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Rishikesh Patil

Rishikesh Patil

Intern

Followers of Rishikesh Patil730 followers
location of Rishikesh PatilMumbai, Maharashtra, India

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  • Timeline

  • About me

    Business Unit Head | Strategic Partnerships | Acer Televisions & Large Appliances

  • Education

    • Holy Family High School, Mumbai

      1990 - 2003
      S.S.C Distinction

    • University of Mumbai

      2011 - 2013
      MMS (Master of Management Studies) Marketing

      1. National finalist in the marketing event 'Social Hysteria' at IIM-Ahmedabad2. Amongst the Top-5 teams in India in the eMBArkers- Management case study competition

    • M.G.M's Jawaharlal Nehru College of Engineering

      2006 - 2010
      B.E Electronics and Telecommunication Grade A (Distinction)

      Activities and Societies: Member of IEEE (Local chapter), Part of the official Debate team of the institute 1, Runner-Up in State-level debate in Maharashtra (Organized by TIMES Foundation & Mumbai University)2. Debate Champion at the ‘Rotary Youth Leadership Awards’3. 5th Rank in State (Maharashtra) in the ‘Graduate Excellence Examination’4. Finalist in the ‘Commercial Break- Olymbiz’ marketing competition, IIT-Kanpur

  • Experience

    • Hindustan Foods Limited

      May 2012 - Jun 2012
      Intern

      Objectives:(A) Market study- Brand rejuvenation and analyzing consumer behavior (B) Strategic inputs for a brand launch (C’nergy) in the foods category

    • Adani Wilmar Limited

      Jun 2013 - Apr 2014
      Management Trainee & ASE

      Led a team of 2 sales officers and managed the General trade sales for ‘Fortune Cooking Oil’ and associate brands in North Mumbai & Thane across 8 company distributors, thereby enabling an annual business worth INR 24 Crores or USD 3.2 Million

    • Hindustan Foods Limited

      May 2014 - Mar 2017
      Assistant Brand Manager

      Highlight:• Brand Management: Conceptualized, developed and launched the company’s first brand (into breakfast cereals) • Managed 360⁰ integrated marketing for Christine Valmy (USA) range of professional Skincare products

    • MediaCom

      Mar 2017 - Jul 2017
      Manager- Media Strategy

      Highlights:• Undertook the responsibility of developing media strategies, for ‘Future Group’ portfolio (Big Bazaar & FBB)• Discovered rich consumer, cultural & competitive insights and translated them into fresh, holistic communications strategies

    • Bradford License India

      Aug 2017 - Nov 2021

      --> Recipient of the 'Rising Star of the Year' awardSignificant accomplishments:- Brand Extension for 'Acer' into televisions and small appliances (Revenue $11 Million)- Brand Extension for 'Frigidaire' (An Electrolux group brand) into large appliances (Revenue $3 Million)- Brand Extension for 'Westinghouse' into televisions (Revenue $5 Million)- Brand Extension for 'Manchester City FC' in to Personal Care (Revenue $180,000)- Brand Extension for 'Marie Claire (Paris)' in to the Decorative Lighting & Architectural Fixtures category (Revenue $250,000 )- Brand Extension for Carlton London in to the Luggage (Hard & Soft) category (Revenue $200,000)- Brand Extension for 'Manchester City FC' into sports goods ($100,000)Experience of developing and nurturing sales relationships with CxOs of large Multinational corporations in India and abroad. Show less - Devise and execute strategic brand extension/licensing programs for International and National brands, charting out their growth path across categories through multiple channels and geographies. Major responsibilities include brand onboarding and servicing. - Working closely with partner brands for developing new product categories through the licensing route, thereby expanding their product portfolio, enhancing retail visibility and expediting business growth for both the brand and the licensee Show less

      • Manager- Business Development (Brand Extensions)

        Nov 2018 - Nov 2021

      • Deputy Manager

        Aug 2017 - Oct 2018

    • Indkal Technologies Pvt Ltd

      Dec 2021 - now

      Rishikesh heads the offline channel business (Pan-India) for Acer Televisions and Large Appliances. Built the offline (GT) business vertical from scratch

      • Head - General Trade (Consumer Durables)

        Apr 2023 - now

      • Senior Manager- Strategic Partnerships & Sales

        Dec 2021 - Apr 2023

  • Licenses & Certifications

    • Certification course in Media Planning, Media Ratings and Measurement

      TAM Media Research Pvt. Ltd.
      Apr 2013

  • Honors & Awards

    • Awarded to Rishikesh Patil
      Rising Star of the Year Bradford License India Sep 2018 Highest revenue generation in West & South Zone
    • Awarded to Rishikesh Patil
      1st Runner-Up in Maharashtra in Political Debate Times Foundation & Mumbai University Mar 2010
    • Awarded to Rishikesh Patil
      Debate Champion Rotary Club Oct 2009