Ghada Almorsi

Ghada Almorsi

Followers of Ghada Almorsi5000 followers
location of Ghada AlmorsiBremen, Bremen, Germany

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  • Timeline

  • About me

    Performance Marketing | Growth Marketing | Business Analytics | Innovation Management

  • Education

    • HSB Hochschule Bremen – City University of Applied Sciences

      2020 - 2022
      Master's degree European Studies ( Political Economy | International Business )
    • Ain Shams University

      2009 - 2013
      Bachelor of Arts (B.A.) Tour Guidance

      Activities and Societies: ASMAL - Ain Shams Model of Arab League

  • Experience

    • New Step Media

      Jan 2014 - Mar 2015
      • Social Media Executive

        Jan 2014 - Mar 2015
      • Social Media Executive

        Jan 2014 - Mar 2015
    • Fekrety Online

      Aug 2015 - Apr 2016
      Social Media Specialist

      This role duties included:1. Develop, implement, and manage social media strategies to increase brand awareness and engagement. 2. Create and curate compelling content tailored to various platforms, including posts, videos, and graphics. 3. Monitor performance metrics, analyze trends, and optimize campaigns to achieve business goals.

    • UNDP

      May 2016 - Dec 2018
      Communication Officer

      This role duties included:1. Develop and implement communication strategies to promote UNDP's mission, programs, and impact. 2. Create and manage content for digital platforms, press releases, and outreach campaigns, ensuring consistent messaging. 3. Build relationships with media, partners, and stakeholders to enhance visibility and support for UNDP initiatives.

    • Memphis Tours

      Jan 2019 - Dec 2021
      Digital Marketing Specialist

      This role duties included:1. Plan and execute digital marketing projects across multiple channels, ensuring alignment with business objectives. 2. Manage budgets, timelines, and resources while coordinating with cross-functional teams and external stakeholders. 3. Monitor campaign performance, analyze data, and implement optimization strategies to maximize ROI.

    • IstiZada

      Jan 2021 - now
      Sr. Project Manager

      This role duties included:1. Develop and implement data-driven performance marketing strategies to drive customer acquisition and ROI. 2. Manage and coordinate complex projects across channels such as SEA, Paid Social, and Programmatic Advertising. 3. Analyze and optimize campaigns based on KPIs, collaborating closely with internal teams and external partners.

    • SolaVieve

      Mar 2021 - May 2021
      Performance Marketing Associate

      This role duties included:1. Assist in planning and executing performance marketing campaigns across channels like Paid Search, Display, and Social Media. 2. Monitor campaign performance, analyze key metrics, and prepare detailed reports for optimization. 3. Collaborate with cross-functional teams to ensure campaigns align with overall marketing strategies and objectives.

    • IOETI

      Nov 2021 - now
      Digital Marketing Instructor

      This role duties included:1. Design and deliver engaging digital marketing training sessions, covering topics such as SEO, SEM, and social media marketing. 2. Develop course materials, hands-on projects, and assessments to enhance practical skills and knowledge. 3. Mentor students, providing guidance on industry trends, tools, and career opportunities in digital marketing.

  • Licenses & Certifications

    • Film-Making Course

      By Ala Hemdan and Tarek Baddar the course including ( Film direction - screen writing - lighting - editing )
      May 2017
    • Content Marketing

      HubSpot
      Feb 2019
    • Google Analytics for Beginners

      Google Analytics for Business
      Dec 2020
    • Advanced Google Analytics

      Google Analytics for Business
      Dec 2020
    • Introduction to Data Studio

      Google Analytics for Business
      Dec 2020
    • Google Analytics for Power Users

      Google Analytics for Business
      Dec 2020
    • Revised Diploma in Strategic Management

      Alison
      Dec 2020
    • SEO Manager Certification

      Blue Array SEO
      Aug 2020
    • Diploma in Applied Psychology - Consumer Behaviour

      Alison
      Nov 2020
    • Contextual Marketing Certification Course

      HubSpot Academy
      Jan 2020
  • Volunteer Experience

    • Community Volunteer

      Issued by TEDx Cairo Women on Sept 2017
      TEDx Cairo WomenAssociated with Ghada Almorsi
    • Tour Guide

      Issued by Presenting Identity to Tourist (PIT) on Mar 2012
      Presenting Identity to Tourist (PIT)Associated with Ghada Almorsi
    • Social media representative and Logistics

      Issued by Education Square on Apr 2014
      Education SquareAssociated with Ghada Almorsi
    • Human Resources Head

      Issued by GYB - Get Your Balance on Feb 2012
      GYB - Get Your BalanceAssociated with Ghada Almorsi
    • Co-ordination and Logistics representative

      Issued by GOL- Goal Oriented Learners on May 2014
      GOL- Goal Oriented LearnersAssociated with Ghada Almorsi
    • Career Mentor

      Issued by ReDI School of Digital Integration on Sept 2023
      ReDI School of Digital IntegrationAssociated with Ghada Almorsi