Experience

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  Infinity decoratives pvt. ltd.

  May 2009 - Jun 2009

  Product design internship

  Product Design InternshipInternshipDates EmployedMay 2009 – Jun 2009Employment Duration2 mosComplete revamp of Infinity’s brand image, including:• Selecting an appropriate brand colour, based on research• Design of cost-effective, space-optimising custom display stands for their jewellery• Designing custom POS towers for their shop-in-shop points of sale• Collaborating with Mr. Shailesh Manke (architect) for design of Infifnity’s then-upcoming flagship store in Bangalore• Standardising catalogs circulated to corporations for bulk buying/gifting of Crystal mementos.This was an incredible learning opportunity for me! Even though I was an intern and this was my first real work experience, Infinity respected me as a professional and trusted me to deliver professional-level results, which was motivation enough to do just that! Show less

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  Lg india

  Feb 2010 - Jul 2010

  Product design internship

  Student Project Brief:Design a 300L Capacity 2-Door Refrigerator for an Indian Middle-Income family of 4, with the key words "Usability" and "Health"Click the link below to view the final product - the LG 'UP!' - with 11 innovative features!

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  Freelance

  Jan 2011 - now

  Graphic designer

  Branding & Packaging Design

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  Sasha exports

  Feb 2011 - Jul 2011

  Product design internship

  Worked with Shantiniketan hand-dyed leather crafts-men & -women, designing a collection of small leather products for export to Fair Trade shops in Europe. The work included making products from concepts to prototypes and their packaging.

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  Bhartiya international limited

  Aug 2013 - Jan 2016

  Assistant manager - accessory design

  1- Designing & Prototyping of Leather Accessories (Bags, Belts, Wallets & Other Small Goods)2 - Arranging for Customers's Own Designs to be Prototyped

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  Sasha association for crafts producers

  Mar 2016 - Jul 2017

  Design coordinator

  Sasha launches 2 Catalogues a year (Spring-Summer & Autumn-Winter), each comprising hand-crafted items in Fashion + Home + Season's Special (Easter / Christmas) categories. They also periodically launch capsule collections of Fashion or Home goods. My role was to oversee all catalogue-related design activities- starting with trend-based theme & moodboards, designing specific products / collaborating with guest designers / co-creating products with artisans, sampling, photography, editing & final catalogue layout.Click on the links featured below for an overview of the catalogues. Show less

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  Nahao bath range

  Dec 2017 - now

  Small business owner

  What started as learning a new hobby in Oct 2017, turned into a small home-based business with my first weekend pop-up shop in Feb. 2018. At the moment, I make products on order only, but I intend to grow it into a full-scale business, offering ready products for retail sales, a subscription model for regular customers, and exclusive customised products for hospitality clients.

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  Pape tree

  Feb 2018 - now

  Art director

  Creating Branding, Packaging, and Print & Digital Communication for Clients.PLEASE NOTE: The projects featured below are projects or pitches that I executed independently as part of my job at Paper Tree and do not feature projects executed collectively by the team.