
Timeline
About me
Product Experience Designer | Leading People Through Bold Creative Ventures
Education

Domus academy
-Master in arts business designゼミ・クラブ・サークル:Design initiatives involving topics such as: - Brand Extension - Trendhunting - Future Scenarios - Brand Experience - Strategic Design - Master thesis 'Designing cities: Exercises of participation and habitability' awarded with distinction

Servicio nacional de aprendizaje sena
-Technical logisticsUnderstanding logistics from a technical point of view, involving: - Market forecast- Process control- Management- Productive sectors analysis

Massachusetts institute of technology
-Mit global entrepreneurship bootcamp entrepreneurship/entrepreneurial studiesThe MIT Global Entrepreneurship Bootcamp is a nexus connecting entrepreneurs from around the world to the entrepreneurial ecosystem surrounding the Massachusetts Institute of Technology.

Pontificia universidad javeriana
-Bachelor industrial designゼミ・クラブ・サークル:Getting involved with: - Design For People With Disabilities (Diseño Maxivalido) - Academic Design Network (Red Académica de diseño RAD) centered on designing furniture systems - International Project (Proyecto Internacional PEI) oriented on design activism, design interventions and new media - Selected to represent the industrial design faculty during the Olimpiadas de diseño (Olympic Games of Design). Manizales, 2003- Project exhibited at the Inter-University Furniture Design Show (Muestra Interuniversitaria de diseño de mobiliario RAD) Museum of Modern Art, Bogotá, 2003- Project exhibited at Expodiseño (Design Expo). Bogotá, 2004

Keio university
-Keio university edge program - project based learningThe Keio University EDGE Program is a part of the national EDGE program (Enhancing Development of Global Entrepreneurship), an innovator/entrepreneur acceleration program, funded by Ministry of Education, Culture, Sports, Science and Technology Japan.
Experience

Cd&i associates
Jan 2004 - Jul 2004Intern designerLeading:- Creative consulting (there is more than meets the eye)- Product development (put more ideas on the table)- Graphic & Communication development (promote & share visions)to deliver innovative products to a diversified market

Umiplast s.a.
Jan 2005 - Sept 2005Product designerMoving between:- Design consultancy (what design has to offer)- Product development (dreaming with the feet on the ground)- Graphic & communication development ('I can see clearly now')- Process & product logistics (focused on product exports)

Kassani s.a.
Sept 2005 - Oct 2006Creative in designFocused on:- Design consultancy (listen to your client)- Product development (where is the sweet spot between client & manufacture)- Graphic & communication development (how to 'visually' pitch an idea)- Process & product logistics (dealing with deadlines)to enrich the experience of people at specific spaces through furniture

Total tool
Jul 2007 - Oct 2007Business designerGiving a thought to:- Project Research (thoughts on roadmapping)- Strategic consultancy (making meaning)- Graphic and communication (visual tooling)- Product development (shaping ideas)In order to develop new products, build new strategies for tech-minded companies

Asentio design
Oct 2008 - May 2009Business designer | product designerMain activities:- Project Research (what else is out there)- Strategic consultancy ('the business pitch')- Communication idea development (conceptual mappings all around)- Product development (brainstorming and sketching to find a common shape)Dedicated to the design and business strategies for consumer electronics as well as interactive spaces

Gba - global business alliance
May 2009 - Apr 2010Design director | senior product designerChallenged on:- Project/Market Research (make partners aware)- Business strategy (Convince/agree on the best way to go)- Communication idea development (define and lead product roadmaps)- Product development (team iteration to find promoters)All oriented to the design and promotion of 'green' solutions (products and services) for different markets

Hewlett packard enterprise
Apr 2010 - Jul 2014Senior design strategist | user experience designerImmersed in:- User research (what people dream with)- Strategic approaches (making dreams come true)- Communication idea development (best ways to sell ideas)- Tangible visions (what the future looks like)Leading innovation in mobility initiatives as well as promoting/being hands on new design approaches

Keio university / kmd (keio media design)
Apr 2014 - Aug 2017Doctoral researcherBasically dealing with:- Design research (what would happen if...)- Envisioning (re-imagining creative approaches)- Visualisation (as concept, as prop)- Development (all efforts towards that 'real thing')All focused on the design of vital/key interactions for mobile societies

World economic forum
Aug 2015 - Jun 2016Researcher | information designerThe World Economic Forum’s Global Agenda Council on the Future of MEI (Media, Entertainment and Information) has developed the Digital Media Readiness (DMR) Framework, that will assist in the measurement of a community’s access to and use of products, services and content. An application of the framework can be used to help rank countries according to their readiness to participate in and embrace digital media, and to stimulate investment in areas that increase readiness.

