
Brie S.
Marketing Communications Assistant

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About me
Head Planner and Founder of The Little Wedding Planner
Education

Hillcrest High School
2006 - 2010
University of Waikato
2011 - 2013Bachelor of Communication Studies Public Relations and MarketingActivities and Societies: Management Communication Students Association (MCSA), PRiNZ, Waikato Managements Schools Students Association (WMSSA)
Experience

Tamata
May 2013 - Feb 2014Marketing Communications Assistant• Created web content and design for NZ and UK websites• Produced and edited marketing documents such as e-newsletters, news releases, advertisements, and technical information cards• Updated NZ and UK contact cloud databases• Gained experience in website development, Google Analytics, and search engine optimisation• Developed interpersonal skills through liaising with overseas colleagues and consultants• Photography• Extra administration work as needed

TOLBECS Ear Centre
Feb 2014 - Mar 2014Assistant Project Coordinator, Website redevelopment• Worked with a website developer to create meta tags and key-words to optimise website• Modified existing website layout, design, and content to increase readability and scanability

Institute of Directors in New Zealand
Apr 2014 - Dec 2014Marketing Coordinator• Content coordination and support for new website project – including moving 400 pages of content to new website, ensuring functionality of pages, and learning basic html• Use organisation and time management skills to prioritise tasks to ensure all are completed in an efficient and timely manner• Utilise attention to detail and high level of accuracy when providing templating and layout assistance, loading content to the website, and proof-reading documents• Support the membership team by formatting and updating brochures, surveys, forms, and e-newsletters• Support the branch managers in an effective and timely manner by assisting them with maintaining web presence, presentations, e-newsletters, online surveys, and stationery supplies• Guarantee functionality of web pages and updating of content on the website• Ensure there is brand consistency and fit between the professional and commercial sides of the IoD business• Take on extra tasks and administration work as required Show less

Mystery Creek Events Centre
Mar 2016 - Jun 2017Marketing and Communications CoordinatorAchievements:- Primary manager of the Fieldays app project 2017 which achieved over 30,000 downloads.- Managed Facebook platform in the lead up to and during Fieldays 2017 and increased following to over 16,900 followers.- Captured a 360° video of a showjumper during Equidays event which achieved over 350,000 views.- Directed the registration drive for T.H.E. Expo 2017 implementing a merchandise promotion resulting in 6,800 registrations pre-event.Responsibilities:- Managed digital marketing components including four websites, twelve social media platforms, Facebook advertising, and email marketing.- Built the reputation of major events and venue by marketing to specific target audiences while staying aligned to the Society’s mission and overall strategic plan.- Provided all-round marketing support to the wider team including surveys, event collateral, presentations, signage, media booking etc. Show less

TOLBECS Ear Centre Ltd
Aug 2017 - Nov 2017Marketing ContractorThis project involved reviewing the current marketing strategies and tactics, identifying areas of opportunity, and creating a comprehensive marketing and communications plan for the next phase of business growth.

Toi Ohomai Institute of Technology
Jan 2019 - Jun 2021Event Specialist - Student ExperienceAchievements:- Designed, organised and implemented more than 59 student events in 2019 across five main polytech campuses throughout the Bay of Plenty (Tauranga, Rotorua, Taupō, Tokoroa, Whakatāne).- Increased student e-newsletter engagement open rate to 45.2% on average throughout 2019.Responsibilities:- Sole responsibility of full calendar year of student events for Toi Ohomai.- Managing the full student communications plan integrating a variety of channels including email marketing and social media management.- Managing marketing and promotion of all student events, as well as internal student engagement campaigns and communications.- Managing relationships with internal and external stakeholders including students, staff, ambassadors, sponsors, community groups, suppliers, contractors, and venue personnel. Show less

