Experience

• 

  Frank pr

  Aug 2005 - Jun 2006

  Account executive
• 

  Ogilvy & mather

  Jan 2007 - Jul 2010

  Ogilvy fellowship

  An esteemed and highly competitive three-year programme aimed at developing a small group of identified ‘future leaders’ with training, development and placements across various Ogilvy Group companies, spanning above- and below-the-line, traditional, digital and social advertising, branding and design. Placements included the following:

• 

  Coley porter bell

  Jan 2008 - Dec 2008

  Account executive (as part of ogivly fellowship)
• 

  Ogilvyone uk

  Jan 2009 - Apr 2009

  Account manager (as part of ogivly fellowship)
• 

  Gtb

  Apr 2009 - Jun 2010

  Account manager (as part of ogivly fellowship)
• 

  Adam&eveddb

  Feb 2010 - Jul 2010

  Freelance senior account manager
• 

  Red brick road

  Aug 2010 - Dec 2010

  Freelance senior account manager
• 

  Chi&partners

  Jan 2011 - Apr 2011

  Freelance senior account manager
• 

  Nabs

  May 2011 - Dec 2018

  • Marketing strategy: Devising customer-focussed marketing strategies and leading on the defining of new business proposition, vision, mission, values and core activity• Strategic planning: Using data and insights to plan, shape and enhance the business’s core activity and communications strategies• Communications, PR & brand development: Planning integrated PR and communications campaigns targeted at key influencers and trade and national press contacts; organisational rebrand and repositioning• Managing agencies: Managing the client relationship of a number of third party agencies and service providers, particularly the business’s core creative agency, PR manager and press officer • Leadership: Managing team to perform at highest level – overseeing performance review, development plans and being a secure source of advice and guidance. Also as a member of exec management – leading operations, shaping and defining the organisation’s objectives and operational activity Show less

  • Marketing Director

    Nov 2017 - Dec 2018

  • Director of Communications and Insights

    Jun 2015 - Nov 2017

  • Senior Communications Manager

    May 2011 - May 2015
• 

  Timeto

  Mar 2017 - Mar 2022

  Marketing lead (volunteer)

  Founding member and marketing lead for timeTo, a national campaign aimed at ending workplace sexual harassment across the UK creative industry. Overseeing the creative agency’s development of the Where Do You Draw the Line? campaign, communicating the experiences of those affected by sexual harassment through a campaign challenging audiences to consider where they would ‘draw the line’.

• 

  Advertising week

  Jan 2019 - Mar 2022

  Director of programming and development

  Curating the Advertising Week programme across the global events in Europe (London), New York, Sydney, Tokyo and Mexico City. Finding the greatest global thinkers, alongside lesser-known speakers with world-changing ideas, to create a thought leadership programme that shines a light on the drivers of change and innovation, and the evolving challenges facing and shaping the future of adland.

• 

  Found marketing

  Jun 2020 - now

  Brand strategist & founder

  Found is a brand positioning and strategy consultancy, guiding businesses and entrepreneurs to articulate and communicate their brilliance to the world; helping them understand their brand, find their voice and reach new audiences.I work with senior leadership teams and entrepreneurs to develop brand strategies and architectures which articulate and activate brand positionings, narratives, profiles, descriptive language, communications and advertising.foundmarketing.co.uk

• 

  Futurefactor

  Mar 2022 - May 2023

  Strategy director

  Helping creative businesses and tech innovators to uncover and define their brand strategies, internal culture and narrative positionings with core brand truths at their heart. Facilitating top-level workshops to determine a brand’s direction and define brand articulations. Leading a team in translating those narratives into communications strategies and earned media across thought leadership, content, op-eds, stages, industry awards, product launches and more.

• 

  Climatech live

  Mar 2024 - Jun 2024

  Director of program curation

  The inaugural ClimaTech brought together the thinkers, leaders and innovators from around the world, at the cutting-edge of the climate revolution, to the heart of Boston, Massachusetts.At the invitation of the mayor of Boston and governor of Massachusetts, curating the event, bringing together sustainability entrepreneurs, AI experts, climate investors and innovators, government officials, and people from across academic, scientific and civic society. The event was an exploration and celebration of the technologies, policies and AI developments which are spearheading climate action and driving economic growth, in the US and globally. Show less

• 

  Focus meet the makers

  Jul 2024 - now

  Conference producer

  From film and TV, to advertisers and gamers; from pre- to post-production – FOCUS is a trade event for anyone involved in the creation, production and promotion of on-screen entertainment. 10-11 December 2024, Business Design Centre, Islington.