolls. Developed and commercialized truely unique new line of hand held Asian menu items for families on the go..Stemmed the erosion of Egg Roll franchise through new 8 count minis.

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  Bazzini holdings

  Jun 2005 - Sept 2011

  Executive vice president sales marketing

  Manage full range of Sales Management and Marketing from new product innovation and development through shelf placement in all trade classes. Launched new Bartons Branded line more than doubling the business. Managed Company to PL Buyer Category Colonel Award for best in class Private Label Confection Manufacturer in both 2006 and 2007. Doubled Private Label Business from Mexico to Canada.Designed new brand strategy including item optimization, packaging and product development. Wrote long term business plan to profitably double the business annually in three years.Restructured Marketing organization, Graphics department and customer fulfillment.Managing customer service transition from order entry department mentality.Building Sales and Marketing organization to support accelerated volume, year-round business.Grew Bartons brand by 130% more than prior two years annual revenue combined.Doubled Private Label business through new alliances with Target, Ahold and Walgreens.Brought significant new retailers: CVS, Staples, Starbuck's, Trader Joe's, Bed, Bath & Beyond.Started advertising, new trade show presence featuring a new theme; retro, "old Time",candy shop product design. The feature of the boxes and bags was a over sized product shot matching the large pieces inside.Bartons was awarded PL Buyer Magazine Category Colonel Award for Excellence two years running in 2006 and 2007.Aided company sale and due diligence process for former owners.Developed brand strategy and Advertising programs. Built new Customer Service Department, hired and trained and developed new Broker network and sales Team. Built new go to market strategy, hired new talented sales executives. Show less

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  The icanetwork

  Aug 2011 - now

  Partner at the icanetwork building profitable client relationships

  Partner Of Client Relations ICANetwork We have solutions across the spectrum of must have Digital Marketing, Networking, Smartphone Apps that turn into six page, Mobile Friendly, Websites. We Put you on the first page of Google for the important local search opportunities. We optimize your site to make it Mobile friendly. We are about to release the breakthrough tool for Advertising and Networking on Smart Phones. We are following the largest consumer trends happening in the world, the dynamic growth of the Smart Phone as the number one way to access the Internet. Smartphone usage to access the internet will skyrocket from 50% now to 90% of the time. We optimize Facebook for you, We pay you $1,000 if we can't beat your Merchant account deal. We help you drive traffic and customers to your store, your Website Business and Telemarketing Rooms into cash machines. Speak with me about our generous partnership opportunities. Come work with us if you are hungry. Please, send me your best email address and phone number and I will share the details with you. Show less

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  Icanetwork partnerships

  Jan 2014 - now

  Owner

  Digital Agency building Mobile Business Apps, Video and Streaming Applications. White Card solutions for larger enterprises.Partner/Owner of Zabang in the Connecticut, NJ, NY, Maryland, DC, Virginia, North and South Carolina, Tennessee, Texas and Illinois. We want to help you build your client advertising reach. Pre-Indexing of sites available today.Building a network of professionals around the world to bring you Mobile Solutions for the future, now.