Tauranga Arts Festival
Jul 2021 - Sept 2021Operations Manager- Planning and delivery of multiple events including the programme launch, opening and closing ceremonies, and sponsor functions.- Lead and manage palace managers, suppliers, staff and volunteers.- Create and implement management plans to adhere with council requirements including health and safety, noise management, alcohol management, waste management and security.- Manage operations of the Carrus Crystal Palace including equipment and supplier hire, hospitality staff and supplies, and event management. Show less

ICC Women's Cricket World Cup New Zealand
Jan 2022 - Mar 2022Operations Coordinator
The Little Wedding Planner
May 2022 - nowHead Planner and FounderFounder of The Little Wedding Planner, which provides stress-free wedding celebrations to couples in the Bay of Plenty, Waikato and surrounds.
Licenses & Certifications

First Aid Level 1 / First Aid Refresher (68690)
Vertical Horizons TrainingOct 2023
Duty Manager's Certificate
Tauranga City CouncilOct 2024
Lifeguard/First Aid/CPR/AED
American Red CrossJun 2015.webp)
Predator Trapping Methods Micro-credential
Nelson Marlborough Institute of Technology (NMIT)Sept 2023
Honors & Awards
- Awarded to Brie S.Dean's Medal for Academic Excellence Waikato Management School, University of Waikato May 2014 Awarded for academic excellence throughout the entirety of my academic study.
- Awarded to Brie S.Top Student in 'Managing Creativity and Innovation' University Paper University of Waikato 2013
- Awarded to Brie S.Member of Golden Key International Honour Society – top 15% of faculty Golden Key International Honour Society May 2012
- Awarded to Brie S.Top Student in 'Communication Theory and Research' University Paper University of Waikato 2012
- Awarded to Brie S.Top Student in 'Management Communication' University Paper University of Waikato 2012
- Awarded to Brie S.Top Student in 'Public Relations Practices' University Paper University of Waikato 2012
- Awarded to Brie S.Top Student in 'Business Writing' University Paper University of Waikato 2011
- Awarded to Brie S.Top Student in 'Communication in a Digital Age' University Paper University of Waikato 2011
- Awarded to Brie S.Top Student in 'Diversity Management and Communication' University Paper University of Waikato 2011
- Awarded to Brie S.University of Waikato School Leaver Scholarship University of Waikato 2011
- Awarded to Brie S.Waikato Management School Hillcrest High School Scholarship for Excellence University of Waikato 2011
- Awarded to Brie S.Captain of 1st XI Football Girls Hillcrest High School 2010
- Awarded to Brie S.Head Girl of Hillcrest High School Hillcrest High School 2010
- Awarded to Brie S.Most Valuable Player - 1st XI Football Girls Hillcrest High School 2010
- Awarded to Brie S.Team Player - 1st XI Football Girls Hillcrest High School 2010
- Awarded to Brie S.Outdoor Pursuits Centre Genesis Energy Leadership Scholarship Outdoor Pursuits Centre 2009
Volunteer Experience
Volunteer Waitress
Issued by True Colours Charity
Associated with Brie S.Registration Volunteer
Issued by Colour Dash Tauranga on Apr 2016
Associated with Brie S.Start/Finish Coordinator
Issued by Ohope Express Half Marathon on Mar 2016
Associated with Brie S.Christmas Gift Wrapper
Issued by Volunteering Waikato on Dec 2013
Associated with Brie S.Collector
Issued by National Breast Cancer Foundation on Oct 2013
Associated with Brie S.Hostess at Westpac Waikato Business Excellence Awards
Issued by Waikato Chamber of Commerce on Jan 2013
Associated with Brie S.Volunteer - Rat Baiting
Issued by Pirongia Te Aroaro o Kahu Restoration Society on Sept 2023
Associated with Brie S.Oī/Grey-faced Petrel banding assistance
Issued by Western Bay Wildlife Trust on Dec 2023
Associated with Brie S.Volunteer on Tiritiri Matangi Island
Issued by Department of Conservation (DOC) on Nov 2023
Associated with Brie S.
Languages
- enEnglish
- spSpanish
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