John Myhal

Experience

• 

  Johnson & Johnson

  May 2009 - Sept 2009

  Supply Chain Management Intern

  Facilitated several initiatives and projects regarding systems / process improvement, including the completion of the J&J Consumer Canada 2010 Inventory Plan, and the automation of several ongoing analyses.

• 

  Wilfrid Laurier University

  Sept 2009 - Jan 2010

  Teaching Assistant, Business Administration

  Conducted an introductory first-year university business class comprised of 50 undergraduate students. Within each lecture I taught fundamental business concepts, and guided group case discussions.

• 

  Johnson & Johnson

  Jun 2010 - Aug 2015

  Brand lead of the Tylenol® Cough/Cold, Sudafed®, and Sinutab® portfolios. Responsible for a bevy of initiatives across the areas of strategy, media mix management, creative strategy & development, revenue management, New Product Development and P&L management. Brand lead on the Splenda® Canada business. Reversed sales declines despite a highly competitive marketplace and negative category headwinds. Responsible for multi-million BME spend, digital marketing initiatives, portfolio strategy, television creative development (for the brand new equity spot), amongst other exciting challenges! Led the creation of a newly defined Guelph-McNeil Supply Planning role, overseeing +$150M in annual sales from lead brands such as Tylenol®, and Motrin®. Through my tenure, fulfillment rates improved from 68% to 98%, and I was awarded the Q2 Canadian Supply Chain Professional award. Additionally, I led long-term capacity planning projects, and assisted with the successful execution of several new product launches. Lastly, co-led University Recruitment efforts for the Supply Chain group. Within supply planning, I managed national product supply across multiple brands, including Zantac®, while maintaining key inventory metrics. Additionally, I led several key cost improvement projects, driving savings in excess of $200k. Within trade customization, I coordinated and executed promotional display initiatives for both national & customer-level accounts across multiple brands, including Tylenol®, and Motrin®.

  • Associate Brand Manager Tylenol®

    Mar 2014 - Aug 2015

  • Associate Brand Manager, Splenda®

    Apr 2013 - Mar 2014

  • Supply Planner

    May 2012 - Apr 2013

  • Supply Chain Leadership Development Program - Supply Planner/Trade Customization Planner

    Jun 2010 - May 2012
• 

  Recipe Unlimited Corporation

  Aug 2015 - Aug 2018

  Brand Manager, Swiss Chalet

  Brand lead of Swiss Chalet. Responsible for several key initiatives, including brand strategy, media mix management, creative development, digital media, CRM & Salesforce initiatives, eCommerce development, people management and franchisee management.

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  Wayland Group Corp (formerly Maricann)

  Aug 2018 - Apr 2019

  Global Innovation Manager

  Responsible for leading the development of the innovation product pipeline across all product format categories, both domestically and globally. Additionally, responsible for creating & leading the New Product Innovation process within the organization.

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  Canopy Growth Corporation

  Jun 2019 - Jul 2020

  Brand lead of the Tweed brand, as well as the Quatreau & Deep Space brands. Responsible for several key initiatives, including brand & category strategy, brand guideline development, product development prioritization, media mix management, creative development, digital media, and people management. Brand lead of the entire CGC Beverage portfolio, including Tweed, Quatreau & Deep Space. Responsible for several key initiatives, including brand & category strategy, brand guideline development, product development prioritization, media mix management, creative development, digital media, and people management. Brand lead of Tweed. Responsible for several key initiatives, including brand strategy, brand guideline development, product development prioritization, media mix management, creative development, digital media, and people management.

  • Brand Manager, Tweed & Beverages

    Apr 2020 - Jul 2020

  • Brand Manager, Beverages (Tweed, Quatreau, Deep Space)

    Dec 2019 - Apr 2020

  • Brand Manager, Tweed

    Jun 2019 - Dec 2019
• 

  Tim Hortons

  Jul 2020 - Oct 2021

  Sr Category Manager, Lunch

  Sr Category lead of Lunch at Tim Hortons. Responsible for several key initiatives, including long-term category strategy, ongoing industry/competitive/consumer analyses, and project management of the full commercialization process.

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  Canopy Growth Corporation

  Sept 2021 - Jun 2022

  Promoted to interim director to oversee the Premium Flower category (Doja, DNA, 7ACRES) with a focus on business development & go-to-market strategies. Led the strategic planning & business plan development for the Premium Flower category. In addition, led the cross-functional teams for all go-to-market marketing & product initiatives.

  • Interim Director, Premium Flower

    Apr 2022 - Jun 2022

  • Sr Category Manager, Premium Flower

    Sept 2021 - Apr 2022
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  Ledn

  Jun 2022 - Jan 2023

  Lead for all Brand Marketing initiatives, inclusive of go-to-market brand creative, media plans & in-market execution. Also responsible for the content ecosystem & brand design touchpoints. Lead the full end-to-end rebranding initiative, inclusive of a complete facelift of the brand identity & guidelines. Additionally, led & developed the new global go-to-market platform and creative roll-out.

  • Director of Brand Marketing

    Oct 2022 - Jan 2023

  • Sr Brand Manager

    Jun 2022 - Oct 2022
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  Sleep Country Canada

  Jul 2023 - now

  Director of Brand Marketing