Giacomo Procida

Experience

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  FluxFactor

  Jun 2007 - Jul 2010

  Link Building & SEO Specialist

  The experience with Flux Factor gave me the opportunity to grow professionally, focusing on Seo / Sem campaigns and specifically on the Link Building on company's projects and network.

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  Trading Investments Company

  May 2013 - Jan 2015

  Key Account & Inbound Room Director

  Trading Company. Brokerage services.Communications to financial counter parties; resolving trading-related issues with clients and counter parties, explaining complex trading-related topics to clients; using of trading platforms, technical analysis and reporting for clients, portfolio building. Customer Compliance, Team Sales Training.

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  Conversionpro.it - Esperti di e-business in Italia

  Jan 2015 - Jan 2016

  Head of Sales

  Same Traffic, More Sales.This is the specialty of our company. In fact we increase the likelihood for your website to convert a visitors into a customer and then, of course, a loyal customer. That means: more revenue, more profits, more happy customers.My job at Conversions In Mind LTD is to make sure that we close deals according to the Management Guidelines.

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  Google

  Dec 2015 - Dec 2016

  Agency Development Manager - Italy Team ETO

  In my role as Agency Development Manager, I partner with Italian agencies to help them drive their business as efficiently and scalably as possible. Focuses include growing existing accounts and driving acquisition, through industry insights, deep product knowledge and education.My Responsabilities in ETO Team:-Analysis of Agencies portfolio-Customized strategy for Agencies-Customized proposals for agencies customers/prospects-Extend business volume with existing Agencies-Agencies retention-Customer Rating & Upselling-Market monitoring and knowledge of new competitors' technologies Show less

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  MainAd

  Dec 2016 - Jul 2018

  Sales & Strategy Manager - Italy & France

  At MainAd, we specialise in performance results, expertly accomplished through our programmatic understanding.Founded in 2007, we have grown from our HQ in Pescara, Italy, to a globally successful advertising technology company. We have offices in London, Paris, Milan, Istanbul, Santiago de Chile, Manila, Trivandrum and Bangalore.Our team of digital professionals successfully delivers campaigns for leading international advertisers. We partner with top-tier brands in more than 80 countries, across a wide range of industries.My Responsabilities in MainAd:-Analysis of market opportunities-Customer search-Contact acquisition-Negotiation with customers-Creation of customized strategy for the customer-Customer retention-Results Optimization-Customer Rating for upselling-Extending business volumes with existing customers-Development of new projects / markets-Market monitoring and knowledge of new competitors' technologies-Accounting control and prospect financial situation Show less

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  MINT

  Jul 2018 - Mar 2020

  Client Partner

  Myntelligence provides companies with a Marketing Operating System, i.e. a Mar-Tech platform that allows marketers to run multi-channel digital campaigns (audience selection, journey mapping and analytics) through a single UI, linking and stitching together all the data collected from multiple online and offline sources under a single Persistent ID, thanks to the CDP we have in place.In a few words, we are an agnostic platform of platforms that doesn't own any activation channel - DSP, ESP, etc - but integrates with best-in-class marketing and advertising tools to offer marketers the chance to choose which platform to activate for every channel. Show less

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  Captify

  Mar 2020 - Jan 2023

  Senior Sales Manager

  Captify is the global leader in Search Intelligence. Captify’s unique Semantic Technology analyses billions of monthly on-site searches to power insights and media across all channels and on every device. Captify’s actionable insights play a crucial role for brands and advertisers; revealing macro world trends, consumer interests, real-life behaviours and intent signals.In NYC, London, Paris, Madrid, Manchester, Kiev and Milan, a global team of 200+ are powering record company growth and changing the way data is actioned by marketers around the world.Forbes listed Captify as one of the five "Fast-Growing Tech Company to Watch".www.captify.co.uk Show less

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  Equativ

  Jan 2023 - now

  Demand Partnerships Director

  Responsible for developing and executing a comprehensive strategy to maximize revenue from Demand partners, agencies, and advertisers within the Italian and Maltese markets.