Swapnil Mishra

Experience

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  Web Digitalize

  Dec 2017 - Jun 2020

  Digital Marketing Manager

  - Design and oversee all aspects of digital marketing department including marketing database, email, and display advertising campaigns.- Develop and monitor campaign budgets.- Plan and manage social media platforms.- Prepare accurate reports on marketing campaign’s overall performance.- Coordinate with advertising and media experts to improve marketing results.- Identify the latest trends and technologies affecting the industry.- Evaluate important metrics that affect the website traffic, service quotas, and target audience.- Work with the team to brainstorm new and innovative growth strategies.- Oversee and manage all contests, giveaways, and other digital projects. Show less

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  BetterLYF.com

  Jun 2018 - Aug 2018

  Social Media Intern

  Content WritingDigital MarketingSocial Media MarketingBrand ReputationATL and BTL activities

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  EaseMyMatch

  Oct 2018 - Dec 2018

  Digital Marketing Executive

  Responsibilities included :1. Develop and manage digital marketing campaigns2. Oversee a social media strategy3. Manage and maintain the organisation’s website(s)4. Write and optimise content for the website and social networking accounts such as Facebook and Twitter5. Track and analyse website traffic flow and provide regular internal reports6. Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion7. Continually work on the Search Engine Optimization of the website(s)8. Fix any errors or bugs in online content9. Edit and post videos, podcasts and audio content to online sites10.Arrange webinars and webcasts11. Create online banner adverts and oversee pay per click (PPC) ad management12. Write copy for email marketing campaigns13. Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing14. Work on printed material to supplement online products15. Attend product launches and networking events Show less

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  Manjari Information Technology Pvt Ltd

  Jan 2019 - Sept 2019

  HR Recruiter

  • Involved in end-to-end recruitment and responsible for managing the whole recruitment cycle from requisition initiation to sourcing, to acceptance of offer and final placement.• Responsible for the development of effective recruiting strategies in order to attract and screen high quality, entry level to experienced senior level, candidates in specific functional areas within deadlines.• Resume sourcing and filtering based on the criteria of skill-set, years of experience, location, project worked on, salary expectations, education etc.• Posting/Advertising job requirements in career search sites like Monster, Indeed, and even free job boards.• Mining and screening resumes from the Company’s Databank (i.e. internal database and ATS), Employee Referrals, Social-networking like LinkedIn, Job Portals (Monster, Dice, Career, mass mailing etc.) based on the requirement.• Choosing the best source and ensuring that the recruitment process is faster. Effectively recruiting qualitative manpower in a cost effective and timely manner.• Skilled in Phone Screening (Evaluating Communication and Technical Skills rating) and conducting reference checks.• Formatting effective resume presentation and content to highlight candidate’s qualifications for target position.• Building relationships with different vendors and clients, negotiating the rates, follow up, and deliver the candidate to the client side.Clients worked for : HCL technologies, CSC, JK Technosoft, Satyam, Polaris, ACS, Covansys, Accenture, IBM, Mercedes, ExperisIT, Saggezza, Sapient, Tech Mahindra, Amdocs, Infosys, Capita, Capgemini, Paypal, Dell, E&Y, Herbalife, Prop Tiger, Compu comp, Global Logic and other domestic IT and non IT companies. Show less

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  Yog Maya

  Apr 2019 - Sept 2019

  Digital Marketing Executive

  Digital Marketing Consultant.- Developed Website for the Organisation.- Managed Google My Business and Local Seo - Social Media Management- Event Promotions

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  Digiperform

  Sept 2019 - May 2021

  Senior Digital Marketing Trainer

  - Conduct independent training of Digital Marketing for Students Online as well as Offline.- Responsible for forming the online marketing strategy for the organisation by planning and executing digital marketing campaigns.- Launching ad campaigns and create content to increase brand awareness through various channels i.e. YouTube Video Promotions, Keyword Tagging, LinkedIn, Online Offline Marketing, Website Planning and Creation, Search Engine Optimisation, Content optimisation, Local SEO, Advertising with Google and affiliate sites, Social Media Marketing, Email Marketing.- Do the on-page & off-page SEO for the company website.- Do brand management activities for the company and promote the company on different platforms.- Manage the Social Media Accounts on different platforms & post the regular updates after discussing with the Concerned Teams.- Publish the Blogs & Articles on company website & another relevant platform.- Counsel students, Clients as and when required.- Conducting seminars and webinars to get more clients.- Contribute to the overall growth of the institute. Show less

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  Publicis Media

  May 2021 - now

  Associate - Training and Enablement at Publicis Media. Here I am Responsible for :- Development and implementation of Digital Training programs for Business Manager, Associate and Analyst level Digital Marketing professionals.- Driving certification programs ( Internal and tool based) on Digital Platforms such as Google, Facebook, and others. Helped teams with Social Media Client Accounts (Training + Troubleshooting + Management)

  • Business Manager - Training and Development

    Oct 2022 - now

  • Associate Manager - Training and Enablement

    May 2021 - Oct 2022