
Timeline
About me
Travel Advisor | Pro cycling fan | Cowbell collector
Education
Travel trade school - fort collins
1992 - 1993DiplomaThompson valley hs
1983 - 1986DiplomaColorado state university
1986 - 1990
Experience
Markley motors
Jan 1990 - Jan 1993ValetRail europe
Jan 1993 - Jan 1998TrainerLionbridge
Jan 1998 - Jan 2000Translation coordinator• As part of a team focused on the translation projects of a major printer manufacturer, I was the operational stakeholder for the delivery and receipt of translation files to/from contractors in multiple languages, in multiple countries.• Coordinated in-house and local resources for final stages of localization projectsThe company changed names several times, so at various points, this was INT'L, IC, ILE and Lionbridge
Orbitz worldwide
Apr 2000 - Sept 2006Senior ad trafficker• Implementation of programmatic campaigns across Orbitz, CheapTickets.com, Away.com, Lodging.com, GORP.com, Outside.com, and TRIP.com. Focus on travel-related advertisers, specifically airlines• Extensive work with remote trafficking/account management teams• Collaboration with local developers and product team, to ensure the needs of ad operations were anticipated and met
Maniatv!
Sept 2006 - Sept 2007Advertising operations coordinatorDesign and maintain a scalable ad tag structure for ManiaTV.com, in addition to trafficking and reporting on the ads booked in DFP and LightningCast.
Adgent 007 inc.
Sept 2007 - Jun 2010Ad operations managerResponsible for creating and maintaining DFP ad tags across a network of publishers, as well as trafficking and optimizing the ads delivering within those tags. Monetizing start-up websites, maximizing revenue from various ad placements, ensuring a modular DFP tag structure that enables the maximum targeting and sales potential.
Let's go that way travel
Oct 2009 - nowOwner and travel advisorI help active-minded travelers discover and book European river cruises, and cycling vacations.With personal experience in traveling Europe independently, and on river cruises, I have the skills to help make sure your vacation is as seamless and smooth as possible.For those who want to either follow a pro cycling race, or explore the culture from the saddle of a bike (or ebike), I can help you plan a trip to get the most out of your valuable vacation time. You can challenge yourself as much or as little as you like (a cycling vacation doesn't have to mean hours of climbing up mountains...though it can if you want it to). Show less
Bizo {acquired by linkedin}
Jun 2010 - Aug 2014Ad campaign managerLinkedin
Aug 2014 - Dec 2016Campaign managerAs part of the Network Display Launch team, I'm responsible for getting our many campaigns teed up, and kicking them down the field, where our optimization specialists catch them and run them down to the goal. I get the orders loaded (usually into AppNexus), make sure the dates/goals/targets/inventory/other crazy requirements are in place, and I also audit the creatives, and make sure they get rolling so that we launch on time, and recognize our full revenue.I also help mentor & train other team members, and gently educate members of other teams as to where to find the resources they need to help me help them. I'm involved in keeping our internal training and reference documents updated and useful.And my super power? I'm the Analogy Queen. I take immense joy in coming up with just the right analogy to help a coworker understand a concept. It's kindof like when a scientist finds the right treat to put at the end of a maze, then watches the mouse navigate to it without hitting any dead ends. Show less
Buysellads
Aug 2017 - Mar 2018Ad ops specialistAs part of a small Ad Ops team, I helped make sure campaign assets were loaded into several proprietary ad servers and took measures to ensure their delivery.I instituted some efficiencies to help minimize the effects of UI design weaknesses and made suggestions to improve the user interfaces.
Licenses & Certifications
Digital ad operations certification
Certification commissionJul 2014
Volunteer Experience
Foster parent
Issued by Dumb Friends League on Feb 2014Associated with Pam de Jong
Concessions
Issued by Telluride Film Festival on Sept 2014Associated with Pam de Jong
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