Schawk! | sony
Dec 2015 - Jun 2020Senior user experience designerTogether with the SONY UX team, committed to:- User experience design (how people explore/interact)- Target exploration (what works for one, might not work for all)- Visualization (building up from a doodle)- Empowering (looking at the same road)

Incubion inc.
Aug 2017 - Jun 2022Senior product experience designerWith Incubion we aim at raising literacy by illustrating alternative human-robot interactions. Making future scenarios of collaboration visible to anyone. An initiative we call 'Robot Experience Design'.My role involves mainly:- Design research: Translating 'people-robots-environment' various interactions into bits of workable actions- Product experience design: Facilitating creative workarounds by understanding technology stakeholders- Foresight: Co-creating narratives of future cohabitation scenarios- Visual Communication: Mediating conversations with a clear view of facts and opportunities 部分表示

Cartier
Oct 2018 - Oct 2018Workshop facilitatorAs a reflection of our times, Cartier is looking into possible futures, being aware ofthe current movements, connecting diverse groups of talents to decipher what wouldbe the next retail scenarios. Foresight practices are key not just to put into practicemethods and tools to define strategies, but to channel all efforts to define futuresthat grow and eventually pioneer the market among luxury brands.How to remain curious and original in a fast-changing market?

Sense worldwide
Mar 2019 - nowGlobal associateSense Worldwide is an unconventional innovation studio.For over 20 years, we have collaborated with some of the world’s biggest brands and high growth businesses.Our engagements give form to new products and services and develop brand and marketing strategies that build meaningful relationships with consumers.As a Global Associate I contribute professional expertise in product design (user experience and strategy) to deliver world class innovation for clients around the world.

Rakuten symphony
Jul 2022 - nowCreative director & design research leadOrchestrating change via:- Design Ecosystem: Crafting a creative roadmap. Creating shared visions, and seeing our team reflected at every milestone- UX Strategy: Advocating for best practices engaging design (research, user experience design, and development) with true customers’ expectations- Business/Industry Adaptation: Transforming product/business impact and requirements into refined design. Solutions that work for users, as well as attract new audiences- Coaching/Mentoring: Motivating a strong team of design professionals to explore new creative possibilities. To critically oversee processes and outcomes toward key enhancements 部分表示
Licenses & Certifications
- View certificate

Design thinking action lab
NovoedJul 2013 
Trend-driven customer journey map
TrendwatchingApr 2020- View certificate

Sherlock holmes and the internet of things
NovoedAug 2015
Volunteer Experience
Guest Speaker
Issued by Workers University on Nov 2016
Associated with ガルシア ハイメ'Action Lab' Mentor in Innovation & Creative Entrepreneurship at Tobby Vision Computers
Issued by MovingWorlds on May 2018
Associated with ガルシア ハイメ
Languages
- enEnglish
- itItalian
- jaJapanese
- chChinese
- spSpanish
Recommendations

Vaibhav sharma
Design EngineerBengaluru, Karnataka, India
Maria mcrobb-roldan
Law clinic Advisor / Aspiring Solicitors Ambassador/ Penultimate year law student at the University ...Southampton, England, United Kingdom
Andrew panergo
Senior Network Engineer | Building & Securing Scalable NetworksSan Jose, California, United States
Jou samuel hutajulu
Manager Legal Counsel Litigation, Land, & Formality Support at PT Pertamina EPJawa Barat, Indonesia
Venu vartha
Product Development Engineer at ON SemiconductorBengaluru, Karnataka, India
Avina sundar patra
Assistant Manager Procurement @ Jindal Steel & Power # Ex- Team Lead @ TCS ( Tata Steel ) # Ex- Exec...Odisha, India
Nevill getkate
MANAGER at ZULULAND PEST CONTROLKwaZulu-Natal, South Africa
Rajkumar sharma
Client Engagement - Search, Staffing & Embedded Partnerships + Accounting Services, Back Office S...India
Kshitij dave
Master's in Physics || Quantum Researcher and Developer|| Quantum Engineer @CDAC, NoidaAhmedabad, Gujarat, India
Mohamad faizal mohamed
Technical Service Desk lvl IIUlu Kelang, Selangor, Malaysia
Kelly crethar
Partner and Chief of Teams & Culture at Collins Hume, Northern Rivers NSW Ph 02 6686 3000New South Wales, Australia
Murali ghosh
Assistant Consultant at Tata Consultancy ServicesWest Bengal, India
Pooja k a
Senior Software Engineer @ Airbus | MEAN stack developer | AWS CertifiedBengaluru, Karnataka, India
Gianluca pelullo
Project manager presso Duerre Tubi Style GroupModena, Emilia-Romagna, Italy
Szekér péter
Méréstechnikai szakértő, energetikusOMS24 Zrt.
Oleg chaykin
Product Strategy & Commercialisation, Visa Direct at Visa | UK Global TalentLondon, England, United Kingdom
Carolyn choong
Projects Manager at Magic BreakfastLondon, England, United Kingdom
Anisha anil nair
MSc Human Resource Management student at Aston University | CIPD level 7 | HR Engagement Executive a...Birmingham, England, United Kingdom
Robin rijnbeek
Program Manager at Fokker ServicesAmsterdam, North Holland, Netherlands
Auriane callebaut
Manager Deloitte Canada | Operations TransformationToronto, Ontario, Canada
...