Corey Holcomb

Experience

• 

  Ferris State University

  May 2008 - Oct 2008

  Conferece and Professional Services

  As a student employee, I:• Assisted in the planning and organization of statewide and national conferences including: The National Council for Workforce Education and the Michigan Career Education Conference• Assisted in the logistics and planning of Ferris State University Academic Summer Camps

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  Broadway Grand Rapids

  Jan 2012 - Apr 2012

  Marketing/Public Relations Intern

  • Management of fundraiser donations• Marketing material distribution• Management of Seats 4 Kids Scholarship Program that provides performance tickets for area youth.• Management of organization’s volunteer program• Assistance with sponsorship and annual funding campaigns

• 

  Opera Grand Rapids

  Jun 2012 - Nov 2012

  Development Intern

  • Management and tracking of Gift Works donation database• Assistance with the quarterly annual donation appeal mailing• Assistance with sponsorship campaigns for annual productions• Applied for grants through supporting foundations and corporations• Research of Potential Major Donors• Volunteer for annual fundraising events

• 

  Menards

  Jan 2013 - Oct 2013

  Assistant Department Manager

  • Project Management for small staff• Responsible in helping department meet daily/weekly/monthly sales goals• Providing guests with exceptional guest service through product knowledge and support

• 

  Southwest Michigan Symphony

  Mar 2014 - May 2014

  Development Intern

  • Create and execute the bi-annual donation appeal mailer• Solicitation of sponsorships for Concerts and Special Events• Volunteer coordinator for concerts and special events• Solicitation of annual fundraiser contributions

• 

  Grand Rapids Symphony

  Jun 2014 - Apr 2024

  • Strategically manage and enhance the Grand Rapids Symphony's digital presence, encompassing responsibilities in social media oversight, website administration, email marketing, and both paid and organic digital marketing campaigns.• Collaborate cross-functionally with third-party media buying agency, and internally with fundraising, education, artistic, and administrative teams to effectively promote events and support the institution's marketing objectives.• Successfully assisted in the development and implementation of a comprehensive digital marketing strategy leading to a significant 24% year-over-year revenue growth in single tickets and generating over $600,000 in overall sales for the 2023-24 Holiday concert series.• Expertise in content creation and editing, producing compelling copy for radio spots, brochures, program books, web content, and other marketing materials.• Spearheaded the initial redesign of the organization's website in 2015 and continued to oversee regular updates, ensuring alignment with various departmental needs and goals.• Lead the recruitment, training, and supervision of 25 interns in the digital marketing department, fostering talent development and team efficiency.• Cultivate and maintain strong relationships with staff, musicians, volunteers, and external partners, enhancing collaborative efforts and organizational outreach. Show less

  • Digital Marketing Manager

    Dec 2015 - Apr 2024

  • Marketing Assistant

    Jun 2014 - Dec 2015
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  Family Futures

  Apr 2024 - now

  Communications Manager

  - Serve as primary project manager for all communications items,including managing, developing, and implementing communications programming to both internal and external audiences.- Facilitate, co-lead, and help manage community workgroups and other community initiatives, such as marketing and advocacy campaigns, as well as the coordination of public relations.